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 Discrimination is “the practice of unfairly treating a
person or group of people differently from other
people or groups of people” (Merriam-Webster, 2015).
Also called “ageism”, “is the stereotyping of, prejudice
against or discrimination against an individual due to his or
her age. Usually this refers to older people, those aged 50
years or older, though it can also related to young
professionals, teens and even children” (Morrisey, 2013).
 Teenagers being watched “closely” at stores as many think they may be “up to no
good” because of their age.
Teenagers being looked at as irresponsible, unreliable, and lazy.
Older individuals being denied health insurance based on their age
People saying that “old people” shouldn’t drive because they are dangerous on the
roads
Older individuals being told that they have to retired based on their age
 That older individuals will not change their ways (“cannot teach an old dog new
tricks”)
Doctors overlooking an older persons concerns about their health because it is
probably just “due to aging”
 Personal ageism: ideas, attitudes and beliefs that are biased against a
people or a group based on their age.
 Institutional ageism: missions, rules, and practices that discriminate
against individuals or groups because of their age.
 Intentional ageism: ideas, attitudes, rules, or practices that are carries
out with the knowledge that they are biased against people or groups of
people based on their age.
Symbolic Interactionism
Activity Theory
Symbolic Interactionism
 Symbolic Interactionism is the belief that people act towards things based on the
meaning that those things have for them. This means that if a person has been raised
to respect aging, they will act towards the aging with respect.
 Ageism is created from negative stereotypes. Symbolic interactionists believe
children learn negative images of older people, more specifically they learn these
images from parents and even the media.
 Stereotypes of older people are inaccurate. Many elderly are not senile, or forgetful.
Most elderly are able to learn new things or adapt to change.
The Activity theory, proposes that older people benefit both themselves and their
society if they remain active and try to continue to perform the roles they had before
they aged (Joung & Miller, 2007).
As they perform their roles, their perception of the situations they are in is crucial to
their perception of their aging, their self-esteem and other aspects of their
psychological well-being.
Eight out of ten people polled believed that seniors of the age of 75 were viewed as
less important and in general, are more ignored than younger generations.
Six in ten seniors ages 66 and over have been treated unfairly due to their age, while
35% of Canadians say they have treated someone differently because of their age.
According to the survey: The three most common forms of age discrimination faced
by Canadian seniors are:
 being ignored or treated as though they are invisible (41 per cent)
 being treated like they have nothing to contribute (38 per cent)
 assuming that seniors are incompetent (27 per cent)
(CTV,2012)
 http://www.ctvnews.ca/canada/ageism-widespread-in-canada-survey-finds-1.1021641
 https://www.youtube.com/watch?v=c94_eIYeBuI
 In order to tackle ageism, we must raise awareness and make the issue visible
to others.
As individuals we should challenge others ageist beliefs and attitudes when they
occur
We must work together to ensure that others understand that ageism is morally and
legally unacceptable as per Canada’s Charter of Rights and Freedoms
 CTV News. (2012). ‘Ageism’, widespread, in Canada, Survey finds. Retrieved from
http://www.ctvnews.ca/canada/ageism-widespread-in-canada-survey-finds-1.1021641
 Joung, H., & Miller, N. (2007). Examining the effects of fashion activities on life
satisfaction of older females: Activity theory revisited. Retrieved from
http://onlinelibrary.wiley.com/doi/10.1177/1077727X07299992/abstract

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Age discrimination

  • 1.
  • 2.  Discrimination is “the practice of unfairly treating a person or group of people differently from other people or groups of people” (Merriam-Webster, 2015).
  • 3. Also called “ageism”, “is the stereotyping of, prejudice against or discrimination against an individual due to his or her age. Usually this refers to older people, those aged 50 years or older, though it can also related to young professionals, teens and even children” (Morrisey, 2013).
  • 4.  Teenagers being watched “closely” at stores as many think they may be “up to no good” because of their age. Teenagers being looked at as irresponsible, unreliable, and lazy. Older individuals being denied health insurance based on their age People saying that “old people” shouldn’t drive because they are dangerous on the roads Older individuals being told that they have to retired based on their age  That older individuals will not change their ways (“cannot teach an old dog new tricks”) Doctors overlooking an older persons concerns about their health because it is probably just “due to aging”
  • 5.  Personal ageism: ideas, attitudes and beliefs that are biased against a people or a group based on their age.  Institutional ageism: missions, rules, and practices that discriminate against individuals or groups because of their age.  Intentional ageism: ideas, attitudes, rules, or practices that are carries out with the knowledge that they are biased against people or groups of people based on their age.
  • 7. Symbolic Interactionism  Symbolic Interactionism is the belief that people act towards things based on the meaning that those things have for them. This means that if a person has been raised to respect aging, they will act towards the aging with respect.  Ageism is created from negative stereotypes. Symbolic interactionists believe children learn negative images of older people, more specifically they learn these images from parents and even the media.  Stereotypes of older people are inaccurate. Many elderly are not senile, or forgetful. Most elderly are able to learn new things or adapt to change.
  • 8. The Activity theory, proposes that older people benefit both themselves and their society if they remain active and try to continue to perform the roles they had before they aged (Joung & Miller, 2007). As they perform their roles, their perception of the situations they are in is crucial to their perception of their aging, their self-esteem and other aspects of their psychological well-being.
  • 9. Eight out of ten people polled believed that seniors of the age of 75 were viewed as less important and in general, are more ignored than younger generations. Six in ten seniors ages 66 and over have been treated unfairly due to their age, while 35% of Canadians say they have treated someone differently because of their age. According to the survey: The three most common forms of age discrimination faced by Canadian seniors are:  being ignored or treated as though they are invisible (41 per cent)  being treated like they have nothing to contribute (38 per cent)  assuming that seniors are incompetent (27 per cent) (CTV,2012)
  • 12.  In order to tackle ageism, we must raise awareness and make the issue visible to others. As individuals we should challenge others ageist beliefs and attitudes when they occur We must work together to ensure that others understand that ageism is morally and legally unacceptable as per Canada’s Charter of Rights and Freedoms
  • 13.
  • 14.  CTV News. (2012). ‘Ageism’, widespread, in Canada, Survey finds. Retrieved from http://www.ctvnews.ca/canada/ageism-widespread-in-canada-survey-finds-1.1021641  Joung, H., & Miller, N. (2007). Examining the effects of fashion activities on life satisfaction of older females: Activity theory revisited. Retrieved from http://onlinelibrary.wiley.com/doi/10.1177/1077727X07299992/abstract