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My brief ,[object Object]
Create a magazine advertisement for the digipak
A cover for its release as part of a digipakAneela Aziz
In what ways does your media product use, develop or challenge forms and conventions of real products?  ,[object Object]
Making adverts and merchandise instantly recognisable and appealing to the target audience
The effect of slowing down frames in our video was influenced by the song Solo by Iyaz.
The CD cover for Alicia Keys’ single,  is desaturated likewise our CD cover.
We used the same effect on our cover but developed it by using it in the actual video.
Special effects of transitions when the woman is walking down the street and then looks at her phone
The use of unique layering such as the woman walking down and the male person being partly visible
No abstract elements which shows the video is not postmodern
Constant theme throughout
Cross dissolves used  and fade in/out’  also .3D Effects such as ‘Wipe’ and ‘pull down’  to create effective flshbacks .

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Advanced portfolio

  • 1.
  • 2. Create a magazine advertisement for the digipak
  • 3. A cover for its release as part of a digipakAneela Aziz
  • 4.
  • 5. Making adverts and merchandise instantly recognisable and appealing to the target audience
  • 6. The effect of slowing down frames in our video was influenced by the song Solo by Iyaz.
  • 7. The CD cover for Alicia Keys’ single, is desaturated likewise our CD cover.
  • 8. We used the same effect on our cover but developed it by using it in the actual video.
  • 9. Special effects of transitions when the woman is walking down the street and then looks at her phone
  • 10. The use of unique layering such as the woman walking down and the male person being partly visible
  • 11. No abstract elements which shows the video is not postmodern
  • 13. Cross dissolves used and fade in/out’ also .3D Effects such as ‘Wipe’ and ‘pull down’ to create effective flshbacks .
  • 14.
  • 15. The artist names are on the CD which anchors the actor however my CD cover is slightly different as the video is dominated on the female actor although a male singer that she loved is singing the song before he died as the narrative in the video.
  • 16. The lighting is very focus to create dominance for the female actors
  • 17.
  • 18.
  • 19. Setting is consistent for example of the park
  • 20. The messages and ideas of the narrative of love and death presented through the use of red for love and the women looking upset on the CD also shown through the video of losing a loved one
  • 21. Same actors of the man and the woman throughout to keep the consistency
  • 22. The colours used of red, black and white
  • 23. Links to R&B genre of music Name of singer on digipak, Jermaine Brown, ties in with the male singer in the music video. The song title, Tears, has a connection with the lyrics in the music video . Use of costume of the woman in a black dress also used in the video
  • 24. How effective is the combination of your main product and ancillary texts? A clip from the music video of the couple on the street keeping the consistency Location of woman on the street in the advertisement
  • 25.
  • 26. The house style was consentient throughout the ancillary task and main product with the use of actors used
  • 27. The music video needed more close ups of the couple to show more emotion and give more evidence that flashbacks are being shown.
  • 28. The use of mise en scene of the use of black red and white are consistent throughout the advert and cd cover and also the video.
  • 29. The genre was correctly identified by the audience of R&B Soul The target audience was also identified of ages between 18-24 The music track complimented the visuals of the music video as the narrative of the song presented the idea of someone losing a lost one.
  • 30.
  • 31.
  • 32. Zoomed in in certain pieces of footage to give a sense of focus on the backgrounds and actor/actress.
  • 34. Close-upsHow did you use media technologies in the construction and research planning and evaluation stages? -
  • 35.
  • 36. Used to edit the images that were taken.
  • 37.
  • 38. Layered visuals over each other.
  • 39. Video Transitions such as Cross dissolve, fade in/out, 3D Effects ‘Wipe’ and ‘pull down’ was used here.
  • 40. Desaturation was used here, changing the shots from colour to greyscale.
  • 41.
  • 42. Use of internet you tube Google was used for existing music video’s- to help with ideas of the conventions of R&B Videos for example NickiMinaj, Alicia Keys, Iyaz .
  • 43. Google was used to research the record labels of the three artists named above.
  • 44.
  • 45.
  • 46.
  • 47. Used to experiment with different fonts for the digipak.
  • 48.
  • 49. Kept a record of actors, locations costumes and props that was going to be used through the products
  • 50.
  • 51. Final Cut to get print screens of music video for analysis of different editing we have used.
  • 52. Print screens of photos from Photoshop for analysis showing how we have manipulated the images for specific purpose