The document contains the results of a questionnaire about preferences for an indie rock music magazine. Key results include: - The target audience is 16-25 year old males and females. - Most would pay £2-4 for the magazine and prefer it be published monthly with 60-80 pages. - Popular music genres are pop and indie rock. The preferred magazine title is "REVEAL". - Most want to hear about upcoming artists and prefer an informal writing style.

1. What is your gender?
My results show that 50% of people who answered my
questionnaire were males and 50% of people who answered
were females, this is useful because it shows that I got a range
of people to answer the questionnaire which means that all of
my results are fair and aren’t based on one gender therefore I
can use this to create a music magazine suitable for both males
and females.
Gender
Male Female

2. How old are you?
My results show that 30% of the people who answered my
questionnaire were under 16 and that 70% of people who
answered my questionnaire were between the ages of 16-25,
nobody over 25 answered my questionnaire. This is useful
because more people who answered my questionnaire were
my target age range which will help me to create my magazine
so that it suits them.
Age
Under 16 16-25 26+

3. What is your ethnicity?
My results show that the majority of people who answered
were Caucasian, however 18.52% of people answered other
then wrote that they were white/white British. I should have
made it clear to my audience that Caucasian meant white
British to avoid the confusion. Also 3.70% of people who
answered my questionnaire were British Pakistani which helps
me with my magazine as I can relate the article to those who
have a different race to me. From this question I found out that
everyone who answered were British and therefore I can
confidently make a magazine suitable for British people.
Ethnicity
Caucasian British Pakistani Other

4. What Social Class Are You?
My results show me that the majority of the people who
answered my questionnaire are working class therefore when I
think about where my magazine will be sold and how much the
cost will be I am able to fit it into a price range and location
which suits their lifestyle.
Social Class
Lower Class Working Class Higher Class

5. What is your favourite music genre?
My research shows me that the people who answered my
questionnaire have a range of music taste, however the
majority of people like pop music. The second most popular
genre was indie-rock therefore I am able to fit the genre of my
magazine into the likes of my audience. Music Genre
Pop Rock Indie-Rock Metal Punk House Other

6. How many pages do you think a music
magazine should have?
From my results I have gathered that people prefer music
magazines to have between 60 and 80 pages as more then 80
pages can make the audience bored and uninterested
therefore I will make the amount of pages used in my
magazine fit between 60 and 80 pages.
Amount of pages
Less than 60 60-80

7. How much would you pay for a
magazine?
My results show me that the majority of people
who answered my questionnaire would pay
between £2 and £4. This is useful for me because it
shows me that people are willing to spend a
reasonable amount for a magazine and it also helps
when I decide on my final price so that I don’t make
the cost of my magazine too expensive.
cost
Less than £2 £2-£4 More than £5

8. What music magazines do you read?
I have covered a wide range of music magazines
and from my results I have found out that the
most popular magazine is KERRANG. However I
have also found out that a large majority of the
people who answered my questionnaire don’t
read magazines which will make things difficult for
me as I will have to ensure that each part of the
magazine is interesting and catches the audiences
attention so they are willing to buy it.
What music magazines do you read?
NME KERRANG Rocksound Q Mojo Other

9. What title do you think suits an Indie-
rock magazine?
From my results I have found that the majority of the
people who answered my questionnaire wanted to call
the magazine ‘REVEAL’ therefore with this information
I have found the most appealing title for the audience. Title
Timedown Blasted Reveal Other

10. How Often Do You Go To Gigs?
My results show me that the majority of people
who completed my questionnaire go to gigs at
least once a year, however 33.33% of people who
answered the questionnaire never go to gigs. This
will help me when I produce my music magazine
as for one of my prizes I want to give gig tickets
away which will give the people who have never
been to a gig before the opportunity to go to one
and it will give them the experience of going to a
gig in case they decide to go to one in the future.
How often do you go to gigs?
Never Monthly Yearly Mosty of the time

11. What free item would you like to receive
in an indie-rock magazine?
From my results I can see that most people want to have
to chance to receive gig tickets in my magazine therefore
I am able to have a competition for them to win the
tickets. I also can see that all three items which I decided
on giving away in my magazine are popular to the
people who answered my questionnaire.
Free Item
Poster CD Gig Tickets

12. Would You Like To Hear About Upcoming
Artists?
My results show me that the majority of people would like to
hear about upcoming artists therefore I could send out a
monthly newsletter to tell them about new artists or I could
post about new artists online.
Would you like to hear about upcoming artists?
yes no

13. Would You Prefer an Informal Or Formal Style Of
Writing?
Most of the people who answered my questionnaire said that they
would prefer an informal style of writing therefore when I produce
my magazine I will take this into consideration when writing the
articles. By being informal I will be able to relate to my audience
more and they wont get bored of reading the magazine as I will be
writing in a style in which they prefer.
Style
Formal Informal

14. How Often Would You Prefer An Indie-Rock
Magazine To Be Produced?
From my results, I can see that people would prefer the
magazine to be produced monthly therefore I can find out all
the latest news about all the indie-rock artists and produce a
better quality magazine each month. Also I will be able to add
more featured articles to the magazine as new and upcoming
bands start to enter the music industry. How often would you prefer a magazine to be
produced?
weekly fortnightly monthly

15. How often do you buy albums?
My results show me that most people never buy albums which
suggests to me that they listen to their music online which helps me
because if I gave a free album away in my magazine they are more
likely to listen to it as they wont have to go out and buy the album
themselves.
How often do you buy albums?
Never weekly monthly

16. Have You heard Any Of The Following Bands?
My results show me that all the indie-rock artists which I have listed
have been heard off therefore I know that if I include them in my
magazine they will be recognised. The most heard of artist is Artic
Monkeys therefore I have decided to give free gig tickets away to see
them live.
Have you heard any of the following bands
The Strokes Arctic Monkeys Radiohead The Killers Franz Ferdinand
Oasis The Kooks Kaiser Chiefs Nivarna

17. Which of these would you like to see on a magazine
front cover?
My results show me that my target audience would like to see all of my
ideas on the front cover however the most popular one to be show on my
front cover is ‘Top 10’s’ therefore I am able to create cover-lines relating to
not only my genre but my audience preferred preferences.
Which of these would you like to see on a magazine
front cover?
Artist Interviews Prize Draws Gig Reviews Photshoots
Free Cd Top 10's Band Fashion

18. What Colour Scheme Do You Think An Indie-Rock
Magazine Should Have?
My results show me that my audience would prefer a mixture of
bright and dark colours rather than just having a bright colour
scheme or having a dark colour scheme. By using this information I
am able to experiment with both bright and dark colours to find
which colour scheme suits my magazine the best.
What Colour Scheme Do You Think An Indie-Rock
Magazine Should Have?
Bright Colours Dark Colours A Mixture Of Both

19. Would You Be Willing To Subscribe To An Indie-Rock
Magazine?
For this question my results were very similar in the amount of people who are
willing to subscribe to an indie-rock magazine and those who are not willing to
subscribe. However more people said they would not be willing to subscribe to
an indie-rock magazine, therefore I could put a subscription form inside the
magazine at the end of the magazine for those who actually want to subscribe
to it. Would You Be Willing To Subscribe To An Indie-Rock
Magazine?
Yes No

20. How Do You Usually Access Your Music?
My results show me that the majority of my audience access their music through
the internet whether that but Spotify or YouTube. Knowing this information I could
create a public playlist online for my audience to access therefore they are able to
find indie-rock artists/bands which they have never heard of before.
How do you usually access your music?
Internet Cd's Radio other

21. What Font Would You Prefer For The Main Texts?
My results show me that the most popular font for the main texts is Arial therefore I will
consider using this for the main text. However Calibre (body) was also a popular choice so I
could use a mixture of the fonts to attract my audience.
What Font Would You Prefer For The Main Texts?
Calibre (body) Arial Times Roman

22. Do You Research Indie-Rock Magazines Online Often?
Not many of my audience research indie-rock magazines online In their spare time therefore
I don’t think making an online magazine would be a good idea. However I could use social
media to promote the magazine to catch peoples attention and to attract my target
audience.
Do You Research Indie-Rock Magazines Online Often?
Yes No Sometimes

23. Would you prefer band interviews or gig reviews in an
indie-rock magazine?
Most of my audience prefer band interviews to gig reviews as articles in an
indie rock magazines however they both had popular reviews. By knowing
this information I am able to create more band interviews to appeal to my
audience.
Would you prefer band interviews or gig reviews in an
indie-rock magazine?
Band Interviews Gig Reviews