all about content creation & job opportunities..................

1. 1. What is content writing?
2. What do you mean by tone of content?
3. What are the ways to decide the tone of
content?
4. how can you make your content credible in
market?
5. what kind of working style we should use while
content writing ?
6. What are the ways to decide the tone of the
content
7. If you had the availability of a product / service
to help you with this , what would your desired

2. WHAT IS CONTENT WRITING ?
• Content writing is the process of writing, editing, and publishing content in a digital format. That
content can include blog posts, video or podcast scripts, e-books or whitepapers, press releases,
product category descriptions, landing page or social media copy ... and more
• The different types of content writing examples on the digital front include blogs, scriptwriting for
videos, emailers, social media posts, whitepapers, etc. All of these are important for the digital
growth of a brand.

3. WHAT ARE THE TYPES OF CONTENT
WRITING?
THERE ARE MANY TYPES OF CONTENT WRITING, SUCH AS:
– BLOG WRITING
– SOCIAL MEDIA WRITING
– EBOOK WRITING
– WHITE PAPER WRITING
– ACADEMIC WRITING
– TECHNICAL WRITING
– SEO WRITING

4. WHAT DO YOU UNDERSTAND BY TONE OF
A CONTENT?
Essentially, the tone is how your content is written. It should illustrate how you feel
about the subject being written, as well as how you want your readers to feel. For
example, you could want them to be informed or maybe inspired, or you could want them
to laugh or be entertained.
The tone of any piece of content can be analyzed along 4 dimensions: humor, formality,
respectfulness, and enthusiasm.

5. WHAT ARE THE WAYS TO DECIDE TONE OF
THE CONTENT?
Authors set a tone in literature by conveying emotions/feelings through words.
The way a person feels about an idea/concept, event, or another person can be quickly determined through
facial expressions, gestures and in the tone of voice used.
In literature an author sets the tone through words.
1. Get to know your audience. ...
2. Identify your brand's values to communicate. ...
3. Audit your content and communication. ...
4. Define your brand's tone of voice. ...
5. Implement the tone of voice into your brand communication.

6. HOW CAN YOU MAKE YOUR INFORMATION
CREDIBLE ?
• 1. Whenever possible, include studies, research and statistics — but sparingly
• 2. Use information from sources with established credibility
• 3. Always try to cite the original source of the information
• 4. Quote subject matter experts
• 5. Realize you and/or your client aren’t always the best source on your topic
• 6. Keep information current
• 7. Use good grammar, sentence structure and punctuation
• 8. Respect the reader’s intelligence
• 9. Create helpful or entertaining content

7. WHAT ARE THE THINGS YOU ENJOY MOST
ABOUT THE CONTENT WRITING?
• Content is becoming increasingly important day by day, with the entire revolution in digital
media and is providing lucrative salaries. This career will help you in learning a lot about
SEO, online marketing, and the digital world in general. Content writing is becoming one of
the lucrative careers in india.
Why do you like content writing?
"Being a content writer interests me because i have keen attention to detail and thrive in
a fast-paced environment. I enjoy working on a new task with a different client every day, and
I believe multitasking and following several deadlines can help me become a stronger writer.”

8. WHAT KIND OF WRITING STYLE YOU SHOULD USE WITH ?
WHAT TONE OF WRITING HAVE YOU COME ACROSS?
• Enthusiastic
• Motivational formal
• Inspirational with case study
• Real life meaning
• Ethics & moral values
• It can be joyful, serious, humorous, sad, threatening, formal, informal, pessimistic, or optimistic. Your tone in writing will be reflective of your mood as you are writing.
• Blog writing tips to produce great content:-
1. Pick your topic. ...
2. Formulate an outline. ...
3. Understand search engine optimization (seo) ...
4. Make content swimmable. ...
5. Illustrate your point with images. ...
6. Tell people what to do. ...
7. Read and re-read. ...
8. Make use of social media

9. What are the ways through which you can
dispel boredom while writing content?
WAYS TO AVOID BEING BORING IN YOUR
CONTENT WRITING:-
• ENTERTAIN YOUR READERS. YOU DO NOT NEED TO BE A MILLENNIAL TO KNOW THE NEED TO
BE ENTERTAINED. ...
• CONNECT WITH YOUR READERS. ...
• GRAB YOUR READER'S ATTENTION. ...
• MAKE YOUR CONTENT FUN. ...
• WRITE AUTHENTIC CONTENT. ...
• SHOW WHAT YOU ARE WRITING ABOUT IS IMPORTANT. ...
• BE CREATIVE. ...
• BE PASSIONATE.

10. Do you think having content in different
language will help to increase customer base?
• Language is considered the most fundamental tool for the interaction
of customers with customer service agents. Therefore, customer
service support must use a local language to exchange views with
the customers adequately. After all, good communication is a sign of
positive feedback.

11. WHAT DO YOU DO TO RESEARCH THE
TARGET USER
1.Geographic information. This is the target region. ...
2.Demographic information. ...
3.Psychographic information. ...
4.Research industry conversations. ...
5.Look at customer reviews. ...
6.Conduct surveys. ...
7.User behavior. ...
8.Engagement.

12. WHAT ARE THE ESSENTIAL COMPONENT OF
GOOD VIDEO CONTENT?
• Identify goals. Begin by thinking about what you're looking to accomplish with your video content
marketing strategy. ...
• Audience relevance. ...
• Call to action. ...
• Video distribution.
• Make goals (in the right way)
• Form a core message unified across all platforms.
• Create a persona.
• Reflecting the needs of the user.
• Testing is the key.

13. HOW WILL YOU GO TO ABOUT CREATING A
CONTENT STRATEGY FOR A CLIENT / BRAND?
1. Set your mission and your goals.
2. Establish your platform
3. Know your audience.
4. Assess your current position.
5. Figure out the best content channels.
6. Decide on content types.
7. Identify and allocate resources.
8. Create a content calendar.

14. WHAT ARE YOUR CHALLENGES WHILE
MAKING CONTENT STRATEGY ?
• Faltering in keyword research. ...
• Establishing a schedule for the content. ...
• Deciding on what position to take with the content. ...
• Branding - cultivating a consistent voice across the internet. ...
• Lacking technical knowhow. ...
• Poor marketing with the content.

15. COMPETITIVE PRODUCT & CHALLENGES
• Here are five common problems youtubers face and how to fix them.
• You're depending on youtube itself to notify subscribers about new video
uploads. ...
• Your viewership isn't consistent. ...
• You want to make videos on old trends. ...
• You can't afford to fund the videos you want to make. ...
• You're running out of video ideas

16. IF YOU HAD THE AVAILABILITY OF A PRODUCT /
SERVICE TO HELP YOU WITH THIS , WHAT WOULD
YOUR DESIRED PRODUCT AND FEATURES TO BE?
1. CREATE A UNIQUE VIDEO.
2. PLAY ON EMOTIONS.
3. REACH OUT TO SIMILAR BRANDS.
4. FIND YOUR TARGET AUDIENCE.
5. UTILIZE ALL OF YOUR PLATFORMS.
6. FIND THE RIGHT KEYWORDS.
7. PRODUCE QUALITY CONTENT.
8. DECIDE THE PERFECT LENGTH.

17. 10. IF WE HAVE SERVICES THAT HELPS YOU IN THIS
(HIGH- LEVEL- CONCEPT) , DO YOU THINK IT
WOULD HELP PEOPLE LIKE YOU ?
• Yes.. Can you please tell me which kind of services do you have for me ?
• I would like to explore them for my benefits…….
• You have platform a good platform for us
• Frenchease is an online language teaching platform for learning and offering it's
unique ai and human translation services to the world in the fastest way…….
• French is an official language in 29 countries!
• Squeezie:- squeezie is the most popular french youtuber, in terms of number of
subscribers. He publishes videos about video games, his life and other random topics.

18. BENEFITS OF BECOMING CONTENT WRITER
• What are the benefits of content writing for a business?
• It boosts search engine optimization (seo) seo is an integral part of digital marketing. ...
• It boosts sales. ...
• It represents your brand. ...
• It retains viewers. ...
• You can recycle or repurpose content. ...
• It boosts conversion rates. ...
• It helps you reach new audiences

19. THE BENEFITS OF CONTENT CREATION FOR
YOUR BUSINESS
• SEO BOOST. GOOGLE AND OTHER SEARCH ENGINES LOVE A WEBSITE THAT FREQUENTLY
UPDATES ITS CONTENT. ...
• BUILD RELATIONSHIPS. BUILDING RELATIONSHIPS WITH YOUR AUDIENCE IS PARAMOUNT TO
A GOOD MARKETING STRATEGY. ...
• BUILD TRUST. ...
• RE-USABLE. ...
• IT'S CHEAP. ...
• WORKS FOR YOUR INDUSTRY. ...
• GO PROMOTE

20. HERE ARE THE TOP 10 CONTENT WRITING CAREER
OPPORTUNITIES THAT YOU CAN AIM TO ACHIEVE.
• 1. RESEARCH WRITER
• TECHNICAL WRITER
• COPYWRITER
• CREATIVE WRITER
• FREELANCER
• BLOGGER
• WEB CONTENT WRITER
• BUSINESS WRITER
• ACADEMIC WRITER
• SOCIAL MEDIA MANAGER
• CONTENT EDITOR AND PROOFREADER

21. SOME COMPANIES YOU CAN APPROACH FOR
CONTENT CREATOR JOB?
• 24 SEVEN TALENT
• BKA CONTENT
• BUZZFEED
• NERDWALLET
• ROBERT HALF INTERNATIONAL
• SCREEN RANT
• STUDY.COM
• VALNET
• MMIO

22. For more information or any query :-subscribe my
YouTube channel
Channel name :- Pragati Kachhi