ppt on blogging and In order to make money blogging you’re going to need to have a blog. While this is pretty obvious it is also a stumbling block for many PreBloggers who come to the idea of blogging with little or no technical background.blogging ppt presentation
How to Build a Dynamic Social Media PlanPost Planner
Stop guessing and wasting your time on networks and strategies that don’t work!
Join Rebekah Radice and Katie Lance to learn how to optimize your social networks, the best kept secrets for hot content, top time management tools, and much more!
Watch the replay here: bit.ly/socialmedia-plan
Mulai Cepat dengan AWS (Level 100) | Bekerja Sesuai Keinginan PelangganAmazon Web Services
Inovasi dimulai dengan bekerja sesuai keinginan pelanggan.
Pada sesi ini, kami akan menjabarkan bagaimana pendekatan ini ditambah dengan budaya serta mekanisme lainnya mampu memberikan kesempatan kepada semua orang untuk menjadi inovator.
Pelajari bagaimana perusahaan Anda dapat membangun sistem dan lingkungan yang efektif yang akan membina dan mendukung kreativitas manusia serta mendorong kemajuan teknologi.
ppt on blogging and In order to make money blogging you’re going to need to have a blog. While this is pretty obvious it is also a stumbling block for many PreBloggers who come to the idea of blogging with little or no technical background.blogging ppt presentation
How to Build a Dynamic Social Media PlanPost Planner
Stop guessing and wasting your time on networks and strategies that don’t work!
Join Rebekah Radice and Katie Lance to learn how to optimize your social networks, the best kept secrets for hot content, top time management tools, and much more!
Watch the replay here: bit.ly/socialmedia-plan
Mulai Cepat dengan AWS (Level 100) | Bekerja Sesuai Keinginan PelangganAmazon Web Services
Inovasi dimulai dengan bekerja sesuai keinginan pelanggan.
Pada sesi ini, kami akan menjabarkan bagaimana pendekatan ini ditambah dengan budaya serta mekanisme lainnya mampu memberikan kesempatan kepada semua orang untuk menjadi inovator.
Pelajari bagaimana perusahaan Anda dapat membangun sistem dan lingkungan yang efektif yang akan membina dan mendukung kreativitas manusia serta mendorong kemajuan teknologi.
In a world of 8-second attention spans and pesky "promotions" tabs, marketers are clamoring to find the best ways to communicate their messages to buyers. But are your efforts actually resonating with the right people? During this webinar adapted from our presentation at Marketing United 2016, we'll show you how to assess your existing customer base for buyer behaviors and determine the best way to gather data on your target market. Using real-life examples of how Formstack has achieved this research, Ashley Walsh, our Director of Marketing, will share best practices on how to ask the right questions on your forms and understand the patterns in your data to create segmentations for your perfect persona.
In this webinar, you will learn:
1 - What a buyer persona is and why it matters to your strategy
2 - Common mistakes to avoid when marketing to prospects
3 - Which top tools you should use for creating your buyer persona
4 - Best practices for building the perfect persona for your business
Drive on the FastTrack to SharePoint End User Adoption in Your Organization -...Heather Newman
Drive on the FastTrack to SharePoint End User Adoption in Your Organization for Office 365 & SharePoint 2016. Presented by Heather Newman at SharePoint Saturday Honolulu 2016.
Activating Governance for End Users in Office 365 and SharePoint - SPS Vanc...Heather Newman
Planning and implementing a governance strategy that is empowering, manageable and scalable is key to running a successful Office 365 and SharePoint environment. Building this plan requires “planning” that runs across the business with the support of the C-levels but with the end users in mind. This session will look at an understanding of the business challenges, the justification points, and the technology issues that should be addressed. SharePoint governance should be planned but fluid in order to reflect the constant changes that will happen especially in Office 365. In this session, we’ll explore how aligning governance content to your business and delivering it in-context will help insure change management and user adoption.
Presentation to Texas A&M's AAF chapter - Using My Marketing DegreeCaitlin Jeansonne
Caitlin Kaluza, Schipulite Social Media addict and Texas A&M graduate, will be joining the AAF TAMU Chapter to speak with students on the opportunities available for advertising and marketing majors in the professional world.
Fresh from a speaking event at the recent SchipulCon on finding a job out of college through Social Media, this presentation covers what I do and I how I got there, and the exciting possibilities for recent graduates.
[Elite Camp 2016] Amy Harrison - The Science of Screenwriting for Online Mark...CXL
Stating your offer is just not enough. Your copy has to command your prospects’ attention and drive them seamlessly to your call-to-action. You need to drill down into human desire and motivation if you want someone to look at your service and say ‘tell me more!’
Great screenwriting does just that - it encourages readers to turn the page and viewers to stay in their seats. Trained scriptwriter and copywriter Amy Harrison shows you how businesses are already using secrets of the screen to create high-converting landing pages, web content and more. You’ll also take away scriptwriting techniques you can implement in your own copy straight after the session.
Learn from Cynthia Moxley and Gavin Baker of Moxley Carmichael to use the power of blogging to build your business.
Your business should have one. Learn how to engage a diverse audience with a blog community. In this course you'll learn a simple blogging strategy and tips on how to get started.
http://www.moxleycarmichael.com
http://twitter.com/moxcar
http://twitter.com/gavinbaker
http://twitter.com/cmmoxley
http://bluestreak.moxleycarmichael.com
http://newstreak.moxleycarmichael.com
Past, Present and Future of Digital BusinessVenture Stream
Success factors, tips and experiences in e-commerce and digital business presented by Vic Morgan, digital entrepreneur and Managing Director of Venture Stream Ltd
Happy landings! 30 brilliant b2b landing pages, why they convert and what you...Sticky Content
The best way to absorb best practice is to experience it in action.
In this presentation, you’ll take a whistlestop tour of 37 B2B landing pages (good and bad). See who’s making the best first impression on their customers and prospects and what tips and tricks you can take away to use tomorrow.
Led by popular speaker and Sticky Content founder Catherine Toole, this presentation will:
• Inspire you go back to work and punch up your landing pages
• Trigger some ideas for new ways to engage with prospects
• Give you plenty of good examples to share internally
• Identify some key writing techniques you could use to your advantage
• Give you a benchmark against which to audit your own pages
• Trigger ideas as to how to present dull content in a more impactful way
• Make you chuckle – with some B2B examples played for laughs
You can also register for an extended webinar version on 16 July at 3pm here: http://www.b2bmarketing.net/events/webinar-happy-landings-%E2%80%93-how-you-can-write-brilliant-b2b-landing-pages-convert
How to Use Masterminds to Connect with Your AudienceLeslie Samuel
Have you thought about using mastermind groups to build and connect your audience? These presentation will give you an idea how (from an interview with Alex Barker).
Learn to Transform Yourself from an Expert to Thought Leader - Mitchell LevySVForum Marketing SIG
Mitchell Levy, Thought Leader Architect & CEO of THiNKaha, shares his wisdom about what it takes to drive your career from merely being an expert in a field to becoming recognized as the thought leader you've always desired to be and doing what you have passion for instead of just what you're good at.
We decided to remove (almost) all forms from our website and to ungate our content. This presentation provides insights into our lead generation process and why we decided to make a drastic change to it.
In a world of 8-second attention spans and pesky "promotions" tabs, marketers are clamoring to find the best ways to communicate their messages to buyers. But are your efforts actually resonating with the right people? During this webinar adapted from our presentation at Marketing United 2016, we'll show you how to assess your existing customer base for buyer behaviors and determine the best way to gather data on your target market. Using real-life examples of how Formstack has achieved this research, Ashley Walsh, our Director of Marketing, will share best practices on how to ask the right questions on your forms and understand the patterns in your data to create segmentations for your perfect persona.
In this webinar, you will learn:
1 - What a buyer persona is and why it matters to your strategy
2 - Common mistakes to avoid when marketing to prospects
3 - Which top tools you should use for creating your buyer persona
4 - Best practices for building the perfect persona for your business
Drive on the FastTrack to SharePoint End User Adoption in Your Organization -...Heather Newman
Drive on the FastTrack to SharePoint End User Adoption in Your Organization for Office 365 & SharePoint 2016. Presented by Heather Newman at SharePoint Saturday Honolulu 2016.
Activating Governance for End Users in Office 365 and SharePoint - SPS Vanc...Heather Newman
Planning and implementing a governance strategy that is empowering, manageable and scalable is key to running a successful Office 365 and SharePoint environment. Building this plan requires “planning” that runs across the business with the support of the C-levels but with the end users in mind. This session will look at an understanding of the business challenges, the justification points, and the technology issues that should be addressed. SharePoint governance should be planned but fluid in order to reflect the constant changes that will happen especially in Office 365. In this session, we’ll explore how aligning governance content to your business and delivering it in-context will help insure change management and user adoption.
Presentation to Texas A&M's AAF chapter - Using My Marketing DegreeCaitlin Jeansonne
Caitlin Kaluza, Schipulite Social Media addict and Texas A&M graduate, will be joining the AAF TAMU Chapter to speak with students on the opportunities available for advertising and marketing majors in the professional world.
Fresh from a speaking event at the recent SchipulCon on finding a job out of college through Social Media, this presentation covers what I do and I how I got there, and the exciting possibilities for recent graduates.
[Elite Camp 2016] Amy Harrison - The Science of Screenwriting for Online Mark...CXL
Stating your offer is just not enough. Your copy has to command your prospects’ attention and drive them seamlessly to your call-to-action. You need to drill down into human desire and motivation if you want someone to look at your service and say ‘tell me more!’
Great screenwriting does just that - it encourages readers to turn the page and viewers to stay in their seats. Trained scriptwriter and copywriter Amy Harrison shows you how businesses are already using secrets of the screen to create high-converting landing pages, web content and more. You’ll also take away scriptwriting techniques you can implement in your own copy straight after the session.
Learn from Cynthia Moxley and Gavin Baker of Moxley Carmichael to use the power of blogging to build your business.
Your business should have one. Learn how to engage a diverse audience with a blog community. In this course you'll learn a simple blogging strategy and tips on how to get started.
http://www.moxleycarmichael.com
http://twitter.com/moxcar
http://twitter.com/gavinbaker
http://twitter.com/cmmoxley
http://bluestreak.moxleycarmichael.com
http://newstreak.moxleycarmichael.com
Past, Present and Future of Digital BusinessVenture Stream
Success factors, tips and experiences in e-commerce and digital business presented by Vic Morgan, digital entrepreneur and Managing Director of Venture Stream Ltd
Happy landings! 30 brilliant b2b landing pages, why they convert and what you...Sticky Content
The best way to absorb best practice is to experience it in action.
In this presentation, you’ll take a whistlestop tour of 37 B2B landing pages (good and bad). See who’s making the best first impression on their customers and prospects and what tips and tricks you can take away to use tomorrow.
Led by popular speaker and Sticky Content founder Catherine Toole, this presentation will:
• Inspire you go back to work and punch up your landing pages
• Trigger some ideas for new ways to engage with prospects
• Give you plenty of good examples to share internally
• Identify some key writing techniques you could use to your advantage
• Give you a benchmark against which to audit your own pages
• Trigger ideas as to how to present dull content in a more impactful way
• Make you chuckle – with some B2B examples played for laughs
You can also register for an extended webinar version on 16 July at 3pm here: http://www.b2bmarketing.net/events/webinar-happy-landings-%E2%80%93-how-you-can-write-brilliant-b2b-landing-pages-convert
How to Use Masterminds to Connect with Your AudienceLeslie Samuel
Have you thought about using mastermind groups to build and connect your audience? These presentation will give you an idea how (from an interview with Alex Barker).
Learn to Transform Yourself from an Expert to Thought Leader - Mitchell LevySVForum Marketing SIG
Mitchell Levy, Thought Leader Architect & CEO of THiNKaha, shares his wisdom about what it takes to drive your career from merely being an expert in a field to becoming recognized as the thought leader you've always desired to be and doing what you have passion for instead of just what you're good at.
We decided to remove (almost) all forms from our website and to ungate our content. This presentation provides insights into our lead generation process and why we decided to make a drastic change to it.
In focus: Online video for charities. Creatives Group, 26 January 2016CharityComms
Christopher Carr, digitl film and media manager, Scope
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What can we learn from Brexit? | ‘Burst the bubble’- how do we reach beyond o...CharityComms
Nicky Hawkins, communications director, Equally Ours
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Building an audience strategy from the ground up. Audience strategy conferenc...CharityComms
Al Scott, head of marketing, Anthony Nolan
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Take off with landing pages | Digital conference | 27 October 2016CharityComms
Mandy Johnson, former director of partnerships, Change.org and Matt Collins, managing director, Platypus Digital
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
SafetyNets - innovative support for sex workers via smartphones. Mobile engag...CharityComms
Matt Haworth, co-founder, Reason Digital
Hannah Shephard-Lewis, safety outreach digital lead, National Ugly Mugs
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Google for Nonprofits - Analytics webinarChad Leaman
This webinar was delivered on Dec 6 by Elena and Nina at Google to the Neil Squire Society and their network of disability partners, as well as to other nonprofits in Vancouver through NetSquared Vancouver. The accompanying webinar recording, hands-on workbook, and other resources can be found on Neil Squire Society's website: http://www.neilsquire.ca/latest-news/google-analytics-webinar/
#1NWebinar: Digital Blindspots - A Q&A on Common Marketing Analytics HurdlesOne North
Although we have all kinds of technology at our fingertips, marketers continue to struggle to quantify and report on the effectiveness of their activities. In this Q&A-style #1NWebinar, Senior Data Strategist Ben Magnuson sat down with One North’s Marketing Coordinator Olivia Koivisto to discuss common data analytics and reporting questions from B2B and professional services marketers. During the session, Ben explained what to look for in analytics tools, how to identify which data points matter, the importance of goal-setting, and more.
Watch the recording: https://youtu.be/RsQZxFLfYnI
A Web site gives a nonprofit access to data that makes old school direct marketers salivate. But many organizations find themselves getting bogged down in producing graphs every month, obsessing over drops in pageviews, throwing their hands up on the air, and deciding they don’t have enough resources to maintain this kind of analytics analysis. Stop obsessing about the small stuff, and start learning about creating a goal-oriented, actionable analytics plan that can help your Web site thrive.
Analytics is more than "slap on the google analytics tag and we're done". Any good Digital project starts out with a good set of Goals & Objectives...but when was the last time that you measured the result of those goals & objectives? Lean Analytics is about integrating the analytics in the whole process...from the start. In a LEAN way
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...Jon Wuebben
Presented at Content Marketing World 2013, "Building Your Content Marketing Measurement Program From The Ground Up" - by Jon Wuebben, CEO of Content Launch and Author, Content is Currency: Developing Powerful Content for Web & Mobile
How To Catapult Your Online Business With Digital Leadership - Part 2 - Prese...Doyle Buehler
How To Catapult Your Online Business With Digital Leadership - Part 2 - Presentation with The Australian Marketing Institute - Creating A Compelling Strategy With Content - Digital Strategy - And Online Sales Funnel Alignment - By Doyle Buehler 2015 06
How To Become The Ultimate Brand Authority Online - The Digital Leadership Training Series with Doyle Buehler
Want to build and create a compelling competitive online brand presence using your existing digital assets? This webinar series is designed to help you understand what your audience is looking for, and how to improve and create the ultimate online brand experience to drive sales and leads.
Every business online is different, yet there are some key fundamentals and tools that will assist you in creating a digital ecosystem that keeps your audience educated and entertained and more importantly, interested in what you do and how you do it. If you can’t deliver a valuable brand experience, you’re only 1 click away from them leaving you, forever.
Based upon Doyle Buehler's award winning digital leadership and online strategy framework, this Online Brand Authority Webinar series will show you how to construct a comprehensive, integrated digital ecosystem that has all your online assets working together - strategy, social media, branding, websites, sales funnel, landing pages, content, advertising, SEO etc. It will show you exactly how to overcome the clutter of online, get clarity on what is really important, and become the digital leader and brand authority in your industry.
Specifically designed to complement what you are already doing online to build your brand authority, you will get a step-by-step understanding over 2 webinars that kicks your complete online platform into high gear, with the tools and knowledge to really make things happen for your brand.
Here is the 2 part break down of the Building Brand Authority Webinars:
Webinar 1 - Rocking Your Digital Ecosystem
Learn the 7 Disciplines of digital leadership for a successful online presence
Create a digital strategy framework that connects your value with the needs of your online audience
How to master your content and develop your voice online to deliver your core value
Webinar 2 - Integrating and Escalating Your Kick-ass Online Platform
How to connect and re-align your website across your entire online platform
What you actually need for a working, qualifying, sales and leads funnel
Creating influence beyond your immediate reach through focussed advertising and analytics
The ultimate goal is that you will gain incredible clarity of what you need to be doing online to maximise your Brand Authority, and how to put all of your digital ecosystem pie together.
Analytics, Search, Social Media, and Optimization: Why Has Marketing Gotten S...Kate O'Neill
From search and social media to analytics and optimization, marketing has really gotten geeky. It's nearly impossible to keep up, so what should business owners know about online marketing in order to make good decisions about their web presence? This presentation is both a broad overview of key web marketing disciplines as well as a quick dive into some of the concepts and vocabulary behind them.
Presented on Wednesday, August 18th to the Women Business Owners Special Interest Group of the Nashville Area Chamber of Commerce.
Designing Personal Dashboards - your big 5 design decisionsToby Beresford
There's more to designing a personal dashboard for employees, brand ambassadors or customers than you might think. These 5 simple questions will leave to the right outcome, better gamification design and ultimately a better more actionable dashboard. Whether you're targeting the CEO or the new graduate, creating simple, accurate and relevant dashboards can drive greater engagement, productivity and performance as people see what needs to be done and how they are performing.
How To Kick Ass Online Webinar - Part 3 Digital Leadership Website Sales Funn...Doyle Buehler
How to connect and re-align your website across your entire online platform.
What you actually need for a working, qualifying, sales and leads funnel.
Creating influence beyond your immediate reach through focussed advertising and analytics.
The ultimate goal is that you will gain incredible clarity of what you need to be doing online to maximise your ATM, and how to put all of your digital ecosystem pieces together, to work FOR you.
Want to build and maintain a compelling competitive online presence using your ATM? Based upon Doyle Buehler's award winning digital strategy framework, this KPI series will show you how to construct a comprehensive, integrated digital ecosystem that has all your online assets working together (strategy, social media, website, sales funnel, branding, content, advertising, SEO etc)
Specifically designed to complement the 5P framework, you will get a step-by-step understanding over 3 webinars that kicks your platform into high gear, with the tools and knowledge to really make things happen online for your business...
Reach your marketing goals with Google Analytics - Dig South 2014Tina Arnoldi, MA, LPC
Google Analytics is a free tool with valuable data about who is visiting your website and what they do when they get there. Learn how to work around “not provided” keywords, track visitor flow and find out ways to optimize your site. Whether you’re the webmaster or a small business owner, this presentation willl provide tips on how to reach your marketing goals with analytics
Finding the one growth metric that mattersSean Ellis
From social media to website analytics, there are literally hundreds of things you could track, measure and try to improve. But what is the one metric that if improved would mean a big win for your business?
This deck will help you hone in on the metrics that really matter to your business. You’ll get their insights on the tools and strategies you need to find, prioritize and grow the numbers that will result in big wins for your business.
Generate UK Digital Marketing Strategy seminar 2012 Generate UK
slides from the various presentations at the Generate UK Digital Marketing Strategy seminar held in October 2012 at The Donnington Grove Hotel in Newbury.
The science behind fake news and misinformation: lessons for effective charit...CharityComms
Dr Andreas Kappes, lecturer, City, University of London
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to find the heart of your story and truly connect with your audienceCharityComms
Stephen Follows, creative director, Catsnake
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Testing stories in the real world: a case study breakdown with Unicef and Cat...CharityComms
Stephen Follows, creative director, Catsnake and Madhu Parthasarathi, digital campaigns manager, Unicef
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Shifting public perceptions of childhood obesity as part of a long-term appro...CharityComms
Rosa Vaquero, head of communications and Rachel Pidgeon, communications manager, Guy's and St. Thomas' Charity
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Golden rules for changing hearts and minds in divided timesCharityComms
Nicky Hawkins, director of impact, FrameWorks Institute
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How framing is changing the rules of charity commsCharityComms
Luke Henrion, strategic communications manager and Paul Brook, chief copywriter, Joseph Rowntree Foundation
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Applying behavioural insights to commsCharityComms
Clare Delargy, senior advisor, The Behavioural Insights Team
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Alexandra Chesterfield, behavioural scientist, Depolarization Project and Laura Osborne, associate, Depolarization Project and campaigns director, London First
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What if we thought right outside the box?CharityComms
Antonio Cappelletti, director of engagement and communications, The Brain Tumour Charity
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Michele Madden, managing director, nfpSynergy
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What defines us? The importance of authentic communicators and the misconcept...CharityComms
Gary Mazin, stories library manager, RNIB
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
What has our brand got to do with our gossip culture?CharityComms
Kelly Smith, partner, NEO and Karin Tenelius, founder, Tuff Leadership Training
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to identify or develop a values framework and apply it to your audiencesCharityComms
Cian Murphy, research director, nfpSynergy
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Embedding social research insights into your communications and culture CharityComms
Kate Nightingale, head of marketing and communications and Francesca Albanese, head of research and evaluation, Crisis
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
20 Voices for 2020: Using supporter-generated content to share personal storiesCharityComms
Roisin Treacy, media and communications officer, Fight for Sight
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Crisis at Christmas: Sharing real-life stories at the point of supportCharityComms
Grace Stokes, senior media officer and George Olney, stories manager, Crisis
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How Bowel Cancer UK maximise case studies during Bowel Cancer Awareness MonthCharityComms
Francesca Corbett, press manager, Bowel Cancer UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Crisis communications isn't always about the negativeCharityComms
Nicola Swanborough, acting head of external affairs, Epilepsy Society
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Removing Uninteresting Bytes in Software FuzzingAftab Hussain
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Maruthi Prithivirajan, Head of ASEAN & IN Solution Architecture, Neo4j
Get an inside look at the latest Neo4j innovations that enable relationship-driven intelligence at scale. Learn more about the newest cloud integrations and product enhancements that make Neo4j an essential choice for developers building apps with interconnected data and generative AI.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
2. Agenda
Why should we bother with web analytics?
What should I be measuring?
What needs to go on my dashboard?
Thinking about your own dashboard
requirements
22. The average number of people who saw posts on Facebook
in an hour
5,814 people
6k
5k
4k
3k
2k
1k
0
12am
3am
6am
9am
12pm
3pm
6pm
9pm
12pm
No it’s not a whale. Most people see
our Facebook posts at 9pm
41. eConsultancy Blog Post, June 2011
http://econsultancy.com/uk/blog/76
57-92-1-marketings-dirty-littlestatistic-5
For every £92 spent acquiring
customers, £1 is spent converting them
61. Tips review:
1
1. Focus on the end goal first
2. Do place your bottom-line
metrics right at the top of your
dashboard
3. Don’t include too many
metrics on your dashboard(s)
4. Do compare metrics over
different time periods and
against benchmarks
63. Creating dashboards
Get in groups of 6
Pick 6 metrics you would like to have
for your team’s digital dashboard:
10mins to complete your dashboard.
2 teams to present for 3 mins.
66. Web analytics
Facebook
Visits
Pageviews
Average time on site
Pages per visit
% Returning visits
Traffic sources
Goals
Likes
Facebook fans
Facebook shares
Google PPC
PPC- Impressions
PPC - Clicks
PPC - Click-through
rate
PPC - Cost-per-click
PPC - Goals
Twitter
Followers
No of tweets
Retweets
Mentions
Email marketing
Email - Open rate
Email - Click-through rate
Email - Unsubscribe rate
Email - Complaint rate
67. Aytug Ozeli
Digital Marketing and Advertising Specialist
Email: aytug.ozeli@scope.org.uk
DDI: 020 7619 7153
aytugozeli
linkedin.com/aytugozeli
Thanks for listening. Any questions?
Editor's Notes
Welcome to the 2nd instalment of cake and learn. Will try to answer 3 questions or solve the 3 mini-mysteries
We have a huge with 7,000 pages. With so many content options. How do we know what people are interested in?
Probably the most obvious question. But one which constantly needs to be asked. I’ll cover measuring success a bit later.
If we look at IG. We already know that most are female and fall into the yummy segment
We all know a lot about our audiences already. Web analytics also offers insight into how your contacts behave and engage with your digital activity. We’ll go through an example
There are a few tools available and the most significant thing here is evidence. The tools help us move away from ‘I like’ and ‘I think’ to ‘our contacts prefer xxx’ and I’ve got the stats to back it up
We do have access to quite a few systems covering web analytics, email marketing and social media
Google Analytics is a free web analysis and reporting tool. It has lots of useful features and we’ll focus on one or two features in this session. You’ve probably guessed it already but it’s my personal favourite.
Shows you how successful your Facebook page has been whether that's the main scope, events or individual shop page. It shows the number of likes, number of friends or fans or the total number of people you could reach with your posts. How many people are talking about your page. You get comparisons against the previous week
Campaign Commander is our hugely popular email marketing system. Check positive metrics like open rate, clickrate and click-to-open rate. clicks /opens. The negative metrics such as unsubscribe rate, % of people who want to leave our mailing list and complaints rate, the % of people clicking on the ‘Mark as spam’ button in the likes of Gmail and Hotmail.
This is our pay-per-click Google Advertising reporting tool which shows impressions for our ad or the number of times it has been shown, number of clicks, number of conversions generated.
Engagement levels for both Twitter and Facebook. Show demographic of follower base.
In fact this is the general focus of a lot of marketers!
For example,
Goals are a versatile way to measure how well your site fulfils your target objectives. You can set up individual Goals to track discrete actions, such as transactions with a minimum purchase amount or the amount of time spent on a screen.
The largest leak in the bucket is the checkout confirmation page.What’s wrong with it?Are there too many fields to fill in?Is there too much to read?Is it a confusing user journey?
You can create a URL such as scope.org.uk/joinus
You can create a URL such as scope.org.uk/joinus
If we had to use Excel to calculate our speed when we’re driving we would be in trouble
Which channels should we be focusing onChannel is not performing well and never has done – perhaps it’s not worth our timeChannel has performed well but is ailing now – what has changed?
Which channels should we be focusing onChannel is not performing well and never has done – perhaps it’s not worth our timeChannel has performed well but is ailing now – what has changed?