1) The document is a magazine article about Justin Bieber that uses consistent stylistic elements to attract readers' attention and present Bieber in a compelling way. 2) These elements include a bold red and black title, photos of Bieber posing confidently and addressing the audience directly, and a color scheme of red and black throughout that reinforces Bieber's image. 3) The house style lays out the text and images in a conventional, easy to read format that highlights Bieber and will keep readers engaged in learning more about him.