The biggest travel technology trends altering the travel industry in 2020 include:
1) The growing popularity of super apps and one-stop travel platforms that allow booking of flights, hotels, and entire trips on a single mobile app.
2) Continued growth in the use of voice technology for travel booking and planning through smart speakers and voice assistants.
3) Increased use of artificial intelligence and robotics for customer service, airport security, and hotel services like check-in and room access.
4) Leveraging big data and prescriptive analytics to automate customer service and personalized recommendations.
Using artificial intelligence in travel, tourism and hospitality industryAtalbihari Baddar
Artificial Intelligence (AI) is a buzzword for recent years and it has impacted many business sectors including banking, agriculture, manufacturing and retail, many sectors have benefited by Artificial Intelligence.
AI, Machine Learning and Data Science are already defining the way we travel now and how we will travel in the future.
All depends on us to understand the power of this genie and use it in more innovative ways to give optimum customer experience, efficient service delivery and increased profits and revenues!
Here's what travel and hospitality will look like by 2025 as organizations strive to offer endlessly personal and exceedingly convenient services to travelers.
This is a presentation delivered by Katie King at the UKInbound tourism conference, on "How can marketing professionals adapt to survive & thrive in a world of AI?"
https://www.ukinbound.org/events/tourism-marketing-in-a-digital-age-seminar/
What is AI and how can it be used to enhance tourism and travellers experience. A quick tour to smart-tourism applications and machine learning techniques.
Mobile Payments Index 2016 [Travel Edition]Filipp Paster
The Adyen Mobile Payments Index reveals huge growth opportunities for travel merchants willing to invest in mobile payments. This report draws on Adyen’s data and real-life examples to provide practical advice for merchants looking to grow market share with mobile payments.
Topics: Mobile Commerce
Industry: Travel & Leisure
Using artificial intelligence in travel, tourism and hospitality industryAtalbihari Baddar
Artificial Intelligence (AI) is a buzzword for recent years and it has impacted many business sectors including banking, agriculture, manufacturing and retail, many sectors have benefited by Artificial Intelligence.
AI, Machine Learning and Data Science are already defining the way we travel now and how we will travel in the future.
All depends on us to understand the power of this genie and use it in more innovative ways to give optimum customer experience, efficient service delivery and increased profits and revenues!
Here's what travel and hospitality will look like by 2025 as organizations strive to offer endlessly personal and exceedingly convenient services to travelers.
This is a presentation delivered by Katie King at the UKInbound tourism conference, on "How can marketing professionals adapt to survive & thrive in a world of AI?"
https://www.ukinbound.org/events/tourism-marketing-in-a-digital-age-seminar/
What is AI and how can it be used to enhance tourism and travellers experience. A quick tour to smart-tourism applications and machine learning techniques.
Mobile Payments Index 2016 [Travel Edition]Filipp Paster
The Adyen Mobile Payments Index reveals huge growth opportunities for travel merchants willing to invest in mobile payments. This report draws on Adyen’s data and real-life examples to provide practical advice for merchants looking to grow market share with mobile payments.
Topics: Mobile Commerce
Industry: Travel & Leisure
PixelCrayons - Impact of artificial intelligence on the travel and tourism in...Pixel Crayons
PixelCrayons provides complete artificial intelligence solutions to travel and tourism industry. AI helps these industries in a big way by optimizing time & cost with personalized traveling solutuions, improving the ROI, real-time notifications & tracking etc.
Read our blog @ https://medium.com/swlh/impact-of-artificial-intelligence-on-the-travel-tourism-industry-4cd97f3a65ee
Happy customers is our motto.
Check our services @ bit.do/eKubU and give us an opportunity to serve you
Our Social Media Profile
https://www.facebook.com/PixelCrayons
https://twitter.com/pixelcrayons
https://www.linkedin.com/company/pixelcrayons
https://www.instagram.com/pixelcrayons/?hl=ne
https://in.pinterest.com/pixelcrayons/
Digital transformation in the Tourism Sector - University Of Salford ManchesterEmre Dirlik
In this report, the first phase of the digital business and entrepreneurship module within the digital business division of Salford University, Digital Business: Sector Investigation and Infographic, research will be conducted, analysis and information will be provided on the Tourism industry.
In this direction, it includes the strategic contributions to the sector by critically reviewing the tourism sector and evaluating the value and benefits of digital transformation in the sector. In addition, the report includes the infographic of the tourism sector by analyzing information from business owners and suppliers using Bloomberg, SWOT and sector reports.
In the report, the current environment required for digital transformation was reviewed in the tourism sector and the vuca technique was used to characterize leadership.
In this edition, we're covering:
RISE OF THE MACHINES • THE PRIVACY PARADOX VISIONS OF EXPERIENCE • NEW CARD TRICKS • MADE TO ORDER • CLASSIC/REFINED, CONTEMPORARY/DEFINED
Ninety Consulting white paper: The rise of the robo-insurerDan White
This white paper deals with the impacts and opportunities of robotics, drones and artificial intelligence on the insurance sector.
Lord Wei, Chair of Ninety's Future Strategy Board, says in his foreword to this white paper:
"A cyborg future in which robotic technologies work together with humans - when implemented properly and sensitively - will no doubt enable a better, more efficient service to be provided by businesses, freeing up workers to focus on interactions with customers that require empathy, creativity, and intuition, and which drive new kinds of sales, rather than on routine, dangerous, and more mundane tasks."
These are views that are often brought up in such conversations. What we hope to have done here is to have added to the conversation about how this impacts insurance specifically.
Presentation delivered in the University of Azores. The class about Travel Technology is an initiative by TTS in collaboration with its R&D company, TTS Lab.
More about the course you can find at http://protraveltech.tts.com/
2018 looks set to be another roller-coaster year for the global travel industry. Here PSI identify some of the political, economic and technological factors that will impact the way consumers travel this year.
The Future of Air Travel - Seemless and PersonalPosterscope
PSI has been taking a look at developments and emerging trends in global air travel in recent years and how they are giving rise to exciting new opportunities for advertisers to reach travellers as they move through their journeys.
Smartphone Tracking Data And Artificial Intelligence Turn People’s Movements ...Bernard Marr
Cosmose AI provides deep insights into the offline shopping behaviors of consumers that helped support retailers during the COVID-19 pandemic and to prepare for a post-pandemic future. Using anonymized data from smartphones, more than 400,000 apps, and 360,000 stores, Cosmose AI provides services and insights to retailers previously only available for online experiences.
From wearable to ubiquitous computing - Science fiction is now IT scienceNEORIS
From wearable to ubiquitous computing, Science fiction is now IT science
Neoris Practical InSights
Manuel Belaunzaran
Neoris Mexico CTO
This is the conjunction of internet-of-things, wearable computing, mobile apps, geo location, augmented reality, cloud computing and many other developments.
Connecting with the new Chinese travellerPosterscope
China’s growing love affair with international destinations has seen a significant increase in air travel and overseas spending, with numbers predicted to rise exponentially by 2023. Inviting you to explore the exciting opportunities this offers, PSI, in collaboration with strategic partner ForwardKeys, shares a tantalising slice of insider data and outlines just some of the psychology now driving the Chinese travel consumer.
The 5 Biggest Mistakes Companies Make With ChatbotsBernard Marr
We are now used to talking to machines, and the latest chatbots are impressively human-like. However, when companies deploy natural language processing, they should be aware of these five mistakes.
The Digital Retail Theater: Shopping's FutureCognizant
Artfully deploying advanced technologies such as virtual reality, augmented reality, 3-D modeling, and digital avatars, our envisioned digital retail theater (DRT) offers huge benefits to both retailers and consumers. The digitally enhanced shopping experience is rapidly gaining momentum among both online and physical retailers.
At this year’s CES, we saw a multitude of new tech, but a common thread was apparent: the sophisticated use of data to provide utility or entertainment for consumers. For brands, this is the foundation of a new super-connected consumer journey, offering new opportunities to create powerful, seamless experiences. Check out our top CES Trends:
Travel agents are re-inventing themselves and dong value-add to the “new normal”. In fact, the travel agents have not only reinforced but also expanded their spectrum of offerings, having logged into the online networks’ USPs by embracing the system and adding that “extra”.
PixelCrayons - Impact of artificial intelligence on the travel and tourism in...Pixel Crayons
PixelCrayons provides complete artificial intelligence solutions to travel and tourism industry. AI helps these industries in a big way by optimizing time & cost with personalized traveling solutuions, improving the ROI, real-time notifications & tracking etc.
Read our blog @ https://medium.com/swlh/impact-of-artificial-intelligence-on-the-travel-tourism-industry-4cd97f3a65ee
Happy customers is our motto.
Check our services @ bit.do/eKubU and give us an opportunity to serve you
Our Social Media Profile
https://www.facebook.com/PixelCrayons
https://twitter.com/pixelcrayons
https://www.linkedin.com/company/pixelcrayons
https://www.instagram.com/pixelcrayons/?hl=ne
https://in.pinterest.com/pixelcrayons/
Digital transformation in the Tourism Sector - University Of Salford ManchesterEmre Dirlik
In this report, the first phase of the digital business and entrepreneurship module within the digital business division of Salford University, Digital Business: Sector Investigation and Infographic, research will be conducted, analysis and information will be provided on the Tourism industry.
In this direction, it includes the strategic contributions to the sector by critically reviewing the tourism sector and evaluating the value and benefits of digital transformation in the sector. In addition, the report includes the infographic of the tourism sector by analyzing information from business owners and suppliers using Bloomberg, SWOT and sector reports.
In the report, the current environment required for digital transformation was reviewed in the tourism sector and the vuca technique was used to characterize leadership.
In this edition, we're covering:
RISE OF THE MACHINES • THE PRIVACY PARADOX VISIONS OF EXPERIENCE • NEW CARD TRICKS • MADE TO ORDER • CLASSIC/REFINED, CONTEMPORARY/DEFINED
Ninety Consulting white paper: The rise of the robo-insurerDan White
This white paper deals with the impacts and opportunities of robotics, drones and artificial intelligence on the insurance sector.
Lord Wei, Chair of Ninety's Future Strategy Board, says in his foreword to this white paper:
"A cyborg future in which robotic technologies work together with humans - when implemented properly and sensitively - will no doubt enable a better, more efficient service to be provided by businesses, freeing up workers to focus on interactions with customers that require empathy, creativity, and intuition, and which drive new kinds of sales, rather than on routine, dangerous, and more mundane tasks."
These are views that are often brought up in such conversations. What we hope to have done here is to have added to the conversation about how this impacts insurance specifically.
Presentation delivered in the University of Azores. The class about Travel Technology is an initiative by TTS in collaboration with its R&D company, TTS Lab.
More about the course you can find at http://protraveltech.tts.com/
2018 looks set to be another roller-coaster year for the global travel industry. Here PSI identify some of the political, economic and technological factors that will impact the way consumers travel this year.
The Future of Air Travel - Seemless and PersonalPosterscope
PSI has been taking a look at developments and emerging trends in global air travel in recent years and how they are giving rise to exciting new opportunities for advertisers to reach travellers as they move through their journeys.
Smartphone Tracking Data And Artificial Intelligence Turn People’s Movements ...Bernard Marr
Cosmose AI provides deep insights into the offline shopping behaviors of consumers that helped support retailers during the COVID-19 pandemic and to prepare for a post-pandemic future. Using anonymized data from smartphones, more than 400,000 apps, and 360,000 stores, Cosmose AI provides services and insights to retailers previously only available for online experiences.
From wearable to ubiquitous computing - Science fiction is now IT scienceNEORIS
From wearable to ubiquitous computing, Science fiction is now IT science
Neoris Practical InSights
Manuel Belaunzaran
Neoris Mexico CTO
This is the conjunction of internet-of-things, wearable computing, mobile apps, geo location, augmented reality, cloud computing and many other developments.
Connecting with the new Chinese travellerPosterscope
China’s growing love affair with international destinations has seen a significant increase in air travel and overseas spending, with numbers predicted to rise exponentially by 2023. Inviting you to explore the exciting opportunities this offers, PSI, in collaboration with strategic partner ForwardKeys, shares a tantalising slice of insider data and outlines just some of the psychology now driving the Chinese travel consumer.
The 5 Biggest Mistakes Companies Make With ChatbotsBernard Marr
We are now used to talking to machines, and the latest chatbots are impressively human-like. However, when companies deploy natural language processing, they should be aware of these five mistakes.
The Digital Retail Theater: Shopping's FutureCognizant
Artfully deploying advanced technologies such as virtual reality, augmented reality, 3-D modeling, and digital avatars, our envisioned digital retail theater (DRT) offers huge benefits to both retailers and consumers. The digitally enhanced shopping experience is rapidly gaining momentum among both online and physical retailers.
At this year’s CES, we saw a multitude of new tech, but a common thread was apparent: the sophisticated use of data to provide utility or entertainment for consumers. For brands, this is the foundation of a new super-connected consumer journey, offering new opportunities to create powerful, seamless experiences. Check out our top CES Trends:
Travel agents are re-inventing themselves and dong value-add to the “new normal”. In fact, the travel agents have not only reinforced but also expanded their spectrum of offerings, having logged into the online networks’ USPs by embracing the system and adding that “extra”.
11Proposal Part One - Part 1 Influence of Internet on TourismSantosConleyha
11
Proposal Part One - Part 1: Influence of Internet on Tourism Industry
Research Proposal: Influence of Internet on Tourism Industry
Introduction
The tourism industry has been among the best-valued sectors within the nation to generate massive revenue for the government. Besides, the industry is considered among the earliest since it started several decades ago. For an extended period, the industry uses Integrated Marketing Communications to promote their various products and services to the entire world. The introduction of technology in the industry leads to improvements in the sectors. Most individuals without extensive information on the tourism industry can access the data in their comfort zones. It implies that IT and internet technology play a significant role in ensuring effective strategy due to its existence globally.
Most European countries have tried to promote and implement internet technology in ensuring satisfactory delivery of products and services (Kayumovich, 2020). Since it has a custom within the tourism and hotel industry to provide intangible products and services, including but not limited to services alongside comfort, the internet has been an effective method of delivering its messages to the targeted customers. Also, through internet technology, the industry has achieved more customers in the global market, including the European market. The promotion of branding within the European tourism industry has been effective due to the introduction and implementation of internet technology. Thus, the internet is believed to significantly influence the tourism industry in various sectors, including but limited to infrastructure, travel, alongside the marketing sector. Before introducing the internet alongside the IT, travelling of customers was dangerous and unpleasant since travellers had constraint understanding of locations they were visiting.
As a result, the existing vacationers of time had limited knowledge of the cultures and terrain alongside the climate change and patterns necessary to stimulate the travelling issues. Therefore, tourism sectors, including but not limited to tour companies, travel agencies and other like hotels, had developed strategies necessary to promote booking and reservation processes (David-Negre et al. 2018). However, several decades ago, popular sites were visited by tourists. It implies that the tourism sectors within the local or remote area faced challenges of securing sufficient clients as people were could not define the destination. Also, shortage of information on a particular region leads to reduced travelling by visitors. The research involved the utilization of relevant literature review on the subject matter to provide factual information. Therefore, the report offers adequate information on the influence of the internet on the tourism industry. This research would give me the stage to show my finding and view and also propose how the internet can be leveraged to an extend i ...
11Proposal Part One - Part 1 Influence of Internet on TourismBenitoSumpter862
11
Proposal Part One - Part 1: Influence of Internet on Tourism Industry
Research Proposal: Influence of Internet on Tourism Industry
Introduction
The tourism industry has been among the best-valued sectors within the nation to generate massive revenue for the government. Besides, the industry is considered among the earliest since it started several decades ago. For an extended period, the industry uses Integrated Marketing Communications to promote their various products and services to the entire world. The introduction of technology in the industry leads to improvements in the sectors. Most individuals without extensive information on the tourism industry can access the data in their comfort zones. It implies that IT and internet technology play a significant role in ensuring effective strategy due to its existence globally.
Most European countries have tried to promote and implement internet technology in ensuring satisfactory delivery of products and services (Kayumovich, 2020). Since it has a custom within the tourism and hotel industry to provide intangible products and services, including but not limited to services alongside comfort, the internet has been an effective method of delivering its messages to the targeted customers. Also, through internet technology, the industry has achieved more customers in the global market, including the European market. The promotion of branding within the European tourism industry has been effective due to the introduction and implementation of internet technology. Thus, the internet is believed to significantly influence the tourism industry in various sectors, including but limited to infrastructure, travel, alongside the marketing sector. Before introducing the internet alongside the IT, travelling of customers was dangerous and unpleasant since travellers had constraint understanding of locations they were visiting.
As a result, the existing vacationers of time had limited knowledge of the cultures and terrain alongside the climate change and patterns necessary to stimulate the travelling issues. Therefore, tourism sectors, including but not limited to tour companies, travel agencies and other like hotels, had developed strategies necessary to promote booking and reservation processes (David-Negre et al. 2018). However, several decades ago, popular sites were visited by tourists. It implies that the tourism sectors within the local or remote area faced challenges of securing sufficient clients as people were could not define the destination. Also, shortage of information on a particular region leads to reduced travelling by visitors. The research involved the utilization of relevant literature review on the subject matter to provide factual information. Therefore, the report offers adequate information on the influence of the internet on the tourism industry. This research would give me the stage to show my finding and view and also propose how the internet can be leveraged to an extend i ...
PSI: The Global Travel & OOH industries in 2020 and beyond Posterscope
2019 proved to be another rollercoaster year for the global travel industry, and 2020 promises to be no different, as fluctuations in the economy, technology and politics continue to affect the way that people navigate the world. This is evident across all industries, not least in the global travel and international OOH sector. As the year is beginning to unfold, PSI has looked into what the rest of the year behold from the increase in hyper personalised travel experience, the global transformation through OOH automation and being connected at 35,000 feet
For every tourism business, app development services are mandatory. If you’re searching for the best service providers in San Diego, this topic is a must-read for you. You’ll also learn a bit about the necessity of building an app for your company.
Source: https://www.moontechnolabs.com/blog/which-app-development-agency-should-you-hire-for-your-tourism-firm/
PSI: The Global Travel & OOH industries in 2020 and beyond Posterscope
2019 proved to be another rollercoaster year for the global travel industry, and 2020 promises to be no different, as fluctuations in the economy, technology and politics continue to affect the way that people navigate the world. This is evident across all industries, not least in the global travel and international OOH sector. As the year is beginning to unfold, PSI has looked into what the rest of the year behold from the increase in hyper personalised travel experience, the global transformation through OOH automation and being connected at 35,000 feet
Travelport Digital Webinar - Mobile Travel Trends 2017Travelport
Discover the mobile travel trends that will shape the mobile landscape for the travel industry in 2017 and beyond. With insights from Travelport Digital experts and travel industry heavyweights.
Big wins are to be had by travel merchants that capitalize on this enthusiasm for mobile and integrate a seamless payment flow into their mobile experience. But while some industry leaders are already reaping the rewards, it is still early days for mobile payments in travel. Adyen's Mobile Payments Index - Travel Edition provides a detailed breakdown of travel mobile payments and insights direct from industry experts.
Check out the 5 travel and leisure trends of 2025 and find out how hyperpersonalization and human centric technology can play a pivotal role in digital transformation.
Top 5 Travel & Consumer Leisure Trends in 2025 | WNSRNayak3
Check out the 5 travel and leisure trends of 2025 and find out how hyperpersonalization and human centric technology can play a pivotal role in digital transformation.
Mobile Trends Report 2014 for Travel industryCollective Camp
Mobile Trends 2014 for Travel Industry : Mobile First best practices for Travel, key-figures, iOS and Android penetration, mobile advertising, wearables, mobile marketing, , PureAgency.com, mobile and video, mobile and socia, internet trends, mobile predictions
"Digital Transformation for European Tourism: How the future will be shaped" ...Giuseppe Taranto
"Digital Transformation for European Tourism: How the future will be shaped" - Giuseppe Taranto - Speech as Guest Speaker for mini MBA in World Class Enterprises focused on Digital Transformation in Tourism organized by Khon Kaen University and Payap University in Thailand. March 06, 2021
Travelport and IBM Blockchain | Think 2019IBM Blockchain
Travel technology provider Travelport has invested significantly in a digital transformation journey over the last several years. They recognize that Blockchain can improve efficiencies in the travel distribution marketplace, making distribution more affordable to long-tail content providers like B&Bs, small local boutique hotels, Airbnb hosts, excursion providers, etc. By utilizing IBM Blockchain, Travelport’s new solution will significantly reduce costs for managing travel content so that long-tail content providers can reach their travelers more efficiently and on a larger scale. Learn how the platform will unlock the marketplace for long-tail travel content and help small businesses compete in the fast-growing global travel industry.
Turn blockchain strategy into business outcomes: https://ibm.co/2DrICPl
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3. We have come a long way since digitalization first entered our lives, revolutionizing the way we think,
work and act. People do realize technology is the very engine of development and its impact is felt
across the entire industrial belt irrespective of whether it is a service sector like healthcare and tourism,
or manufacturing unit like Toyota and Tesla. Automation and Internet of Things have streamlined their
operations, but, for better or for worse, have robbed jobs from many semi-skilled workers, yet creating
new opportunities for employees who are willing to upgrade themselves.
We are riding the tide of change. So, we expect a changed approach from the companies whose
services we are seeking out. So, when we travel, the agencies we approach for fixing our travel
itineraries have to be digitally well-equipped to align with our expectations. If they fail to comply with the
change, then they are losing the game altogether.
But, what is a travel and tourism industry?
The biggest industry in the service sector, today, is a culmination of a wide range of travel as well as
travel software services and products. The untold benefits of the digital revolution in the tourism and
hospitality sector have made planning and booking our vacation online an easy-breezy task, our stay at
smart hotels a memorable one, and grievances addressed promptly.
4. The year 2019 had proved to be a milestone for the tourism and hospitality sector, with technology
trends that made a greater impact on travellers from across the world.
Statistics on technology trends 2019
The word ‘sustainable tourism’ was buzzing around in the year 2019. A recent report says over 55% of
global travellers are more determined to make sustainable travel choices than ever before.
Another report from 2019 says that small travel agents, affiliates and local tourist offices are gaining
traction courtesy the advanced travel agency software services that they use, thereby drawing an
increased travel booking, approximately 24.3%, from the holiday goers.
Likewise, technology like Virtual and Augmented Reality has become popular among tourists.
A few examples are given below –
India Virtual Reality Tours will take you to forts, palaces and other exotic tourist hot spots before you
plan your vacation online.
Dubai has done it and bit more with its famous VRZoo and so did Los Angeles.
5. Another technology that proved to be effective in the travel and hospitality industry is Voice Technology
which is likely to trend even more in the year of 2020. In fact, British low-carrier EasyJet has launched the
‘Speak Now’ feature, added to its application, which is powered by Artificial Intelligence or AI technology to
enable customers to search flights using voice recognition technology.
And, online travel booking software has made online bookings fast and simple. Besides small and
medium travel agencies that are sprouting up here and there, travel software development companies
have expanded to accommodate the changing expectations of the young millennials and gen zers. The
online travel sales are expected to grow to 817.5 bn US$ approximately by the end of 2020.
Having revisited the technological finds that were trending in 2019, let us understand what can we expect
from the New Year 2020?
6. Travel technology trends 2020
A new year always dawns with new promises, but how the future will shape depends mostly on our
present preparation. Digital and mobile technology are continuously expanding their avenues but it
seems no major announcements are looming up in the horizon in the near future. What we will
experience is an upgraded version of the technology that was trending in 2018 and 2019.
But, the future is unpredictable so is modern science and technology. Nevertheless, that will be a
completely different chapter of discussion. For now, let’s understand the technology trends that are
likely to dominate the travel and tourism industry in 2020.
The ongoing popularity of super apps and one-stop travel platforms
The love for a one-stop platform to manage holiday bookings, including the purchase of flight tickets,
making hotel reservations and planning the entire itinerary online, has driven travel companies to
approach such travel booking software services greatly.
Customers hate to clutter their smartphone screen with different apps – one for checking
train/flight/bus schedules, one for making hotel reservations and a separate travel agency application
for checking out holiday destinations. Now, different customers have different expectations from the
travel apps, so the rising demand for multi-tasking super apps fully embedded with travel software APIs
cannot be ignored for long.
7. Continuous use of voice technology
The increased usage of voice technology will just double up, with nearly 35% of U.S. households
owning at least one smart speaker, as per Statista. And, there are airlines such as EasyJet made
it easier for travellers to book flights, check flight information and status, as well as check-in using
voice recognition technology (example given above).
Voice technology will make booking flights and planning travel itineraries within seconds, thereby
reducing human error completely, as opposed to typing at least 12 commands.
This is an opportunity presented to the agencies and travel technology companies on a silver
plate. It is time to upgrade your system before you lose out valuable customers in great numbers.
Even the hospitality industry is banking on recognition technology, retina scanning, facial and
fingerprint recognition, not so much on the voice recognition application, though.
Allowing access to guests’ rooms and semi-contactless checkouts are a few examples of how
innovative hotels are using recognition technology, thereby ensuring smoother customer
experience.
8. Artificial intelligence and robotics
It is time modern technology like robotics, automation and artificial intelligence is no more considered a
dream of the future. One requires a clear understanding of artificial intelligence to intelligently sort
through available customer data and define strategies based on prescriptive analytics.
For example –
AI-empowered chatbots are well-equipped to address customer grievances and response to their
queries more efficiently.
On the other hand, animated robotics have found their way into many top hotel conglomerates like
Hilton with speech recognition technology to assist guests and into airports for detecting hidden
weapons. Japan’s Henn-na Hotel is a standing example of how robotics have been used extensively to
enhance customer experiences greatly.
9. Big data and prescriptive analytics
We are surrounded by data, flowing everywhere right from the moment you enter your bank details on an
online e-commerce platform to posting on your Instagram profile. It is wrong to say that only travel
companies are swimming in big data, rather every service provider requires customer data to offer
personalized services to their customers. But, predictive analysis of Big Data has become a thing of the
past. According to John Carney, Chief Data Scientist at OpenJaw technologies, Big Data will soon
become the new normal and the bend will be more towards prescriptive analytics against the predictive
approach of the earlier e-commerce sites.
Courtesy the rapid improvement taking place in automation, artificial intelligence and related
technologies, automating a task based on insightful judgement and predictive analysis will change the
travel industry once and for all if mobilized on time.
In short, prescriptive analytics entail the most ideal action for a particular customer automatically
undertaken without human intervention of sorts.
10. Blockchain and 5G connectivity
Like Artificial Intelligence and the Internet of Things, Blockchain has become very much a reality now.
This decentralized, peer-to-peer network will prove a blessing in disguise for travel industries by
facilitating secured traceable payment options. And, there are other applications as well, but a full-scale
implementation is still waiting in the loop.
Likewise, 5G data that began wide deployment in 2019, will promote greater connectivity and
technological advancements, even in the travel ecosystem as well.
Internet of Things, virtual and augmented reality
Again the use of technology such as Augmented and Virtual Reality as well as the Internet of Things is
not a gift of the New Year. Rather, they have been doing the rounds in news for quite some time. Top-
notch hotels and travel agencies have already implemented IoT, for instance, the embedded sensors
on a traveller’s luggage alert him as and when they pass by while riding the conveyor belt in an airport,
or, allowing guests to control lights, heater and air-conditioning of their hotel rooms using a single
device.
Speaking of augmented and virtual reality, the travel and tourism industry has indefinite examples to
refer. Dubai VRZoo is one such example.
11. Sustainable and eco-friendly tourism
And, obviously, sustainable or green travel will dominate the travel ecosystem for the entire year of 2020.
The new millennial, generation z and alphas are more environment-conscious than their peers. This new
generation of travellers makes travel choices based on the type of carriers they are flying with and the
extent of carbon footing they are leaving behind during each trip. Hence, it has become all the more
important for airlines, OTAs and other travel agencies to be more transparent about sustainability and
their ecological responsibility.
Preparing the workforce for the future!
The rapid transition in the travel and tourism sector, as well as other service areas, has compelled
companies to switch from hiring unskilled and semi-skilled employees to automating the entire process.
For example – travel software services such as travel agency back office software like Flying Bird have
found a seamless solution to single-handedly manage back-office tasks without committing to human
errors.
The technology trends 2020 show where the travel and hospitality industry is heading to, so as to enable
small, medium and big companies equip themselves aptly to ride the tide of the forever-changing market.
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