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Southeast Asia - GlobalGlving Partner Workshop 2016
This document provides an agenda and notes for a GlobalGiving workshop. It discusses GlobalGiving's history and mission of directing philanthropy to impactful projects. The workshop covers GlobalGiving updates for 2016, strategies for expanding fundraising and engaging donors using GG Rewards and other tools. Nonprofits are encouraged to utilize storytelling, clear project pages, reports and thank you notes to attract and retain donors on the platform.
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Southeast Asia - GlobalGlving Partner Workshop 2016
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- 2. Photo: The NyakaAIDS Orphans Project GlobalGiving Workshop
- 3. Agenda Introductions 20 min GlobalGivingUpdates 20 min GG Rewards +activity 60 min Project Pages 10 min Break 15 min Expanding Fundraising Strategy 20 min Engaging Donors +activity 30 min Wrap-Up & Feedback 15 min
- 4. GlobalGiving: The Story FromWorldBank to GlobalGiving BRAZIL 4,321
- 5. Founded by twoformer World Bank executives who have created a new, higher-impact way for individuals & organizations to direct their philanthropy to their choice of high-quality, trackable projects in the U.S. and around the world.
- 6. Together we arebuilding a global movement for social progress. One donor, one project, one community at a time.
- 7. I N TR O D U C T I O N S
- 8. I N TR O D U C T I O N S
- 9. A C TI V I T Y 1. Name 2. Organization 3. Motivation for your work 4. Hopes for 2016 Introductions
- 10. O B JE C T I V E 2016 Understanding what is new about GlobalGiving for 2016
- 11. O B JE C T I V E GG Rewards What are GG Rewards, how do you earn them, why might they be impactful for your organization
- 12. O B JE C T I V E Utilizing GlobalGiving Distinguishing ways to use GlobalGiving to best increase donors, impact, and involvement
- 13. 2 0 15 I N R E V I E W
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- 17. 275 site visits in37 countries
- 18. 65% of our nonprofitpartners said that GlobalGiving helps them become more effective not only in fundraising, but overall as an organization
- 19. COMING UP IN2016
- 20. S K IL L E D G L O B A L G I V I N G S U P P O R T A p p l y b y J u n e 3 o r S e p t e m b e r 2
- 21. S O CI A L I M P A C T A C A D E M Y A p p l y b y A u g u s t 8 B e g i n s S e p t e m b e r 6
- 22. P H OT O C O N T E S T D e a d l i n e J u n e 2 9 V o t i n g J u l y 1 8 – 2 2
- 23. B O NU S D A Y S M a r c h , J u n e , S e p t e m b e r D o n a t i o n s w i l l b e m a t c h e d o n c e r t a i n d a y s
- 24. Y E AR E N D C A M P A I G N O p t - I n D e a d l i n e N o v e m b e r 1 8 R u n s D e c e m b e r 1 – 3 1
- 25. NEW ONBOA RDING PR OCES S
- 26. Complete the online application 1 GlobalGiving will reviewthe application within 30 days 2 After approval, create a project page 3 Fundraise for your program! 4
- 27. ”Our presence onGlobalGiving’s website has allowed us to tap into a truly global experience… With the help of GlobalGiving and the now hundreds of donors who have supported our organization through the website over the past several years, we have been able to screen thousands of children and provide life- saving surgeries for children and provide life saving surgerious for children with congenital heart disease. In short, our partnerships have saved lives and transformed families. -sean love, china california heart watch
- 28. 15% Fee Page GlobalGivingdoesn’t charge any application or vetting fees for nonprofits, but we do retain 15% of every donation. Why? Because we will amplify your impact. You Receive: tools, training, one-on-one support, and access to a new crowd of supporters.
- 29. In 2015, 50%of donors choose to cover the GlobalGiving fee at checkout
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- 31. C O RP O R A T E P A R T N E R S
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- 34. O B JE C T I V E 2016 Understanding what is new about GlobalGiving for 2016
- 35. G L OB A L G I V I N G D A S H B O A R D
- 36. GG Rewards aredesigned to raise money and increase effectiveness GG Rewards are Flexible GG Rewards are Engaging
- 37. Partner 0-17 Points Leader 17–35 Points Superstar 36+Points You can find your status in your DASHBOARD
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- 40. L E AR N I N G C Y C L E S
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- 43. DIY Toolkit GGWebinars Charting Impact GlobalGiving Site Visit Feedback Toolkit Create Your Own Cycle
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- 48. A C TI V I T Y 1. Listen … now! 2. How will you Act 3. What might you learn from your action Create Your Own Learning Cycle
- 49. O B JE C T I V E Learning Cycles Do you think learning is important to your organization? Talking Point
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- 51. Fundraising Reporting Participation SiteVisits Email Earn More Points
- 52. F U ND R A I S I N G
- 53. 1 Donations 2 Number of donors 3 Numberof reoccurring donors
- 54. R E PO R T I N G
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- 56. P A RT I C I P A T I O N
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- 59. Host a GlobalGivingsite visit Site Visits 1/3 of Nonprofit revenue in 2015 was generated by email Email Learning and Effectiveness Tool Other GlobalGiving Webinars Earn more Points
- 60. Do you reallywant to be a Leader or a Superstar?
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- 63. Project of the Month Corporate Partners Boostin Search Ranking
- 64. O B JE C T I V E GG Rewards What are GG Rewards, how do you earn them, and why are they important for your organization
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- 67. F U ND R A I S I N G
- 68. S E TT I N G G O A L S
- 69. SMART Goals Set goalsand timelines for your fundraising efforts that are SMART
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- 72. C A MP A I G N S
- 73. Year End Campaign Bonus Days Photo Contests #GivingTuesday
- 74. 18% Of all online fundraising happensin December
- 75. March 16 Pro-Rated Bonus Day June15 GG Rewards Bonus Day September 21 Time Release Bonus Day
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- 77. GG will bethe lowest cost option for online fundraising on #givingtuesday. That means no creditcard transaction fees will apply o the first $500,000 raised on GG. And we’re giving away our largest bonus prize ever #GivingTuesday
- 78. F U ND R A I S E R P A G E
- 79. $2,474 Raised for Maternal Healthin Tanzania LABOR FOR LOVE Alison asked supporters to donate $1 for every hour a women in their life was in labor
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- 81. M I CR O P R O J E C T S
- 82. Fundraise for an individualor activity for three months. Donors often respond to urgent needs
- 83. A T TR A C T A N D E N G A G E A F U N D R A I S I N G A R M Y
- 84. A D VO C A T E S
- 85. Create Fundraising Advocates. For yoursupporters that are passionate about your cause, make them part of your fundraising team! Create tools to help them reach out to their networks, thus growing your network.
- 86. 1 Do they careabout your organization and cause? 2 Can they serve as brand ambassadors? 3 Are they able to communicate your story well? 4 Do they have a large network? 5 Are you comfortable reaching out to them? Identifying your Advocates
- 87. Once you have identifiedyour fundraising advocates, help them with tools, content, templates, calendars and support.
- 88. A C TI V I T Y Talk about ways you might support a fundraising advocate 1. Tools 2. Templates 3. Calendars 4. Etc. Talking Point
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- 90. A T TR A C T I N G D O N O R S
- 91. 1 Project Pages Create acompelling and attractive Project Page 2 Project Reports allow you to share your impact with the supporters on GlobalGiving.
- 92. P R OJ E C T P A G E S
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- 95. P R OJ E C T R E P O R T S
- 96. Write a ProjectReport at least once every three months and include photos, stories and impact
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- 99. Progress + Impact Donors want to know the impact they’ve helped to create with their gifts.
- 100. H A VI N G A C L E A R , E N G A G I N G A N D I N S P R I A T I O N A L S T O R Y W I L L H E L P Y O U G A I N N E W S U P P O R T E R S A N D E N G A G E Y O U R C U R R E N T S U P P P O R T E R S Use Storytelling to engage donors in your Project Pages and Project Reports
- 101. S U MM A R Y
- 102. T H EM O T I V A T I O N
- 103. T H EC H A L L E N G E
- 104. T H EP L A C E
- 105. T H EP E O P L E
- 106. A C TI V I T Y 1. What could be improved about this Project Report? 2. What is good about this Project Report? Project Report Critique
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- 108. T H ET A K E A W A Y S
- 109. Have a greatstory. Have a clear, simple, and inspiring story that highlights your constituents as heroes, and lets your supporters know why your organization is important!
- 110. Use your storyto fundraise. Use that great story in your fundraising efforts. In your emails highlight stories to engage your supporters.
- 111. Connect with yourdonors. Donors want to know how their gift has impacted your work and the individuals your organization is helping. Update them on this impact, and inspire them to give again!
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- 113. Always Thank YourDonors. Show your appreciate for all the things your supporters are doing to help your organization by sending them personal, prompt, and sincere thank you notes. Engage them!
- 115. 50% of donorsprefer personalization Versus speed when they are being thanked by the organizations they give to. Pay attention to what they gave to, if they’ve given before, and ask them why they give!
- 116. A C TI V I T Y What would you want to include in a Thank You note to a donor Talking Point: Thank You Note
- 118. O B JE C T I V E FUNDRAISING Distinguishing ways to use GlobalGiving to best increase Fundraising and Awareness
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- 120. 2015 Earthquake inNepal 2015 Ebola Crisis 2015 Typhoon in the Philippines NOW Syrian Refugee Crisis After a disaster, we reach out to our partners and activate our networks to help those in need. After a disaster, we reach out to our partners and activate our networks to help those in need.
- 121. A C TI V I T Y 1. What’s new for 2016? 2. GG Rewards 3. Utilizing GlobalGiving Review of Objectives
- 122. We’re here tohelp! www.globalgiving.org projecthelp@globalgiving.org +1-877-605-2314
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