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A social framework

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Tincup & Co.
Tincup & Co.
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william@tincup.com http://www.linkedin.com/in/tincup http://www.tincup.com http://twitter.com/williamtincup +14693717050 http://www.facebook.com/tincup goalgoal contentcontent audienceaudience mediumsmediums • editorial calendar • create once, use 10x • develop tone / voice • true thought leadership • test, test, test • editorial calendar • create once, use 10x • develop tone / voice • true thought leadership • test, test, test • whom/what is important to you • what metrics are you tracking • quality vs. quantity • share vs. self-promotion • lead vs. follow • whom/what is important to you • what metrics are you tracking • quality vs. quantity • share vs. self-promotion • lead vs. follow • focus on promotion, 30 days • focus on the ones that matter • tools change, don’t fall in love • abc –always be comfortable • make it work around your lifestyle • focus on promotion, 30 days • focus on the ones that matter • tools change, don’t fall in love • abc –always be comfortable • make it work around your lifestyle youyou a social framework william tincup

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A social framework

  • 1. william@tincup.com http://www.linkedin.com/in/tincup http://www.tincup.com http://twitter.com/williamtincup +14693717050 http://www.facebook.com/tincup goalgoal contentcontent audienceaudience mediumsmediums • editorial calendar • create once, use 10x • develop tone / voice • true thought leadership • test, test, test • editorial calendar • create once, use 10x • develop tone / voice • true thought leadership • test, test, test • whom/what is important to you • what metrics are you tracking • quality vs. quantity • share vs. self-promotion • lead vs. follow • whom/what is important to you • what metrics are you tracking • quality vs. quantity • share vs. self-promotion • lead vs. follow • focus on promotion, 30 days • focus on the ones that matter • tools change, don’t fall in love • abc –always be comfortable • make it work around your lifestyle • focus on promotion, 30 days • focus on the ones that matter • tools change, don’t fall in love • abc –always be comfortable • make it work around your lifestyle youyou a social framework william tincup