Covers how to join GlobalGiving, how to compete successfully in an open challenge, how to manage donors and build personal relationships, and headlines for 2010 upcoming campaigns

3. Click the Non-profits button on the homepage (www.globalgiving.org):

7. Really important that you click submit!

17. How do donors navigate on GlobalGiving?

20. Browsing results... Results are ranked by popularity among givers and by your use of GG Fully explained at http://www.globalgiving.org/search-ranking

21. Above-the-fold view On top of list because: recent update, lots of donors, $$, and close to full funding.

24. How To Write Great Projects 1. Make the project title clear, concise, and descriptive Good Title: Restore eyesight to 500 Nepalese villagers Bad Title: Protect the CBB biosphere 2. Tell donors how they can help Three donation options less than $100 Provide a range—You never know! 3. Be the eyes for your potential donors 4. Have a clear, concise summary of your project 5. Make sure your project description is easy to understand 6. Set a realistic funding goal Pictures: Faces Choose main photo with care Appears on top of page & in search results Donors: Most important info on GG Clear description of project activities & the impact donations will have Donors respond to smaller goals ($3,000, $5,000, $10,000) If you get fully funded, you can always post another project

25. Donors’ eyes go here first

26. The median donation size is $30. Givers want to see options above and below $50.

27. Donors’ eyes go here next!

28. GlobalGivers want to hear: how are you working towards your mission goals? a communications platform

32. http://www.globalgiving.org/leaderboards/global-open-challenge/

33. the winners

34. these must try again…

35. How to succeed on GlobalGiving Try, try again.

36. How to build relationships, one donor at a time

39. Facebook is a good relationship building tool

40. “ Friend” him and look at his 359 friends for someone whom you already know. Add context to your thank you email.

43. The “Critical Exposure” Approach “ The GlobalGiving Challenge has been a great way for Critical Exposure to engage and expand our circle of supporters while raising vital funds…” $15,600 from 614 donors $4,000 in prize money from GG

44. The “Critical Exposure” Approach Champion Champion Champion Champion Champion Champion Champion Critical Exposure

46. Support Network Strategy Example of the social network math: CBO in Kenya has 7 staff, 33 members = 40 people Each person chooses 6 from their own circle of friends abroad and locally to make appeal = 240 people Local request: appeal to 6 friends to spread word International request: donate and spread word 240 X (40% succeed) X 5 pass-along = 480 people 10% donate = 48 donations Avg donation, $80 = $3,840 (add 2 major donors ($500)) = $4,840 … 50 donations

47. The next Open Challenge will be July-August 2010

48. Green Open Challenge in June Only for projects that address climate change

53. An exemplary project report “ The violence that has erupted in Kenya following the disputed Presidential Election has resulted in tragic loss of life and a massive problem of internal displacement. More than 250,000 innocent Kenyans have had to flee their homes - simply because of their tribal origins. All the Alive & Kicking balls that you are currently purchasing are being sent to the camps that have been set up to provide shelter for the displaced. Kenya Red Cross, who are overseeing the camps, have been given 200 balls so far, and 70 balls have been sent independently - 20 to a camp alongside Kibera in Nairobi, and 50 and a larger camp in Kitale. According to our friends at the Red Cross, until the balls arrived, there was little else for the children to do to help pass the long hours in their temporary homes. So thank you all for making this possible.” A donor’s comment: Martin, thank you SO much for providing this update. With the unrest you are experiencing, it is good to know both how the funds are being used and also that the soccer balls are making a truly tragic situation even a little bit better for the kids. Problem