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Analysis of audience research
Megan Brown
What is your gender?
Conclusion
I have asked a equal
amount of people
from both genders.
My magazine is aims
at all genders, so the
content in the
magazine aimed at
both genders.
27
28
Female
Male
How old are you?
• In my survey I tried to
cover full range of ages,
the most common ages
was within my target
audience 16-25. This will
help with my research as
that’s the age I want to
appeal to.
9
17
13
5
2
2
3
Ages
16 17 18 19 20 21 24 45
Who are your favourite rock/indie
band?
• The most popular bands were
The kooks, Courteeners and
the Stone Roses. These bands
will appear in my magazine as
they where the most popular
and will appeal to people to
buy it.
3
5
6
4
4
4
6
7
3
2
3
2
2
3
5
Foo fighters
Circa waves
Stone roses
The vaccines
Jamie T
Catfish and the
bottlemen
The kooks
Courteeners
Peace
Blink
Libertines
Smiths
Nirvana
Red hot chilli peppers
Oasis
Who is favourite artist?
• From this question
the most popular
artists were Jake
bugg, Jamie T and
Noel Gallagher. This
shows that these
artists will appear in
my magazine as these
where the most
popular artist.
6 6
7
5 5 5
3
5
4 4
2 2
1
0
1
2
3
4
5
6
7
8
What colours do you associate with
indie/rock?
As the most popular
colours black, white
and red, these
colours will be my
theme for my
magazine with black
being the most
prominent colour.Black
white
Red
Grey
Blue
yellow
purple
Green
0 10 20 30 40
Column1
What is your favourite colour?
The most popular colour
was black so I will
incorporate this colour
into my magazine. As this
will appeal to a wider
audience.
0 5 10 15
Black
Blue
Purple
Red
Green
Oranage
white
pink
What 3 words would you associate
with indie/rock?
The most
popular words
used was Guitar,
gigs and Riff.
This helped me
chose the title of
my magazine, as
its now called
RIFF as this is
what they
associated with
indie/rock.
22
3
12
8
6
10
10
7
6 Guitar
Drums
Riff
Sweat
music
instruments
Gigs
Loud
Baggy
How often do you purchase music
magazines?
The most common answer
was never with 9 people
saying this however 9
people said they buy
magazines monthly. This
means I will make my
magazine a monthly
magazine, as there is a
high demand for monthly
magazines.
7
6
20
5
15
Weekly
Fortnightly
Monthly
Yearly
Never
How often do you watch live
performances?
From the result its shown
that people go and watch
live performances once a
year, followed by monthly
then by weekly. This means
that for my magazine that I
will have to keep updates
about live performances
that will be happening.
7
6
20
5
15
Weekly
Fortnightly
Monthly
Yearly
Never
How much would you be willing to
pay for a magazine?
• From the
results, the
most popular
answer is £3.00-
£3.99 this gives
me a indication
of what the
target audience
will be willing to
pay.
2
11
10
16
12
3
0-99p
£1.00- £1.99
£2.00- £2.99
£3.00- £3.99
£4.00-£4.99
£5.00- £5.99
£6.00+
0 5 10 15 20
How often do you purchase music?
From the result the most
common answer is monthly,
this means in my magazine I
will keep regular updates of
what music is being realised.
0
5
10
15
20
25
What is your favourite feature in a
magazine?
• From my results I have
found that the most popular
feature that the target
audience want are artist
interviews followed by gigs
and reviews. This will mean
that I will make sure these 3
features will be in my
magazine has this is what
the target audience wants.
14
2
10
6
6
2
15
Gigs
Adverts
Reviews
News
Posters
Questionnairs
Artist interview
what is your least favourite feature in
a magazine?
From my results the least
favourite feature is
adverts however adverts
are a vital part to a
magazine as these are
what fund them, as part
of this I will arrange the
adverts in the magazine
so they aren’t a main part
for a reader to see.
0
25
4
7
10
8
1
0
5
10
15
20
25
30

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Analysis of audience research

  • 1. Analysis of audience research Megan Brown
  • 2. What is your gender? Conclusion I have asked a equal amount of people from both genders. My magazine is aims at all genders, so the content in the magazine aimed at both genders. 27 28 Female Male
  • 3. How old are you? • In my survey I tried to cover full range of ages, the most common ages was within my target audience 16-25. This will help with my research as that’s the age I want to appeal to. 9 17 13 5 2 2 3 Ages 16 17 18 19 20 21 24 45
  • 4. Who are your favourite rock/indie band? • The most popular bands were The kooks, Courteeners and the Stone Roses. These bands will appear in my magazine as they where the most popular and will appeal to people to buy it. 3 5 6 4 4 4 6 7 3 2 3 2 2 3 5 Foo fighters Circa waves Stone roses The vaccines Jamie T Catfish and the bottlemen The kooks Courteeners Peace Blink Libertines Smiths Nirvana Red hot chilli peppers Oasis
  • 5. Who is favourite artist? • From this question the most popular artists were Jake bugg, Jamie T and Noel Gallagher. This shows that these artists will appear in my magazine as these where the most popular artist. 6 6 7 5 5 5 3 5 4 4 2 2 1 0 1 2 3 4 5 6 7 8
  • 6. What colours do you associate with indie/rock? As the most popular colours black, white and red, these colours will be my theme for my magazine with black being the most prominent colour.Black white Red Grey Blue yellow purple Green 0 10 20 30 40 Column1
  • 7. What is your favourite colour? The most popular colour was black so I will incorporate this colour into my magazine. As this will appeal to a wider audience. 0 5 10 15 Black Blue Purple Red Green Oranage white pink
  • 8. What 3 words would you associate with indie/rock? The most popular words used was Guitar, gigs and Riff. This helped me chose the title of my magazine, as its now called RIFF as this is what they associated with indie/rock. 22 3 12 8 6 10 10 7 6 Guitar Drums Riff Sweat music instruments Gigs Loud Baggy
  • 9. How often do you purchase music magazines? The most common answer was never with 9 people saying this however 9 people said they buy magazines monthly. This means I will make my magazine a monthly magazine, as there is a high demand for monthly magazines. 7 6 20 5 15 Weekly Fortnightly Monthly Yearly Never
  • 10. How often do you watch live performances? From the result its shown that people go and watch live performances once a year, followed by monthly then by weekly. This means that for my magazine that I will have to keep updates about live performances that will be happening. 7 6 20 5 15 Weekly Fortnightly Monthly Yearly Never
  • 11. How much would you be willing to pay for a magazine? • From the results, the most popular answer is £3.00- £3.99 this gives me a indication of what the target audience will be willing to pay. 2 11 10 16 12 3 0-99p £1.00- £1.99 £2.00- £2.99 £3.00- £3.99 £4.00-£4.99 £5.00- £5.99 £6.00+ 0 5 10 15 20
  • 12. How often do you purchase music? From the result the most common answer is monthly, this means in my magazine I will keep regular updates of what music is being realised. 0 5 10 15 20 25
  • 13. What is your favourite feature in a magazine? • From my results I have found that the most popular feature that the target audience want are artist interviews followed by gigs and reviews. This will mean that I will make sure these 3 features will be in my magazine has this is what the target audience wants. 14 2 10 6 6 2 15 Gigs Adverts Reviews News Posters Questionnairs Artist interview
  • 14. what is your least favourite feature in a magazine? From my results the least favourite feature is adverts however adverts are a vital part to a magazine as these are what fund them, as part of this I will arrange the adverts in the magazine so they aren’t a main part for a reader to see. 0 25 4 7 10 8 1 0 5 10 15 20 25 30