New bakery trends report by Innova market Insights. The Indian bakery market is becoming increasingly dynamic to meet the demands of the country’s burgeoning middle class. Innovation is being reported in both health and premium quality products. Sweet biscuits/cookies is the largest sub-category for Indian bakery launches, accounting for about 65% share of overall bakery category launches tracked over the last 3 years. “Vegetarian” is the leading positioning for bakery launches in India, with the claim appearing on over two-thirds the bakery category launches in 2014.
It Is Always Essential To Make Use Of The Right Baking Flour For Making Any Specific Items. Read This PPT Further To Know What Are The Four Main Types Of Flour Used In Baking.
Effects of Ascorbic Acid on Flour Proteins / Enzyme Activity in Bread DoughHuda Nazeer
An experiment was carried out to find out about the effects of ascorbic acid on the flour proteins in bread doughs. The importance of yeast and other flour treatment agents were reviewed, and the enzyme activity was explained. The experiment was carried out on two different flour brands namely the Blédor flour and the Moulin de la Concorde flour, and it was found out that the Moulin de la Concorde flour responded more positively in terms of increase in dough volume. However, it was also observed that the treatment with ascorbic acid did not help with dough rise while it should have encouraged it. This was attributed to experimental errors, and some of the problems that might have happened during the experiment were pointed out.
It Is Always Essential To Make Use Of The Right Baking Flour For Making Any Specific Items. Read This PPT Further To Know What Are The Four Main Types Of Flour Used In Baking.
Effects of Ascorbic Acid on Flour Proteins / Enzyme Activity in Bread DoughHuda Nazeer
An experiment was carried out to find out about the effects of ascorbic acid on the flour proteins in bread doughs. The importance of yeast and other flour treatment agents were reviewed, and the enzyme activity was explained. The experiment was carried out on two different flour brands namely the Blédor flour and the Moulin de la Concorde flour, and it was found out that the Moulin de la Concorde flour responded more positively in terms of increase in dough volume. However, it was also observed that the treatment with ascorbic acid did not help with dough rise while it should have encouraged it. This was attributed to experimental errors, and some of the problems that might have happened during the experiment were pointed out.
9 Types of Flour You Can Use for Everyday Baking and CookingScullivan
Do you love baking? You're going to love this slideshare all about the different types of flours you can use for all your baking and cooking endeavors!
Today‘s consumers are increasingly looking at the label before buying food and drink products. BENEO has a versatile product
portfolio of native rice starches enabling manufacturers all over the world to go for cleaner labels.
Widely used bakery raw materials which helps to make bakery and confectionary product. will assist to learn the required raw materials of bakery. learners can understand the basics of bakery department.
Consumers are increasingly looking for clean label products. With functional ingredients sourced from non-GMO sugar beets, chicory root and rice BENEO helps you develop innovative product concepts in support of a healthy lifestyle.
This training was co-organized by SARD-SC and ANRLD of the Ethiopian Institute of Agricultural Research for women farmers drawn from four regions of Ethiopia, vis. Oromia, Tigray, Amhara and Southern.
Gluten is a protein that usually found in making of bread dough and cookies dough. Tt's cannot existed if there is an absent of water and a mixing process. the problem of gluten is ones cannot digest this protein therefore researcher tried to find a solution by making non gluten products such as non gluten cookies.
INTRODUCTION:
BREAD is a dietary product obtained from the fermentation and the subsequent baking of a dough mainly made of cereal flour and water, made in many different ways and sometimes enriched with typical regional ingredients.
Ingredients of bread:
Flour is the bulking ingredient of bread, it forms the structure of the product,contains gluten which helps to form an elastic stretchy dough.
Yeast is a raising agent. Yeast produces gases to make the bread rise.
Salt is required to bring out flavour in the bread, it is used in small quantities.Too much of this ingredient will stop the yeast from growing.
Yeast needs energy to grow. Sugar provides the food for the yeast; it is needed to help the yeast grow.
Water is used to bind the flour together and helps to form the structure of the bread.
Fats or oils improve the texture of the bread, preventing it from going stale quickly.
Starter culture:
Baker's yeast is the common name for the strains of yeast commonly used as a leavening agent in baking bread and bakery products, where it converts the fermentable sugars present in the dough into carbon dioxide and ethanol. Baker's yeast is of the species Saccharomyces cerevisiae, which is the same species (but a different strain) commonly used in alcoholic fermentation which is called brewer's yeast.
Bread Making Process
Mixing has two functions: to evenly distribute the various ingredients and allow the development of a protein (gluten) network to give the best bread possible.
Once the bread is mixed it is then left to rise (ferment).
Any large gas holes that may have formed during rising are released by kneading.
Moulding the dough into desired loaf shape.
During the final rising the loaf fills with more bubbles of gas, and once this has proceeded far enough they are transferred to the oven for baking.
The loaf is then placed in a preheated oven to bake. Such a high heat will kill the yeast, thus stopping its process of rising and growth.
The whole loaf is cooled to about 35°C before slicing and wrapping can occur without damaging the loaf.
Types of Bread
1. White Bread
2. Brown Bread
3. Wholemeal bread
4. Rye bread
Apart from above there are several types like Crisp bread, Flatbread is often simple, made with flour, water, and salt.
Microbial spoilage
Molds are the primary spoilage organisms in baked goods, with Aspergillus, Penicillium, and Eurotium being the most commonly isolated genera.
Quality control
As a foodstuff, bread is subject to stringent government food processing regulations, including, but not limited to the percent of additives allowed, sterilization of plant equipment, and cleanliness of plant workers. In addition to adhering to these regulations, processors control the quality of their products to meet consumer expectations by installing checkpoints are various stages of the processing.
Bread industry in India to reach INR 53 billion by 2020ValueNotes
Bread industry in India, valued at INR 33bn (USD 0.5 billion) in 2015, is expected to grow at a CAGR of 10% to reach INR 53bn (USD 0.8 billion) by 2020
Research Report on the biscuits and cookies industry in IndiaValueNotes
ValueNotes presents a research report on the biscuits and cookies industry in India. This industry report covers intelligence on the market size, growth, industry trends, industry attractiveness, and Porter’s analysis. The report covers fiscal years 2015 through 2019.
9 Types of Flour You Can Use for Everyday Baking and CookingScullivan
Do you love baking? You're going to love this slideshare all about the different types of flours you can use for all your baking and cooking endeavors!
Today‘s consumers are increasingly looking at the label before buying food and drink products. BENEO has a versatile product
portfolio of native rice starches enabling manufacturers all over the world to go for cleaner labels.
Widely used bakery raw materials which helps to make bakery and confectionary product. will assist to learn the required raw materials of bakery. learners can understand the basics of bakery department.
Consumers are increasingly looking for clean label products. With functional ingredients sourced from non-GMO sugar beets, chicory root and rice BENEO helps you develop innovative product concepts in support of a healthy lifestyle.
This training was co-organized by SARD-SC and ANRLD of the Ethiopian Institute of Agricultural Research for women farmers drawn from four regions of Ethiopia, vis. Oromia, Tigray, Amhara and Southern.
Gluten is a protein that usually found in making of bread dough and cookies dough. Tt's cannot existed if there is an absent of water and a mixing process. the problem of gluten is ones cannot digest this protein therefore researcher tried to find a solution by making non gluten products such as non gluten cookies.
INTRODUCTION:
BREAD is a dietary product obtained from the fermentation and the subsequent baking of a dough mainly made of cereal flour and water, made in many different ways and sometimes enriched with typical regional ingredients.
Ingredients of bread:
Flour is the bulking ingredient of bread, it forms the structure of the product,contains gluten which helps to form an elastic stretchy dough.
Yeast is a raising agent. Yeast produces gases to make the bread rise.
Salt is required to bring out flavour in the bread, it is used in small quantities.Too much of this ingredient will stop the yeast from growing.
Yeast needs energy to grow. Sugar provides the food for the yeast; it is needed to help the yeast grow.
Water is used to bind the flour together and helps to form the structure of the bread.
Fats or oils improve the texture of the bread, preventing it from going stale quickly.
Starter culture:
Baker's yeast is the common name for the strains of yeast commonly used as a leavening agent in baking bread and bakery products, where it converts the fermentable sugars present in the dough into carbon dioxide and ethanol. Baker's yeast is of the species Saccharomyces cerevisiae, which is the same species (but a different strain) commonly used in alcoholic fermentation which is called brewer's yeast.
Bread Making Process
Mixing has two functions: to evenly distribute the various ingredients and allow the development of a protein (gluten) network to give the best bread possible.
Once the bread is mixed it is then left to rise (ferment).
Any large gas holes that may have formed during rising are released by kneading.
Moulding the dough into desired loaf shape.
During the final rising the loaf fills with more bubbles of gas, and once this has proceeded far enough they are transferred to the oven for baking.
The loaf is then placed in a preheated oven to bake. Such a high heat will kill the yeast, thus stopping its process of rising and growth.
The whole loaf is cooled to about 35°C before slicing and wrapping can occur without damaging the loaf.
Types of Bread
1. White Bread
2. Brown Bread
3. Wholemeal bread
4. Rye bread
Apart from above there are several types like Crisp bread, Flatbread is often simple, made with flour, water, and salt.
Microbial spoilage
Molds are the primary spoilage organisms in baked goods, with Aspergillus, Penicillium, and Eurotium being the most commonly isolated genera.
Quality control
As a foodstuff, bread is subject to stringent government food processing regulations, including, but not limited to the percent of additives allowed, sterilization of plant equipment, and cleanliness of plant workers. In addition to adhering to these regulations, processors control the quality of their products to meet consumer expectations by installing checkpoints are various stages of the processing.
Bread industry in India to reach INR 53 billion by 2020ValueNotes
Bread industry in India, valued at INR 33bn (USD 0.5 billion) in 2015, is expected to grow at a CAGR of 10% to reach INR 53bn (USD 0.8 billion) by 2020
Research Report on the biscuits and cookies industry in IndiaValueNotes
ValueNotes presents a research report on the biscuits and cookies industry in India. This industry report covers intelligence on the market size, growth, industry trends, industry attractiveness, and Porter’s analysis. The report covers fiscal years 2015 through 2019.
The market research report titled ‘Bakery Industry in India (Bread, Biscuits and Other Products) – Present & Future Prospects, Market Size, Statistics, Trends, SWOT Analysis and Forecasts (Upto 2017)’ released by Niir Project Consultancy Services, provides a comprehensive analysis on Indian bakery industry covering detailed reporting of the bread and biscuits sector in India. The report also provides a bird’s eye view of the global bakery industry with details on projected market size and then progresses to evaluate the Indian industry in detail.
The report provides an expansive market analysis of the Indian bakery sector by covering areas like growth drivers, trends prevailing in the industry as well as comprehensive SWOT analysis of the sector. Further it scrutinizes the demand supply scenario of the bakery industry with projections of important numbers for the overall bakery sector as well as for biscuit and bread segment also.
See more: https://goo.gl/9f2Qsn
Tags
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Market Research Reports, Inc. has announced the addition of “Analyzing the Frozen Food Market in India 2015” research report to their offering. See more at- http://mrr.cm/4Xc
Ever-growing consumer demand for convenience, combined with a healthy diet and preference for natural flavors has led to a growth spurt in fermented dairy market. Current trends and changing consumer needs indicate a great opportunity for innovations and developments. Check out the latest trends from India in fermented dairy space.
DudhNahar herbal cattle feed supplement detail with FAQ Manish Singh
DudhNahar is a herbal cattle feed supplement based on indigenous knowledge and manufactured in GMP facility. It has three major properties. It optimizes immunity, act as a toxin binder and enhance milk.
Spirulina super food (nutrient bar, fig jam) & super product (biodegradable p...NamdevgopalHadapad
This comprehensive presentation showcases the journey of our innovative and sustainable products, starting with the experimental data from growing algae on a small scale. We carefully cultivate and harvest the finest quality spirulina, a protein-rich microalgae renowned for its numerous health benefits.
Using this superior spirulina, we have developed a range of nutrient bars and jams available in three delightful flavors. Each product is meticulously crafted to combine the goodness of spirulina with a tantalizing blend of ingredients, resulting in a wholesome and flavorful experience.
Our nutrient bars are designed to provide a convenient and nutritious source of energy, making them perfect for a quick snack or a post-workout boost. Packed with essential amino acids, vitamins, and minerals, they offer a well-rounded and balanced nutritional profile.
Similarly, our jams offer a unique twist on traditional spreads. By blending the natural sweetness of figs with the powerful antioxidant properties of spirulina, we have created a delicious and nourishing product. Whether spread on toast, used as a filling in pastries, or incorporated into various recipes, our spirulina fig-jams provide a delectable and health-conscious addition to any culinary creation.
Furthermore, our commitment to sustainability extends to the production of biodegradable plastic. Leveraging the potential of microalgae, particularly spirulina, we have developed an innovative solution to combat plastic pollution. Our biodegradable plastic, derived from spirulina, offers the same durability and convenience as traditional plastics while breaking down naturally over time without leaving behind harmful microplastics.
This groundbreaking alternative to traditional plastic packaging represents a significant step towards a greener and cleaner future. By choosing our biodegradable plastic, you actively contribute to reducing plastic waste and minimizing the impact on our environment.
Through rigorous experimentation and a dedication to sustainability, we have successfully integrated spirulina into various products, ranging from nutrient bars and jams to biodegradable plastic. This presentation serves as a testament to our commitment to harnessing the potential of microalgae and providing innovative solutions that promote health, well-being, and environmental consciousness.
The food industry is highly diverse and covers many industrial activities, such as production,
processing, packaging, distribution, preparation, preservation, and food service. Traditionally, the
food industry is considered to be low-tech, but it has become more technology intensive in recent
years, as measured by its R&D to sales ratio (Traill and Meulenberg, 2002). Due to an aging society
and labor shortages in countries such as Japan, automation in the food industry is in high demand to
maintain profit margins. In particular, upon the impact of the COVID-19 pandemic, automation is
strongly advocated at all stages in food production systems considering food safety and ensuring food
supply (Henry, 2020).
In food factories, some operations such as food production, processing, and packaging require
direct contact with food products. For operations of production and processing, dedicated machines,
for example rice making machine, dumpling maker machine, and automatic chocolate molding
machine, are usually preferable because the operations are constantly required without frequent
change and update
Health promotion and illness risk reduction require functional food components and dietary supplements. The demand for various food products is steadily growing as the world’s population grows. Consumers are becoming more health-conscious in buying nutraceutical and functional food products, and more people are turning to herbal supplements for their health
Premium Cassava Flour from Indonesia with characteristic closer to regular wheat flour.
Cassava flour is naturally gluten-free and made using a very simple fermentation process, without going trough a heavy bleacing process that strips off its natural fiber mineral contents.
The flour can be use to replace wheat flour in various recipes such as cakes, cookies, noodles and any flat bread recipe that doesn't require much rising.
The goodness of ghee: a spoonful of health and vitalityPallavi Goswami
Ghee is produced from milk butter and it contains versatile nutrients that help you in staying fit and balanced. Ghee is helpful for people of all ages if the consumer can add the dairy staple within the scope of an active lifestyle.
To know more : https://milkio.co.nz/ghee/
Ghee is produced from milk butter and it contains versatile nutrients that help you in staying fit and balanced. Ghee is helpful for people of all ages if the consumer can add the dairy staple within the scope of an active lifestyle. Although it is a mere food item, the use of this dairy staple in the diet has some amazing health benefits that are unique in its manifold aspects.
Read More: https://milkio.co.nz/ghee/
Organic grass fed ghee is now enjoying astounding popularity all over the world.
Dieticians and nutritionists keep on recommending this diary product now as cow ghee has been identified with wide varieties of health benefits. Even organic grass fed ghee is now counted as a 21st century super food for people of all ages and it is being introduced with varieties of lifestyles.
Traditional Indian breakfast (Idli and Dosa) with enhanced nutritional conten...University of Pretoria
Abstract
Aim: To formulate ready-to-make millet mix Idli and Dosa, and to compare the chemical and sensory qualities of
those with pure rice mix Idli and Dosa.
Methods: Germinated powders of high-quality millets were mixed and incorporated with other basic traditional
ingredients like rice powder and de-husked black gram powder in formulated proportions. Nutritional and sensory
qualities were assessed after fermentation and cooking of the mix to make Idli and Dosa.
Results: The millet-based Idli contained high proportions of protein (15–18%), fat (5.0–6.2%) and carbohydrate
(72–74%) compared to the rice-based Idli. The ash content was in the range of 1–2% and crude fibre (3.0–4.9%). The
millet-based Dosa contained high proportions of protein (15–18%), fat (8.5–9.8%) and carbohydrate (69–72%)
compared to the rice-based Dosa. Also the processing steps like decortications, germination and fermentation
significantly reduced the phytic acids (69%) and tannin (78%) content in millet-based foods. The sensory evaluation
results showed that the overall acceptability of millet based product is ‘Like moderately’ with score of 7.7 0.5
Conclusion: The results indicated that the nutritional content of millet-incorporated Idli and Dosa was comparable
with the standard recommended dietary values, and the processing techniques not only decrease the antinutrients
but also enhance the essential nutrients. Emerging research on millet-based food is one of the strategies for
alleviating malnutrition.
Ang Chong Yi Navigating Singaporean Flavors: A Journey from Cultural Heritage...Ang Chong Yi
In the heart of Singapore, where tradition meets modernity, He embarks on a culinary adventure that transcends borders. His mission? Ang Chong Yi Exploring the Cultural Heritage and Identity in Singaporean Cuisine. To explore the rich tapestry of flavours that define Singaporean cuisine while embracing innovative plant-based approaches. Join us as we follow his footsteps through bustling markets, hidden hawker stalls, and vibrant street corners.
Roti Bank Hyderabad: A Beacon of Hope and NourishmentRoti Bank
One of the top cities of India, Hyderabad is the capital of Telangana and home to some of the biggest companies. But the other aspect of the city is a huge chunk of population that is even deprived of the food and shelter. There are many people in Hyderabad that are not having access to
At Taste Of Middle East, we believe that food is not just about satisfying hunger, it's about experiencing different cultures and traditions. Our restaurant concept is based on selecting famous dishes from Iran, Turkey, Afghanistan, and other Arabic countries to give our customers an authentic taste of the Middle East
Bakery Trends in India 2015 by Innova Market Insights
1. Bakery Trends in India
Product overview for the Bakery category NPD in India
September 2015
2. Source: Innova Database product launches tracked
Introduction
• This report is a country level product overview for the bakery category in India,
focusing on key positioning types, health claims and flavors.
• Table of contents:
– Development of Bakery category launches in India, by sub-category
– Private label penetration of Bakery category launches in India
– Top positionings for Bakery category in India
– Top health claims for Bakery category in India
– Top flavors for Bakery category in India
2
3. Source: Innova Database product launches tracked
Development of Bakery category launches in India, by
sub-category
3
• Sweet Biscuits/Cookies is the largest sub-category, accounting for about 65% share
of overall Bakery category launches in India over the last 3 years.
4. Top brands focus on value for money and health
4
Britannia Nutrichoice Essentials
Ragi Cookies.
(India, Dec 2014)
Description: Ragi (millet) cookies
flavored with cinnamon, in an
aluminum packet held in a carton box.
Diabetic friendly essentials. Zero
added sugar. Zero cholesterol.
Zero trans fat. Extra dietary fibers.
Complex carbohydrates.
Parle Monaco Crispy Light Salty
Snack.
(India, Dec 2014)
Description: Crispy light salty
biscuits in a 200g plastic tray, held
in a plastic packet. Classic regular.
With 50g extra. 100% vegetarian.
Sunfeast Marie Light Original Biscuit
With Extra Fiber.
(India, Jul 2014)
Description: Marie Light Original is made
from the choicest golden wheat and
enriched with natural wheat fiber. Enjoy
your tea with these light and crispy
biscuits. 0% trans fat. 0% cholesterol.
Enriched with natural wheat fiber. Crisp
and light. 100% vegetarian. 50g extra.
5. Private labels opt for clean labels and health avenues
5
Nilgiris Premium Multigrain Atta.
(India, Jun 2014)
Description: Premium quality multigrain
atta in a plastic packet. A combination
of seven healthy grains and has the
goodness of flaxseed and oats. An
excellent source of omega 3 fatty
acids, protein and dietary fiber. High
in natural vitamins and minerals.
100% pure and natural. No
preservatives.
Food Bazaar Fresh For You
Sugar Free White Bread.
(India, Aug 2014)
Description: Sugar free white
bread, in a 200g plastic packet.
100% vegetarian.
D.R Special Parota Flatbread.
(India, Apr 2014)
Description: Five pieces of ready to
cook parota Indian flat breads, in a
400g plastic bag. Soft and fluffy, like
homemade. 100% natural. No
preservatives. No added flavor, no
cholesterol. Hygienically processed
and packed. Suitable for vegetarians.
6. Source: Innova Database product launches tracked
Top positionings for Bakery category
6
• Vegetarian is the leading positioning for Bakery launches in India in 2014.
• In India, vegetarian positioning commands more than 67% share of the Bakery
category launches during the same period.
7. Vegetarian claims dominate the category
7
Bakers Bakerhy Tea Porai Bread Rolls.
(India, Oct 2014)
Description: Sweet bread rolls in a plastic
packet. 100% vegetarian. An ISO 22000:
2005 certified product.
Kitchens Promise Instant Rava Idli
Mix.
(India, Dec 2014)
Description: Traditional Indian instant
Rava (semolina) Idli mix with
authentic taste, in a 200g plastic
pouch. 100% vegetarian. Low fat.
No trans fat. Authentic taste.
Pillsbury Fridge Cheesecake Mix
With Strawberry Flavor.
(India, Oct 2014)
Description: Baking mixture for
preparing strawberry flavored
cheesecake, in a 165g plastic
packet held in a carton box. 100%
vegetarian. Just mix and refrigerate.
8. Traditional launches retain their major role
8
Sumeru Classiques Atta Paratha.
(India, Oct 2014)
Description: Seventeen delicious and
flaky multi-layered parathas in a
plastic packet. Sumeru Classiques
presents a true Indian classic
Malabar Parathas. No added flavors,
colors or preservatives. Authentic
Malabar recipe. Heat and eat.
Mtr Basundi Rabdi Tasty
Delights Sweet Mix.
(India, Sep 2014)
Description: MTR Basundi Rabdi
Tasty Delights Sweet Mix is a
delicious combination of milk, pista
and saffron. A traditional Indian
sweet for everyday celebration.
100% vegetarian.
Haldirams Premium Rusky Fruit
Bread Toast.
(India, Jul 2014)
Description: Crispy and tasty fruit
flavored bread toasts in a 150g plastic
packet. Taste of tradition. Premium.
Suitable for vegetarians.
9. Wide variety of kids launches
9
Euro Magic Funfill Corn Snack With
Strawberry Filling.
(India, Sep 2014)
Description: Strawberry-filled corn
snack in an 80g plastic packet
featuring Mickey Mouse and Donald
Duck. GMO free. 100% vegetarian.
Zero trans fat. Zero cholesterol.
Enriched with fiber and vitamins.
No artificial color. No added MSG.
No gelatin. Baked not fried.
True Vita Milk Vitamin Enriched
Zoo Biscuits.
(India, Jul 2014)
Description: Animal shaped milk
biscuits enriched with vitamins, in a
100g plastic packet. The energy of
3 biscuits are equal to one apple.
Keeps you going. Healthy tasty
pure. 100% vegetarian.
Mcvities Happy Faces Chocolate
Cream Biscuits.
(India, Apr 2014)
Description: Chocolate cream biscuits in
an aluminum foil wrapper featuring
Chotta Bheem. 100% vegetarian. With
calcium, iron and zinc. No artificial
colors. Zero cholesterol. With Chotta
Bheem free gift inside, collect em all!
10. Launches aimed at busy, health concious consumers
10
Id Idly & Dosa Batter Mildly Salted.
(India, Aug 2014)
Description: Id Idly & Dosa Batter Mildly
Salted is made with 100% natural
ingredients and a bit of magic that
keeps it free of preservatives and
chemicals. Comes in a plastic packet.
100% natural ingredients. Free of
preservatives and chemicals. A
healthy feast of Idlies or Dosas in
just minutes. 100% vegetarian.
Keya Buffet Butter Paratha.
(India, Sep 2014)
Description: 300g of soft and
buttery hand tossed Indian
specialty bread, in a plastic packet.
Just heat and serve. No artificial
colors, flavorings or
preservatives. 100% vegetarian.
Certified halal. Zero trans fat.
Bambino Instant Rice Idli Mix.
(India, Aug 2014)
Description: Instant rice idli mix in a 200g
plastic packet, held in a carton box.
Since 1982. 100% Vegetarian. Spongy,
light idlis. Traditional South Indian
breakfast, ready in minutes.
11. Front-of-pack prominence for organic claims
11
Organic Tattva Organic Wheat
Flour.
(India, Dec 2014)
Description: Organic wheat flour in a
1kg plastic packet.
Root Organic Varagu Flour.
(India, Dec 2014)
Description: 500g of organic
varagu flour in a plastic packet.
Certified USDA organic.
24 Mantra Organic Fruit N Nut
Cookies.
(India, Apr 2014)
Description: One bite of Cookies and you
will know why they are different. Made
with organic ingredients.
12. Satisfying the demand for economy & family pack sizes
12
Cadbury Perk Home Treats
Chocolate Coated Wafer Layers.
(India, Dec 2014)
Description: Twenty five mini bars of
chocolate coated wafer layers with
glucose energy, in a 200g resealable
plastic pouch. 100% vegetarian.
Home pack. Introductory offer:
save 15 INR.
Weikfield Eggless Cooker Cake
Mix With Vanilla Flavor.
(India, Nov 2014)
Description: Eggless cooker cake
mix with vanilla flavor, in a plastic
packet held in a carton box. No
oven needed. 100% vegetarian.
Makes a 275g cake. With free
Weikfield custard powder inside
this pack.
Everest Sandwich Bread Family
Pack.
(India, Jan 2014)
Description: Sandwich bread slices in
a 600g plastic packet. 100%
vegetarian. For energy and vitality.
Family pack.
13. Considerable presence of premium launches
13
Choco Squares Soft Cake With
Cream Center Enrobed In A Milky
Chocolaty Layer.
(India, Sep 2014)
Description: Individually wrapped soft
cake with cream center and enrobed
in a milky chocolaty layer. 100%
Vegetarian. Premium quality.
Shuchi Wheat Bite With Pizza
Flavor.
(India, Nov 2014)
Description: Ready-to-eat and non-
fried wheat bites with pizza flavor,
in a plastic packet held in a carton
box. Made out of wheat. 100%
vegetarian. Premium quality
product.
Valencia Assorted Premium Quality
Chocolatey Cookies & Biscuits
Assortment.
(India, Sep 2014)
Description: Chocolatey cookies and
biscuits assortment in a carton box
held in a plastic wrapper. 100%
vegetarian. Premium quality.
14. Added value launches with potential
14
Ramanas Energy Flour.
(India, Jul 2014)
Description: Energy flour made with
fried gram, bengal gram, green gram,
black gram, wheat, samba wheat, corn,
white maize, raw red rice, barely millet,
ragi, badham, cashew nut, and
cardamom. Gives extra energy and
memory power. Palatable for children.
0% additives or preservatives. 100%
natural.
Vijay Health Mix: Multigrain
Flour.
(India, Mar 2014)
Description: Multigrain flour in a
200g cardboard box. An ideal food
for diabetic and all ages. 100%
vegetarian. Natural healthy food.
Auchan Atta With Multi Grain.
(India, mar 2014)
Description: Atta flour with 7 essential
grains (soy, barley, oats, corn, ragi,
chana, psyllum husk), in a 1kg plastic
bag. Multigrain. Suitable for vegetarians.
Rich in fiber. Rich in taste. Rich in
nutrition. Fortified with folic acid, iron
and vitamins. Contains 7 essential
grains.
15. Source: Innova Database product launches tracked
Top health claims for Bakery category in India
15
• ‘No trans fats’ is the top health claim for Bakery launches in India followed by no
additives/preservatives claim.
16. Well-established no trans fat claim launches
16
Tosita Bakery Jeera Bites Baked
Bread Balls.
(India, Aug 2014)
Description: Baked bread ball bites in
a 200g plastic container. Trans fat
free.
Elite Cup Cake Dreams
Strawberry.
(India, Dec 2014)
Description: 170g of Elite cup
cake dreams strawberry, in a
plastic packet. Elite good for you.
No trans fat.
Britannia Maska Rusk: Buttery Toast
Bread With Dash Of Herbs.
(India, Oct 2014)
Description: A unique fusion of butter and
savory herbs in mildly sweet crunchy
rusk. A delicious evening snack which
once dipped in tea will crumble in the
mouth, radiating the warm flavor of butter
and herbs. Comes in a 58g plastic
packet. 0% trans fat. Wheat rich. 100%
vegetarian.
17. No additives/ preservatives claims on trend
17
Horlicks Biscuits.
(India, Jul 2014)
Description: Biscuits in a 120g plastic
wrapper. Trans fat free. No artificial
flavors and artificial colors. Source
of energy. Suitable for vegetarian.
Contains protein, calcium, and
vitamin D. With 20% extra.
Nal Unavu Kavalam Kambu
Adai Mix: Indian Crepe Mix.
(India, Nov 2014)
Description: Ready to cook
kambu adai mix (Indian crepe) in
a plastic pouch. Free from
preservatives, artificial flavors.
Double Horse Rice Flour.
(India, Sep 2014)
Description: Rice flour in a 500g
plastic packet. No preservatives.
18. Multiple health claims gain more attention
18
Low Gi Cookies: Low Glycemic
Index Cookies Made With Palm
Sugar.
(India, Mar 2014)
Description: Low glycemic index
cookies made with palm sugar, in a
plastic container. Best for diabetics.
Benefits of Low Glycemic Index (GI)
Cookies: Prevent risk of type II
diabetics. Reduce high blood
pressure. Allow you to eat more
calories. Rich in iron, potassium,
and zinc.
Modern Oats And Ragi Whole
Wheat Bread.
(India, Dec 2014)
Description: Oats and ragi whole
wheat bread slices in a 150g plastic
packet. Ragi is a natural source of
calcium and iron. Rich in dietary
fiber. It is scientifically reported
that food containing high fiber is
good for proper digestion. Full
of energy.
Britannia Nutrichoice Hi-Fibre
Digestive Biscuits.
(India, Apr 2014)
Description: High fiber digestive biscuits,
in a 75g cardboard box. Whole wheat
grains: 32% of the flour used to make
these biscuits is from whole wheat grains
that is a good source of natural
proteins and carbohydrates. Natural
wheat fibers: Contains 15% of
recommended dietary allowance for
dietary fiber.
19. Mainstream zero cholesterol launches
19
Mcvities Digestive Biscuits.
(India, Aug 2014)
Description: Digestive wholewheat
biscuits in a 200g plastic packet. High
in fiber. Zero cholesterol. Trans fat
free. Wholewheat at its heart. 33%
free (150g + 50g free). Freshness
pack.
Pailan Group Poto Aloo Bonda
Instant Healthy Snack Mix.
(India, Jul 2014)
Description: Instant healthy snack
mix in a 175g plastic pouch. 100%
vegetarian. No cholesterol. Zero
trans fat. Fibrous. Contains calcium.
Magnesium rich. Just mix, fry and
serve. 10 bondas of 40g each.
Gluten free.
Shuchi Khakhara Whole Wheat Crisps
With Fenugreek.
(India, Nov 2014)
Description: Ready-to-eat and non-fried
whole wheat crisps (Khakhara) with
fenugreek, in a 180g vacuum plastic
packet held in a carton box. 100%
vegetarian. The quality grocery hub.
Whole wheat. Zero sugar. Zero trans fat.
Zero cholesterol.
20. High fiber claim launches flourish
20
Parle Simply Good Digestive Biscuits
With Apple & Cinnamon Flavor.
(India, Dec 2014)
Description: Apple and cinnamon flavored
digestive biscuits in a plastic packet held
in a carton box. The presence of essential
vitamins and minerals in simply good
digestive ensures optimum nourishment
for your body. Simply good digestives is a
good source of fiber.
Mint Caterings Best
Chappathi.
(India, Feb 2014)
Description: Just heat and eat
Chappathi (Indian flat bread) in a
plastic bag. The whole wheat atta
in its original non-enriched form
is good source of dietary fiber,
vitamins, proteins and minerals.
No artificial coloring agent added
to retain it's natural taste.
Sunfeast Marie Light Original Biscuit
With Extra Fibre.
(India, May 2014)
Description: Marie light is made from the
choicest golden wheat and enriched with
natural wheat fiber. Enjoy your tea with
these light and crispy biscuits. 0% trans
fat. 0% cholesterol. 100% vegetarian.
10% extra. Original.
21. Convenience is synonymous with cakes
21
Orgran Vanilla Cake Mix.
(India, Jan 2014)
Description: Vanilla cake mix in a 375g
cardboard box. This product is easy to
prepare and being totally vegetable
based, also allows you the option to
prepare a cake that is 97% fat free,
dairy free, egg free.
Nestle Milkmaid Creations
Chocolate Cake Mix.
(India, Apr 2014)
Description: Ready-to-use eggless
chocolate cake mix in a 250g foil
bag. Just add butter and soda.
ready to bake in 10 minutes.
100% vegetarian. Recyclable
packaging.
Oetker Fun Foods Choco Lava Cake
Mix.
(India, May 2014)
Description: Egg-less choco lava cake
mix in a carton box. Suitable for
vegetarians. No trans fat.
Microwaveable. Contains 4 baking
cups and 1 measuring cup.
22. Source: Innova Database product launches tracked
Top flavors for Bakery category in India
• Chocolate is the leading flavor for Bakery category launches in India in 2014.
22
23. Chocolate flavor leads the category
23
Booost Nrg Biscuits: Chocolate
Flavour.
(India, Dec 2014)
Description: NRG biscuits with
chocolate flavor, in a plastic wrapper.
Pillsbury Fridge Cheesecake
Mix With Chocolate Flavor.
(India, Oct 2014)
Description: Baking mixture for
preparing chocolate flavored
cheesecake, in a 165g plastic
packet held in a carton box.
Palbis Chocolate Cake.
(India, Dec 2014)
Description: 400g of ready-to-eat
chocolate cake, in a plastic packet.
24. Fertile ground for flavor NPD
24
Dukes Energy Unlimited Ranch
Crackers.
(India, Jan 2014)
Description: Ranch flavored crackers
in a reclosable plastic container.
Joule Foods Salted Millet Mint
Cookies.
(India, Oct 2014)
Description: Salted mint cookies
made with high quality millet
grains, in a plastic container.
Haldirams Rusky Fruit Toast.
(India, Sep 2014)
Description: Bread toast with tutti frutti
pieces in a 150g plastic packet.
25. Fillings for a premium and sophisticated appeal
25
Rb Mangharam Vanilla Cream
Wafers.
(India, Jul 2014)
Description: Crispy wafers with
creamy vanilla cream filling, in a
150g plastic packet held in a carton
box.
Gourmets Delite Milk Caramel
Wafers.
(India, Aug 2014)
Description: Crispy wafers
layered with milk caramel
flavored cream filling, on a
plastic tray, held in a 150g plastic
packet.
Lotte Choco Pie.
(India, Dec 2014)
Description: Twelve individually wrapped
chocolate coated pies with cream
filling, in a carton box.
26. Real fruit pieces deliver a crisp texture
26
Britannia Yummy Fruit Fun Cake.
(India, Mar 2014)
Description: Fruit flavored sliced cake
with fruit pieces, in a 65g foil wrap.
Elite Plum Surprise Divenly
Rich Cake.
(India, Dec 2014)
Description: Divinely rich cake
with plums and cashews, on a
plastic tray packed in a carton
box.
Nilgiris Cherry Cake.
(India, Dec 2014)
Description: Fluffy cake loaded with
luscious cherries and perfected by
master chefs, in a plastic container. The
Nilgiri's Cherry Cake uses a recipe
perfected over several decades. It is one
that for long has been the privilege of a
few families.