introduction to Blogging ppt

1 Set up your blog
2 Start creating useful content
3 Get off your blog and start finding readers
4 Start engagement with the readers that build
trust
5 Sell products or services through one or more
of a variety of income streams that your
audience wants.
How to Make Money Blogging – Step-By-Step
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Https://www.ThesisScientist.com

Start a Blog
Steps that you need to complete to start a blog:
• Choose the blogging platform
• Secure a domain name and get hosting in place
with BlueHost
• Configure the blog
• Design the blog
• Start creating useful content that serves readers
1
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Start Creating Useful Content
• Blog is not a blog without content so once you’ve set your
blog up you need to focus upon writing useful content.
• The key with writing content is to make it valuable. More
emphasis on creating content that changes people’s lives in
some way so the people will value it most and it will help
people to experience like they know, like and trust you –
which is actually important if you want to make money
from your blog later.
2
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Get off your blog and start
Finding Readers
If you want to make
money from your
blog, you need to
start promoting it.
3
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Start by thinking
carefully about the
type of reader you’d
like to read your blog.
You might like to
create an AVATAR OF
THAT READER
(sometimes called a
reader persona or
profile) to help you
work out who you’re
trying to engage.
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Start Engagement with the
Readers that buildsTrust4
• At this point you need to switch
your attention in engagement with
the readers and creating
community.
• Respond to comments, interact
with those readers personally and
do everything that you can to keep
them coming back again and again
by building a ‘sticky blog’ .
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Look after the readers you already have and
you’ll find they spread the word of your blog
and help you in making your blog even more
largely read.
Continued..
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Sell products or services through
one or more of a variety of income
streams that your audience wants
5
• You’re now ready to start making money from your blog
but you do need to be attentive that just because you have
set up your blog, have content and have engaged readers
that the money won’t just naturally flow.
• It takes continued hard work and experimentation to make
money from your blog. For more Visit.

There are Many Ways to Make Money Blogging
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Few lessons that
might surprise
you!! For more Visit.

Lesson #1: Don’t Sell Advertising (or Use Google Ad Sense)
• If you have a committed audience that trusts you, selling
ads is never a smart move, that includes all the variations
like Google Ad Sense, sponsorships, and advertising
networks.
• None of it will make nearly as much money as promoting
your own products or earning commissions from promoting
someone else’s.
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• Affiliate marketing is the effective strategy.
• It is a business model where you endorse other
people’s products or services in exchange for a
commission.
Lesson #2: Start with Affiliate Marketing (or Services)
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It’s faster. Instead of
investing months or
even years creating
a product, all you
have to do is publish
a link on your site.
Assuming your
audience is engaged,
you could be earning
commissions within
hours or even
minutes.
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Lesson #3: Build the Funnel in Reverse
What you
might not
know is you
should build it
in reverse.
With blogs, the most profitable price is usually the end
of the funnel.
Build a sales funnel in reverse, starting with
higher prices.
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A lot of bloggers launch
a cheap e-book as their
first product, and then
they get depressed when
they don’t make much
money.
Here’s why :
the real profit is at
the end of the
funnel, not the
beginning.
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• Selling e-books is cool if you have half a dozen more
expensive products to offer your customer
afterwards, but it’s damned silly if you don’t.
• You have to create and sell the expensive product
first, and then gradually building cheaper and
cheaper products.
• You can offer less expensive products to new people
first, safe in the knowledge that you have something
more profitable up your sleeve to sell them later.
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Lesson #4: The Price Depends on the Promise
• You should only make promises you can actually
fulfill. Anything less is unethical.
• What marketing is really about: getting people to
trust you when you say you can help them. The
better you are at it, the more money you’ll make.
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The value of the promise should be at least 10X
the price.
“Value” refers to
how much the
customer values
what you’re
promising them, not
your own personal
value. For instance,
one of the my dishes
is worth $10,000 a
bowl, but none of
my friends agree
with me, so I’m
forced to give it to
them for free.
Continued..
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Lesson #5: Your Email List Is More Important Than Anything Else
• In analytics, there is a principle called “the one
metric that matters” (OMTM). The idea is that
you find a single number that accurately predicts
the success or failure of your project.
• In the case of blogging, that number is the size of
your email list
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• Your email list is the most accurate predictor of
how much money you’ll make.
• The more subscribers you get, the more money
you make.
• To drive revenue, focus on email list growth,
it’s necessary.
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Lesson #6: Start Selling from Day One
When you have money
being deposited into your
account every day, it’s a
lot easier to keep yourself
motivated.
It will also give you the
funds you need to build a
team around you.
Don’t turn your blog into a gigantic sales pitch.. You
should, however, be offering something your
audience needs. Make it available, and do remind
them time to time that they can purchase it.

Lesson #7: Share What You Learned
• If people are ever going to respect blogging as a
legitimate business model, those who are
successful have to speak up and share what they’ve
learned.
• None of us works in a vacuum.
• The only way to advance this field as a whole is to
collectively share what we’ve learned.
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Find us at www.ThesisScientist.com
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introduction to Blogging ppt

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