2. Who would be the audience?
The audience for my magazine would tend to be those
that are interested in rock music.
In order to understand who would want to be the
target audience, it’s essential to collect a psychographic
profile. My magazine is for those that don’t belong to a
label or brand (reformers), for those that enjoy new
things (explorers) and for those that enjoy
individuality (rebels).
3. From a demographic profile;
aged between 14 to 30
Live in Britain
From a working class to a middle class background
Tend to be white
Play instruments or listen to music with drum and
guitar solos in them- mostly rock music
Go to festivals and gigs like Glastonbury
4. Audience profile
During this task, I asked my target audience
what they would like to see in a magazine for
them and what should be used for it. My
audience tends to wear black like in the
image on the right. This is incorporated into
my magazine.
5.
6. Audience
To attract my audience, I used colours that
they would wear and favour. This being red,
black and white. To help me with this, I
looked at other magazines like mine and
asked people who I thought would be likely
to be my audience.
7. Double-page spread
My double page spread compared to
the NME’s have differences and
similarity.
They differ in colours used as they
use more of a clean white slate
however they are similar in the
layout of the images and the
columns used. I choose to use black
as the back ground to make my
magazine more individualistic as
my audience is individualistic. As
my audience tends to wear a lot of
black and have dark hair, the
double-page spread reflects their
interests.
8. Front cover
NME’s front cover compared to my
front cover uses a more bright colours
and has a more fun and friendly
approach to their audience. Mine uses
a colour scheme however the image in
the bottom left corner doesn’t fit this
scheme and many of my audience have
commented on it saying “Could the
little pic in the corner be in a less
'outside' colour, as it seems to mar the
dark colours on the rest of the cover.”
9. Contents
My contents page compared to NME’s is
quite basic and is quite clean. Mine uses
more images whereas the NME contents
page uses a lot more writing. The
contents page is too white in my opinion
and it doesn’t reflect the audience. It
doesn’t really go towards the magazine
in its theme. The pictures I choose to use
in the contents can be relate to the
audience as they can reflect their lives.
10. Comments from the audience
Contents
David Norwood yep seems all gd just gotta sell to WHSmith lol
Dave Wyllie I like the layout and use of photos, plus it's a simple and easy to
understand formate.
Steve Knight would prefer to see the layout of the photos more aligned with the
other. this way the smart layout of the photos would contradict the the hectic ape
logo in a positive way
Jess Spencer argh. too much white? compared to the rest, i expected it to be draker,
but not bad :)
10 seconds ago ·
11. Comments from the audience
Front page
David Norwood wow nice i want the magazine lol
Dave Wyllie In my opinion i think that the colours are great, so to is the layout
but the main title and the image in the corner don't look good together, mainly
becuase the photo has solid bold lines and the title seems more appropriate for
the genre, it tears out the page and looks amazing. Hope this helps :)
Steve Knight colours look great. Especially the use of the shadows in the
smaller red text. i would prefer to see the main image smaller, perhapos half
the size, and more focus on the top part of the cover as branding for the ape
magazine
Jess Spencer Kool! Could the little pic in the corner be in a less 'outside'
colour, as it seems to mar the dark colours on the rest of the cover.
12. Comments from the audience
Double-page spread
David Norwood I like it looks awesome colours are
good...and even seamus looks amazing in it lol
Steve Knight Left page looks very sharp and good. The 3
columns relate to the 3 band members, forming a nice
symetry.
The quote on the right page is probably slightly too large,
and not in a structured position.
Jess Spencer good, dark colours relating to non-
mainstream stuff, im guessing... the lift page is great, but
the right page could have a black box with the quote in?
13. Response to comments
With responding to the comments I received, I believe
that I got the colour scheme correct yet on the front
cover I would change the background of the bottom
left image to a darker colour. This would then be part
of the magazine instead of being outside the theme. If
I were to change anything, I would change the
contents background to black to keep up with the
colour scheme as there is “too much white”. I think I
was fairly successful yet I would need to work on
many things such as the contents pages
background colour.
