1. Arjun Rudra
Mobile: 09933161767, ~ E-Mail: arjun_rudra@yahoo.com, arjun_rudra@rediffmail.com
Seeking senior level assignments in Strategy Planning, Sales & Marketing, Business Development with an
organisation of high repute
Professional Synopsis
 A dynamic professional with 20 years of total experience in Strategic Planning, Business Development & Implementation,
Sales and Marketing, Client Servicing & Team Management.
 Presently associated with Bajaj Allianz Life Insurance Co. Ltd. Associate Regional Head ,Chittaranjan
 Attained proficiency in business development, operations, sales & marketing activities:
1. Breaking new avenues & driving sales growth.
2. Establishing brands & bagging breakthrough orders.
3. Conducting opportunity analysis & keeping abreast of market trends.
 Proven track record of consistently increasing the sales / business revenue of the company.
 Experience in acquiring new clients & achieving desired sales goals.
 A keen planner with proven track records of consistently increasing the profitability of the company.
 Managing profit centre operations with a view to achieve business (sales volume & market share) objectives and ensure
top line and bottom line profitability.
 Leading, monitoring and training team members to ensure efficiency in sales operations and meeting of targets. An
effective communicator with good presentation skills & forging business relationships with corporate.
Career Recital
BAJAJ ALLIANZ LIFE INSURANCE CO.LTD.
Re hired from -JAN 2012 … Worked as Sr. Divisional Manager at Jamshedpur for 2 years then transferred to Asansol .
Presently looking after Chittaranjan Area as Associated Regional Head.
RELIANCE LIFE INSURANCE CO.LTD
From June 2010 to Dec @2011 As Regional Manager CDA , at. Asansol and Guwahati
BIRLA SUNLIFE INSURANCE CO.LTD.
Aug08 - May' 10 As Branch Head for 1 year then , promoted as AREA MANAGER (DURGAPUR)
BAJAJ ALLIANZ LIFE INSURANCE CO.LTD.
Nov'03-May'08 Joined as a Sales Manager, then promoted as Satellite manager, Branch Manager and
Divisional manager
. Competencies
 Managing commercial & business operations with the view to achieve the business (sales volume, value & market share)
objectives and ensuring top line and bottom line profitability.
 Formulating & implementing strategies and reaching out to unexplored market segments / customer groups for business
expansion. Gathering market intelligence, tracking competitors' activities & providing valuable inputs for fine tuning the
marketing strategies.
 Organising several promotional campaigns / technical presentations to facilitate new product development with major focus
on brand establishment; market penetration and ameliorate business.
 Identifying and networking with financially strong and reliable channel partners, resulting in deeper market penetration and
improved market share.
 Developing new business partners to expand product reach in the market and coordinating with dealers to assist them to
promote product.
 Focusing on product visibility to distributors & retailers thereby increasing sales of product range. Building & maintaining
relations with clients, generating business from the existing accounts and achieving profitability & increased sales.
 Interfacing with the clients for suggesting the most viable product range and cultivating cordial relations for securing repeat
business. Creating and sustaining a dynamic environment that fosters development opportunities and motivates high
performance amongst the team members.

2. SBI Home Finance Ltd.( A subsidiary of State Bank of India)
Nov'94-Jul'03 Joined as Junior Officer and subsequently promoted as Asst Manager and then
Branch Manager at Dhanbad
Growth Path
Nov'93 -Oct'97 Junior Officer
Nov'97-Jul'00 Asst. Manager
Jul'00-Jul'03 Branch Manager, Dhanbad
The Highlights
 Engaged in credit appraisal and loan disbursement along with mobilization of loan, deposit on a target basis and overall In-
charge of the branch housing loan.
 Led the team to achieve targets of housing loans, recovery of bad loans and overall reporting to the Corporate Head.
 Looked after Mobilising Deposit and Housing Loan. Promoted housing finance amongst the individuals.
 Managed a gamut of functions like loan appraisal, customer support, site inspection, counseling individuals to reach the
decision to avail housing loans, presenting the most viable schemes, accounting, NPA regularization, etc.
Articleship
1989-92 with B. Gupta & Co., Chartered Accountants, Patna
Conducted statutory audits of organizations such as NTPC, SAIL, PNB, BSFC, BICICO, Forest Corporation, etc. apart from
regular internal and revenue audit and accounting assignments.
Academia
Pursuing: CA (final) from ICAI.
1988: B.Com. (Hons.) from Magadh University with 60%.
Personal Dossier
Date of Birth: 15th
July 1969
Address: 4/2, Naba Ananya Housing Cooperative Kanyapur Housing, Phase II,Senreligh Rd. Asansol-713305.
Permanent Address: B.K. Dutta Lane, New Area Jakkanpur, Patna - 800001.
Languages: English, Hindi, & Bengali