This is a presentation delivered by Katie King at the UKInbound tourism conference, on "How can marketing professionals adapt to survive & thrive in a world of AI?"
https://www.ukinbound.org/events/tourism-marketing-in-a-digital-age-seminar/
Using artificial intelligence in travel, tourism and hospitality industryAtalbihari Baddar
Artificial Intelligence (AI) is a buzzword for recent years and it has impacted many business sectors including banking, agriculture, manufacturing and retail, many sectors have benefited by Artificial Intelligence.
AI, Machine Learning and Data Science are already defining the way we travel now and how we will travel in the future.
All depends on us to understand the power of this genie and use it in more innovative ways to give optimum customer experience, efficient service delivery and increased profits and revenues!
Online distribution for the hotel industry in Germany, Austria and Switzerland (DACH) is becoming increasingly important. On average, today in the DACH region already 27% of bookings are generated electronically in real-time through online booking agencies (OTA), hotel websites, global reservation systems (GDS), central reservation systems (CRS) of hotel chains and hotel cooperation or social media platforms. This represents an estimated turnover of over 7.5 billion euros. These are some of the results of a joint survey by the German Hotel Association (IHA), the Austrian Hotel Association (ÖHV) and the Swiss Hotel Association (hotelleriesuisse) in collaboration with the Institute for Tourism of the University of Applied Sciences Western Switzerland Valais (HES-SO Valais) in Sierre.
The hotel associations of the three countries have measured for several years now in independent surveys market shares and developments in the respective distribution channels. For the first time, a uniform data set has been established with scientific support in Germany, Austria and Switzerland in order to analyze the overall developments in hotel sales in a transnational context.
According to the study which was conducted between December 2011 and January 2012 and based on the responses of 1,400 hotels in Ger-many, Austria and Switzerland, online travel agencies (OTA) have reached a market share of 19% (D-A-CH). OTAs dominate electronic distribution with the proportion in Germany (20%) exceeding those of Switzerland (16%) and Austria (13%). The trend towards online booking channels is unbroken, while both traditional direct sales and sales generated by tourism partners (e.g. travel agencies, tourism organizations) are constantly declining.
Hotel Reservation System (HRS), Hotel.de and Booking.com are the most widely used OTAs in Germany, Austria and Switzerland. Booking.com with 43% in Austria and 53% in Switzerland is the dominant platform in these countries.
Digital marketing in tourism and hospitality is defined as the use of digital channels to promote a travel, tourism and hospitality related products or services.
Breakdown of the Online Travel Landscape by Mozio.
Includes details of online travel booking, including the Online Travel Agencies (Expedia, Orbitz, Travelocity, Priceline, CheapoAir), Metasearch engines (Kayak, Trivago, Room 77. TripAdvisor), Hotel Booking Engines (Hotels.com, Booking.com, HotelsTonight, Flipkey), Peer-to-peer Rental (Airbnb, Sidecar, Lyft), Tours and Activities (Viator, GetYourGuide), Car Rentals (CarTrawler, SilverCar, FlightCar, RentalCars.com) and Ground Transportation (Mozio, Groundlink, Uber).
Also provides in depth analysis of the various ancillary revenue and merchandising frameworks such as iSeatz, Datalex, Farelogix and OpenJaw.
There is a breakdown of current travel inspiration startups (Gogobot, Trippy), and Travel Media (Phocuswright, Smarter Travel Media, Northstar Travel Media).
The hotel distribution channels are covered as well, with details about hotel channel management companies (Siteminder, ChannelRush, EZYield, TravelClick) and property management systems (GuestCentric, Dashbell, FastBooking) getting in-depth coverage.
Mozio even provides details of smaller travel markets like Travel Insurance (Allianz, Travel Guard, Travelex) and Airport Parking (Park N Fly, Wally Park, The Parking Spot, Airport Parking Reservations).
Traditional Travel Agencies and large corporate travel firms like Concur, American Express Travel, Carlson Wagonlit, BCD Travel, Ovation, Sabre and HRG are all included.
Cruise websites like Vacations To Go, CruiseCritic, Cruiseline.com and World Travel Holdings get coverage, as well as new multimodal options like Waymate, GoEuro and Rome2Rio.
We also delve into the backend GDS (Global Distribution Systems) like Amadeus, Travelport, Sabre, ITA Software, and SilverRail), which are the way many top travel sites get ahold of flight and rail data.
Finally, we cover some of the recent travel planning apps like TripIt and GateGuru.
Using artificial intelligence in travel, tourism and hospitality industryAtalbihari Baddar
Artificial Intelligence (AI) is a buzzword for recent years and it has impacted many business sectors including banking, agriculture, manufacturing and retail, many sectors have benefited by Artificial Intelligence.
AI, Machine Learning and Data Science are already defining the way we travel now and how we will travel in the future.
All depends on us to understand the power of this genie and use it in more innovative ways to give optimum customer experience, efficient service delivery and increased profits and revenues!
Online distribution for the hotel industry in Germany, Austria and Switzerland (DACH) is becoming increasingly important. On average, today in the DACH region already 27% of bookings are generated electronically in real-time through online booking agencies (OTA), hotel websites, global reservation systems (GDS), central reservation systems (CRS) of hotel chains and hotel cooperation or social media platforms. This represents an estimated turnover of over 7.5 billion euros. These are some of the results of a joint survey by the German Hotel Association (IHA), the Austrian Hotel Association (ÖHV) and the Swiss Hotel Association (hotelleriesuisse) in collaboration with the Institute for Tourism of the University of Applied Sciences Western Switzerland Valais (HES-SO Valais) in Sierre.
The hotel associations of the three countries have measured for several years now in independent surveys market shares and developments in the respective distribution channels. For the first time, a uniform data set has been established with scientific support in Germany, Austria and Switzerland in order to analyze the overall developments in hotel sales in a transnational context.
According to the study which was conducted between December 2011 and January 2012 and based on the responses of 1,400 hotels in Ger-many, Austria and Switzerland, online travel agencies (OTA) have reached a market share of 19% (D-A-CH). OTAs dominate electronic distribution with the proportion in Germany (20%) exceeding those of Switzerland (16%) and Austria (13%). The trend towards online booking channels is unbroken, while both traditional direct sales and sales generated by tourism partners (e.g. travel agencies, tourism organizations) are constantly declining.
Hotel Reservation System (HRS), Hotel.de and Booking.com are the most widely used OTAs in Germany, Austria and Switzerland. Booking.com with 43% in Austria and 53% in Switzerland is the dominant platform in these countries.
Digital marketing in tourism and hospitality is defined as the use of digital channels to promote a travel, tourism and hospitality related products or services.
Breakdown of the Online Travel Landscape by Mozio.
Includes details of online travel booking, including the Online Travel Agencies (Expedia, Orbitz, Travelocity, Priceline, CheapoAir), Metasearch engines (Kayak, Trivago, Room 77. TripAdvisor), Hotel Booking Engines (Hotels.com, Booking.com, HotelsTonight, Flipkey), Peer-to-peer Rental (Airbnb, Sidecar, Lyft), Tours and Activities (Viator, GetYourGuide), Car Rentals (CarTrawler, SilverCar, FlightCar, RentalCars.com) and Ground Transportation (Mozio, Groundlink, Uber).
Also provides in depth analysis of the various ancillary revenue and merchandising frameworks such as iSeatz, Datalex, Farelogix and OpenJaw.
There is a breakdown of current travel inspiration startups (Gogobot, Trippy), and Travel Media (Phocuswright, Smarter Travel Media, Northstar Travel Media).
The hotel distribution channels are covered as well, with details about hotel channel management companies (Siteminder, ChannelRush, EZYield, TravelClick) and property management systems (GuestCentric, Dashbell, FastBooking) getting in-depth coverage.
Mozio even provides details of smaller travel markets like Travel Insurance (Allianz, Travel Guard, Travelex) and Airport Parking (Park N Fly, Wally Park, The Parking Spot, Airport Parking Reservations).
Traditional Travel Agencies and large corporate travel firms like Concur, American Express Travel, Carlson Wagonlit, BCD Travel, Ovation, Sabre and HRG are all included.
Cruise websites like Vacations To Go, CruiseCritic, Cruiseline.com and World Travel Holdings get coverage, as well as new multimodal options like Waymate, GoEuro and Rome2Rio.
We also delve into the backend GDS (Global Distribution Systems) like Amadeus, Travelport, Sabre, ITA Software, and SilverRail), which are the way many top travel sites get ahold of flight and rail data.
Finally, we cover some of the recent travel planning apps like TripIt and GateGuru.
its about the tourism in marketing containing the features types importance of tourism marketing all over the world. its the basic and easy way to know about a tourism marketing and making a simple and easy presentation.
This presentation covers the key learning & insights of the renowned OTA goibibo.com. This presentation was made during SIP program & was considered for best Summer Internship Report during final evaluation.
An introduction to the concept of E - Tourism to beginners and those who want to have an idea about the impact of the integration of ICT with Tourism Industry
“Review of Literature”- A literature review is a body of text that aims to review the critical points of current knowledge including substantive findings as well as theoretical and methodological contributions to a particular topic.
What is eTourism; Tourism Value Chain; eTourism as a Service in a Cloud Computing; Quality of eTourism Services; Traditional and online dimensions of the service quality.
Travel technology (also called tourism technology, and hospitality automation) is the application of Information Technology (IT) or Information and Communications Technology (ICT) in the travel, tourism and hospitality industry. One form of travel technology is flight tracking.
eTourism can be defined as the analysis, design, implementation and application of IT and e-commerce solutions in the travel&tourism industry; as well as the analysis of the respective economic processes and market structures and customer relationship management.
Many travelers take some form of mobile communication device with them on the road, whether it is a tablet computer or a mobile phone. To keep customers advised of changes many tourism and hospitality businesses use mobile communication; they send delay notices, offer deals and sponsor location-based advertising. Depending on the type of business the communication might happen through emails, text messaging or GPS tagging, for example.
Digital Marketing and Tourism
Leon CK Leong (Chief Business Development Officer,
Techsailor) and Anshul Jain (Chief Executive Officer,
Thoughtbuzz), presented this deck at iMedia Brand Summits, Asia. #imbsummit
PixelCrayons - Impact of artificial intelligence on the travel and tourism in...Pixel Crayons
PixelCrayons provides complete artificial intelligence solutions to travel and tourism industry. AI helps these industries in a big way by optimizing time & cost with personalized traveling solutuions, improving the ROI, real-time notifications & tracking etc.
Read our blog @ https://medium.com/swlh/impact-of-artificial-intelligence-on-the-travel-tourism-industry-4cd97f3a65ee
Happy customers is our motto.
Check our services @ bit.do/eKubU and give us an opportunity to serve you
Our Social Media Profile
https://www.facebook.com/PixelCrayons
https://twitter.com/pixelcrayons
https://www.linkedin.com/company/pixelcrayons
https://www.instagram.com/pixelcrayons/?hl=ne
https://in.pinterest.com/pixelcrayons/
its about the tourism in marketing containing the features types importance of tourism marketing all over the world. its the basic and easy way to know about a tourism marketing and making a simple and easy presentation.
This presentation covers the key learning & insights of the renowned OTA goibibo.com. This presentation was made during SIP program & was considered for best Summer Internship Report during final evaluation.
An introduction to the concept of E - Tourism to beginners and those who want to have an idea about the impact of the integration of ICT with Tourism Industry
“Review of Literature”- A literature review is a body of text that aims to review the critical points of current knowledge including substantive findings as well as theoretical and methodological contributions to a particular topic.
What is eTourism; Tourism Value Chain; eTourism as a Service in a Cloud Computing; Quality of eTourism Services; Traditional and online dimensions of the service quality.
Travel technology (also called tourism technology, and hospitality automation) is the application of Information Technology (IT) or Information and Communications Technology (ICT) in the travel, tourism and hospitality industry. One form of travel technology is flight tracking.
eTourism can be defined as the analysis, design, implementation and application of IT and e-commerce solutions in the travel&tourism industry; as well as the analysis of the respective economic processes and market structures and customer relationship management.
Many travelers take some form of mobile communication device with them on the road, whether it is a tablet computer or a mobile phone. To keep customers advised of changes many tourism and hospitality businesses use mobile communication; they send delay notices, offer deals and sponsor location-based advertising. Depending on the type of business the communication might happen through emails, text messaging or GPS tagging, for example.
Digital Marketing and Tourism
Leon CK Leong (Chief Business Development Officer,
Techsailor) and Anshul Jain (Chief Executive Officer,
Thoughtbuzz), presented this deck at iMedia Brand Summits, Asia. #imbsummit
PixelCrayons - Impact of artificial intelligence on the travel and tourism in...Pixel Crayons
PixelCrayons provides complete artificial intelligence solutions to travel and tourism industry. AI helps these industries in a big way by optimizing time & cost with personalized traveling solutuions, improving the ROI, real-time notifications & tracking etc.
Read our blog @ https://medium.com/swlh/impact-of-artificial-intelligence-on-the-travel-tourism-industry-4cd97f3a65ee
Happy customers is our motto.
Check our services @ bit.do/eKubU and give us an opportunity to serve you
Our Social Media Profile
https://www.facebook.com/PixelCrayons
https://twitter.com/pixelcrayons
https://www.linkedin.com/company/pixelcrayons
https://www.instagram.com/pixelcrayons/?hl=ne
https://in.pinterest.com/pixelcrayons/
Presentation delivered in the University of Azores. The class about Travel Technology is an initiative by TTS in collaboration with its R&D company, TTS Lab.
More about the course you can find at http://protraveltech.tts.com/
Here's what travel and hospitality will look like by 2025 as organizations strive to offer endlessly personal and exceedingly convenient services to travelers.
What is 2017 carrying for online marketers and what are the latest technologies that shall revolutionize the way online strategists works? This slide-deck gives a quick overview about how next generation technologies of AI and the semantic web are changing our behaviors online. It was presented during the 7th round Egypt Online Content Creators meetup in Cairo.
Check out the 5 travel and leisure trends of 2025 and find out how hyperpersonalization and human centric technology can play a pivotal role in digital transformation.
Top 5 Travel & Consumer Leisure Trends in 2025 | WNSRNayak3
Check out the 5 travel and leisure trends of 2025 and find out how hyperpersonalization and human centric technology can play a pivotal role in digital transformation.
“ A proper Big Data strategy makes it possible to once
again have personal relationships with consumers.”
Stef Driessen Sector Banker at ABN AMRO
IQNOMY Customer profiles Center Parcs increase conversion of its website and marketing campaigns
The power of personalized communication through the internet
Projected to witness a soaring growth, Machine Learning is been considered a top Technical Skill according to the employers in the technological arena.
Simply put, it translates into the ability of a computer or computer-controlled robot to perform tasks that are usually associated with intelligent creatures, usually humans. As a result, it exhibits the ability to reason, find meaning, generalize, or learn from experience..
Simply put, it translates into the ability of a computer or computer-controlled robot to perform tasks that are usually associated with intelligent creatures, usually humans. As a result, it exhibits the ability to reason, find meaning, generalize, or learn from experience..
Digital Marketing Megatrends - Breaking Taboos and NormsGeorgiana Ghiciuc
It’s that time of the year again when we look back at 2017, gaze at the things that impacted the digital marketing scenario, and look ahead into what the future holds. We predict that 2018 will bring bigger, bolder changes to the world of digital marketing.
Break taboos and norms with our 10 digital marketing megatrends for 2018. Check them out, and you might have a chance of survival in the digital marketing “sharktank”.
The Rise of Reality Learning Thought PaperMarek Hyla
This Thought Paper describes how extended reality techniques could be used in the learning space. It was created in the Think Tank CoE of Talent Development and Learning Practice of Accenture Capability Network.
Katie delivered a Keynote presentation at the first-ever AI Everything Summit in Dubai (May 2019), organised by the UAE National Programme for Artificial Intelligence, in partnership with Smart Dubai. The event was opened by Shaikh Ahmad Bin Saeed Al Maktoum, CEO and chairman of the Emirates Group.
The presentation focused on how to harness AI and maintain the competitive edge.
There is a huge amount of hype surrounding AI, as it’s in the Gartner phase of ‘peak of inflated expectation.’ By comparison, Katie shared the evidence and insights drawn from the extensive research she conducted for her new business book.
Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge, was published by Kogan Page in February 2019. It is essential reading for any 21st-century business executive. Katie shared these real-world examples, both successes and failures, as well as practical implementation strategies.
AI in Marketing: Guest lecture at Bournemouth university Zoodikers
AI is making a huge impact on marketing. This guest lecture was delivered to Second Year students in Digital Marketing at Bournemouth University in March 2018. It covers tech drivers; the impact on our personal and business lives; how to prepare; which tools to use and much more.
Business 4.0 - Adopting a digital transformation strategy to survive and thriveZoodikers
Presentation delivered in January 2018 to MBA Networking Club at Westminster Business School. Discusses how to adopt a digital transformation strategy to survive and thrive. Follow some of the conversation on Twitter via @katieeking
It's clear to almost everyone in business today that sales and marketing are both undergoing an artificial intelligence (AI) revolution, driven by a need to offer customers the ultimate personalised experience (CX).
This presentation was delivered to the members of the Hertfordshire Chamber of Commerce in October 2017.
In it, I look at the impact on all business functions, and the actions which companies can take today to survive and thrive.
Business 4.0 - How can PR professionals prepare, evolve and thrive in a new ...Zoodikers
Delivered at the ICCO Global PR summit in Helsinki, this presentation introduces the audience to the world of AI and its impact on the PR and wider marketing industry. It considers the encroachments of AI in our personal lives and provides a number of ways to prepare for the future.
Getting to grips with General Data Protection Regulation (GDPR)Zoodikers
Leading employment lawyer Pam Loch, and digital expert Katie King share their advice on how to get to grips with the topic of the moment - GDPR.
They look at who is liable, the impact of Brexit, how it affects marketing and what steps you can take to prepare.
Digital disruption webinar oxford universityZoodikers
A webinar delivered at Said Business School, The University of Oxford, looking at digital transformation, social business, AI and much more.
Delivered to an audience of CMOs and CPOs, looking at how AI impacts all industries and business functions.
As the fourth industrial revolution unfolds, organisations are having to re-skill and adopt new strategies for sales, marketing and HR success.
Many boards are still evolving into Social Businesses - organisations which adopt social media for effective HR, customer service and sales, as well as a channel for marketing. But further game changers are on the horizon, one being Artificial Intelligence.
These slides are highlights of the many public and private talks and presentations I deliver.
Connect with me on LinkedIn or Twitter - @katieeking
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
AI in Tourism
1. How can
marketing
professionals
adapt to survive &
thrive in a world of
AI?
Presentation by Katie King at the
UKinbound tourism conference
https://www.ukinbound.org/events/tou
rism-marketing-in-a-digital-age-
seminar/
2. Introduction – Katie King, MBA
28 year marketing career
CEO of AI in Marketing
MD of Zoodikers
Co-founder of AI in FM
TEDx speaker
Chairperson of a PRCA Group
Commentator on BBC TV and
radio
14. Marketing and customer centricity
According to Gartner research, chatbots will
account for 85% of all customer service by
2020.
This is by far one of the most promising
technologies to hit the travel industry, reducing
overhead for all sectors by cutting out human
capital and replacing these resources with AI.
These AI bots are capable of organizing travel
plans and troubleshooting, transferring
customers to actual agents when the
conversation supersedes their capabilities.
Those who have adopted AI bots, have
engineered their own solutions, outfitting their
business with bots who know the company
architecture inside and out.
16. Survey of business travellers
More than half of business travellers believe AI can make business
trips safer, according to new research from expense, travel and invoice
management firm SAP Concur.
52% said the use of technologies such as predictive risk alerts around
natural disasters would decrease the risk of business travel.
75% said they believed AI would be the engine room of a more
personalised experience.
Despite this, the research identified a gap between what respondents
thought AI should be able to do and their willingness to share data.
The most popular types of data people were prepared to share were
email (54%), travel preferences (52%) and their gender (46%).
The data people were reluctant to share included residence (25%),
biometrics (27%) and phone number (33%).
17. Survey of business travellers
When asked to imagine that their future business trip was
supported by AI, respondents outlined automated travel
expensing (23%), automated recommended actions based on
events such as flights being cancelled (19%) and personalised
recommendations relating to restaurants (18%) as their top
three perceived advantages.
12 per cent said that they thought chat bots for travel bookings
would be beneficial. This is perhaps not surprising as chat
bots were the third type of AI platform that sprung to people’s
minds when they thought of AI. First and second were voice
assistants (64%) and language-capable robots (50%).
18. Face-to-Face Customer Service
While the use of AI for powering online customer service is now relatively
commonplace, one of the emerging trends is for the technology to be used for
face-to-face customer service interactions too.
It can cut queues at information or reception desks, and improve overall
efficiency.
The AI robot ‘Connie’ has been deployed by Hilton. This robot uses AI & speech
recognition to provide tourist information to customers who speak to it. Each
human interaction also helps to teach the robot, improving the quality of all
future communications.
19. Personalisation and
prediction
Travel is stressful, especially for railway passengers. So why not use
machine learning to analyze the vast quantities of data now available
to create a contextually rich, highly personalised, and fully predictive
journey?
In the UK, online rail booking service Trainline has use crowdsourced
data to create a bot that advises passengers where they’re most likely
to find a seat, depending on the location and direction of their specific
journey.
20. Skyscanner chatbot
Chatbot technology is another big
strand of AI, and unsurprisingly, many
travel brands have already launched
their own versions in the past year or
so.
Skyscanner is just one example,
creating a bot to help consumers find
flights in Facebook Messenger. Users
can also use it to request travel
recommendations and random
suggestions.
21. Personalisation and big data
AI in the travel sector has
already started to change the
way people are searching and
booking their travel. These
range from algorithms that are
constantly refining how options
are ranked on people's favourite
website, data collected from the
apps on phone, sentiments
shared on social media etc.
AI is helping travel companies to
provide highly-tailored offers
based on customers' needs and
preferences. Past behaviours
can obviously feed computers to
predict future purchase actions.
22. Search: Voice powered hotel
rooms
With the help of Marriott
International, Amazon announced
debut of Alexa for Hospitality, a
division of the company
committed to placing Amazon’s
smart home devices into hotel
rooms, vacation rentals, and
other hospitality settings.
By harnessing IoT, voice
assistants like the Amazon Echo
are able to help guests control
the lighting and temperature in
their rooms, make calls and
requests to the front desk, play
music, check the weather, or play
entertainment on the in-room
television, for example.
24. Tokyo hotel 100% staffed by robots
Henn na Hotel became the hotel group’s first hotel staffed by robots. The
hotel’s team of multilingual robots (including dinosaurs) greet you upon your
arrival and assist you with check-in and checkout, while the robotic arm at
the cloakroom will takes care of your luggage.
With the use of facial recognition technology, you can enter your room
without using the room key.
The hotel also uses state-of-the art technologies to offer guests a high
degree of comfort. These include the smart air conditioning system, which
can draw heat from your body to cool you down, or keep heat from escaping
your body when you feel cold.
www.h-n-h.jp/en/
25. Customer service
In September 2017, United Airlines
announced a collaboration with Amazon
Alexa called “United skill.” The app
reportedly allows Alexa users to find
answers to the most common questions
about United flights by communicating
through natural language.
Once users add “United skill” to their
existing Alexa app, they are able to ask
Alexa common questions about flight
statuses, flight times and amenities.
Though United skill, examples of
commands that Alexa can process
include:
“Alexa, ask United: what is the status of
flight 959?”
“Alexa, ask United: does flight 869 have
Wi-Fi?”
“Alexa, ask United to check me in.”
28. Impact on jobs
AI will eliminate
1.8M jobs but create
2.3M by 2020,
claims Gartner
Artificial intelligence
will augment workers
and become a 'net job
creator' by 2020
according to new
research.
29. Future jobs
So fast, in fact, that 85 per cent of the jobs that will exist in 2030 haven't even
been invented yet, estimates the report, which was authored by the Institute for
the Future (IFTF) and a panel of 20 tech, business and academic experts from
around the world.
"The pace of change will be so rapid that people will learn 'in the moment' using
new technologies such as augmented reality and virtual reality. The ability to gain
new knowledge will be more valuable than the knowledge itself," Dell
Technologies said in a statement.
Get ready for a lifetime of skills training and retraining, in real time.
31. How can you prepare?
The right mindset
Clear mid and long term business strategy. Control your
own agenda
(Re)training: closing the skills gap. You, your staff, your
clients, your family
Human traits; intuition and creativity
Talent and culture: what are we in business for?
32. How can you prepare?
Hire/attract the right people. Data scientists…
Funding: e.g. Innovate UK or Crowdfunding
Partner
Innovate
Be bold and experiment
34. Black box
The problem is that we will see the
initial input and the final output, but
we don’t know the intermediate
steps that will be taken
autonomously by the neural
network.
To give AI technologies a sense of
maturity, we will need to implement
methods to check, debug, and
understand the decision-making
process of machines.