www.pledgego.com
Giving philanthropy more impact
Welcome	to	PledgeGo
• PledgeGo is	an	online	fundraising	platform	that	reinvents	the	
philanthropy	paradigm	by	carefully	curating	high	quality	charities	&
fundraising	campaigns	for	our	donors.	
• All	charities	& campaigns	are	vetted	& approved	by	our	team	of	
social	impact	experts.	PledgeGo only	works	with	qualified	charities	
who	go	through	our	rigorous	approval	process.	This	is	how	we	
guarantee	donors	are	making	the	most	impactful	contributions.
The Users
CORPORATION/
BUSINESS
NONPROFIT
ORGANIZATION
INDIVIDUAL
Value to our donors
PledgeGo works with a select group of
charities with a track record of creating the
greatest impact to society.
Our goal is to put our donor’s money to the
highest and best use.
Whether our charities address homelessness,
poverty, education, healthcare, or the
environment to name a few, they create the
greatest impact in their fields.
How we find the best
charities ?
1. PledgeGo reviews every charity that
launches a fundraiser on our platform.
2. Each charity completes a questionnaire,
participates in a number of interviews,
and submits organizational documents for
review.
3. We track & measure how funds (raised
on PledgeGo) are spent & the impact they
create.
4. PledgeGo relies on in-depth expertise in
philanthropy & public policy to find great
charities addressing the most critical
issues facing society
Salesforce Donor Study
Donor Survey Data:
• 24% more people would donate if opportunities were suggested based on cause.
• 29% donate from family referrals.
• 36% donate from referrals from friends.
• 30% millennials donate through social media.
• 52% of donors don’t know how their money is being spent.
• 41% millennials would donate more if organizations were more engaged with them
• 41% would donate more if the organization had mobile application
Donation decisions based:
1. 76% based on trustworthiness
2. 46% personal data protection
3. 46% personalized impact data of their cause
What Donors Want
• Seamlessly find donating & volunteering
opportunities based on cause, location, & people
• Raise money & promote specific causes important
to them
• Access information about organizations, their
story, leadership, clients, & work
• Understand the impact their philanthropic efforts
are making: donations, volunteering, & support
• Receive assurance they are supporting a credible
and impactful organization and/or cause
• Share their ideas about solving social issues
• Promote their philanthropic work & experience
• Build a personal brand as socially responsible
Fundraise
Volunteer
Cause
Support
Value to our charities
PledgeGo works with charities to plan,
launch, market, & manage fundraising
campaigns year round.
In my 10 plus years of experience in
philanthropy, charities are always facing the
challenge to attract new donors & keep
current donors fully engaged 365 days a year.
Many amazing charities don't have the
capacity to dedicate full time fundraising
staff year round.
What Charities Need
• Fundraise, forecast revenue, track donations, &
monitor grants
• Generate public awareness of their cause
• Engage people & business who care about their
mission.
• Manage volunteer & service programming
• Expand services to a larger number of people &
communities
• Measure social impact on funds raised & services
provided
• Access data, analytics, & business intelligence
• Cultivate knowledge management & workflow
automation
Fundraise
Social
Impact
Service Delivery
Promote
Engage
Social Good Industry Data
• Approximately $1.41 million nonprofits were registered with the Internal Revenue Service .
• The nonprofit sector contributed an estimated $905.9 billion to the US economy in 2013.
• 501(c)(3) public charities accounted for $1.73 trillion in revenue and $1.62 trillion in
expenses in 2013.
• Total private giving from individuals, foundations, and businesses totaled $358.38 billion
In 2014, a 5 percent increase from 2013.
• 25.3% of US adults volunteered with an organization in 2014, contributing an estimated 8.7
billion hours. Hours valued at approximately $179.2 billion.
(Urban Institute, 2015)
Business	of	
Philanthropy
• Numerous	industries	that	provide	
services	to	underserved	people	and	
communities.
• Billions	of	dollars	of	private	and	
public	funding	are	provided	
through	grants,	loans,	and	
donations.	
• Private	giving	continues	to	increase	
but	is	still	a	small	part	of	non-profit	
organization’s	operating	budgets.
• Organizations	rely	on	over	a	billion	
hours	of	volunteering	from	people.	
• (Urban	Institute,	2015)
Health
Environmental/Animal
Arts & Culture
Public/Social Good
International Affairs
Education
Human Services
IMPACT
MEASURING
MOBILE
• Measuring
impact and
social return
• Mobile presence to
increase engagement
and donation activity
DIGITAL
• Shortening the digital
divide in philanthropy
• Strengthen personal
engagement strategies
• Cultivate and retain
social investors
• Story telling and social
marketing
DATA
• Security of data
and client
information
FUNDRAISING
• Grow donor base
through online
crowdfunding
• Provide individuals the
ability to fundraise for
causes
• Gamification of
philanthropy including
activities, competition,
challenges, & rewards
Tech Trends in Philanthropy
PledgeGo Process
Program
&
Services
CHARITIES,
NGO,
NONPROFIT
FAMILIES
PEOPLEDONORS
CAUSE
Social	Impact	
Report
PledgeGo
Vetted	
charitable	
opportunities
Donations
Data	on	use	of	funds	&	social	impact
Fundraiser
Fundraising	Services
Review	Request
Funds
Questionnaire	,	interview,	
documentation
Communication Communication

PledgeGo Pitch Deck

  • 1.
  • 2.
    Welcome to PledgeGo • PledgeGo is an online fundraising platform that reinvents the philanthropy paradigm by carefully curating high quality charities & fundraising campaigns for our donors. •All charities & campaigns are vetted & approved by our team of social impact experts. PledgeGo only works with qualified charities who go through our rigorous approval process. This is how we guarantee donors are making the most impactful contributions.
  • 3.
  • 4.
    Value to ourdonors PledgeGo works with a select group of charities with a track record of creating the greatest impact to society. Our goal is to put our donor’s money to the highest and best use. Whether our charities address homelessness, poverty, education, healthcare, or the environment to name a few, they create the greatest impact in their fields.
  • 5.
    How we findthe best charities ? 1. PledgeGo reviews every charity that launches a fundraiser on our platform. 2. Each charity completes a questionnaire, participates in a number of interviews, and submits organizational documents for review. 3. We track & measure how funds (raised on PledgeGo) are spent & the impact they create. 4. PledgeGo relies on in-depth expertise in philanthropy & public policy to find great charities addressing the most critical issues facing society
  • 6.
    Salesforce Donor Study DonorSurvey Data: • 24% more people would donate if opportunities were suggested based on cause. • 29% donate from family referrals. • 36% donate from referrals from friends. • 30% millennials donate through social media. • 52% of donors don’t know how their money is being spent. • 41% millennials would donate more if organizations were more engaged with them • 41% would donate more if the organization had mobile application Donation decisions based: 1. 76% based on trustworthiness 2. 46% personal data protection 3. 46% personalized impact data of their cause
  • 7.
    What Donors Want •Seamlessly find donating & volunteering opportunities based on cause, location, & people • Raise money & promote specific causes important to them • Access information about organizations, their story, leadership, clients, & work • Understand the impact their philanthropic efforts are making: donations, volunteering, & support • Receive assurance they are supporting a credible and impactful organization and/or cause • Share their ideas about solving social issues • Promote their philanthropic work & experience • Build a personal brand as socially responsible Fundraise Volunteer Cause Support
  • 8.
    Value to ourcharities PledgeGo works with charities to plan, launch, market, & manage fundraising campaigns year round. In my 10 plus years of experience in philanthropy, charities are always facing the challenge to attract new donors & keep current donors fully engaged 365 days a year. Many amazing charities don't have the capacity to dedicate full time fundraising staff year round.
  • 9.
    What Charities Need •Fundraise, forecast revenue, track donations, & monitor grants • Generate public awareness of their cause • Engage people & business who care about their mission. • Manage volunteer & service programming • Expand services to a larger number of people & communities • Measure social impact on funds raised & services provided • Access data, analytics, & business intelligence • Cultivate knowledge management & workflow automation Fundraise Social Impact Service Delivery Promote Engage
  • 10.
    Social Good IndustryData • Approximately $1.41 million nonprofits were registered with the Internal Revenue Service . • The nonprofit sector contributed an estimated $905.9 billion to the US economy in 2013. • 501(c)(3) public charities accounted for $1.73 trillion in revenue and $1.62 trillion in expenses in 2013. • Total private giving from individuals, foundations, and businesses totaled $358.38 billion In 2014, a 5 percent increase from 2013. • 25.3% of US adults volunteered with an organization in 2014, contributing an estimated 8.7 billion hours. Hours valued at approximately $179.2 billion. (Urban Institute, 2015)
  • 11.
    Business of Philanthropy • Numerous industries that provide services to underserved people and communities. • Billions of dollars of private and public funding are provided through grants, loans, and donations. •Private giving continues to increase but is still a small part of non-profit organization’s operating budgets. • Organizations rely on over a billion hours of volunteering from people. • (Urban Institute, 2015) Health Environmental/Animal Arts & Culture Public/Social Good International Affairs Education Human Services
  • 12.
    IMPACT MEASURING MOBILE • Measuring impact and socialreturn • Mobile presence to increase engagement and donation activity DIGITAL • Shortening the digital divide in philanthropy • Strengthen personal engagement strategies • Cultivate and retain social investors • Story telling and social marketing DATA • Security of data and client information FUNDRAISING • Grow donor base through online crowdfunding • Provide individuals the ability to fundraise for causes • Gamification of philanthropy including activities, competition, challenges, & rewards Tech Trends in Philanthropy
  • 13.