Dhiraj Pal Surroch is a marketing professional with over 5 years of experience in marketing roles for automobile companies. He is currently a Senior Sales and Service Engineer for Madhus Garage Equipments Pvt Ltd, responsible for sales and service in Punjab. Previously he held marketing roles at Manatec Electronics Pvt. Ltd. and sales roles at Maruti Suzuki and Force Motors. He has a Master's degree in Marketing and Finance and is seeking a managerial level role in marketing, sales, business development or product management.

1. Dhiraj Pal Surroch
Phone: +91- 9988717139, 9780908069 Email: dsurroch@yahoo.com
#383,Street No;4, Guru Nanak Pura West, Jalandhar, Punjab
Seeking Managerial level assignments in Marketing & Sales / Business Development/
Product Management with a reputed organization
PROFESSIONAL SYNOPSIS
Marketing professional with rich experience of (5) years (4) M in marketing for automobile & automotive products
such as Equipment and Spare parts Presently working as Sr. Sales & Service Engg.. with MADHUS GARAGE
EQUIPMENTS PVT LTD. for Entire Punjab Territory. Proficient in marketing operations and services
encompassing after Market Sales & sales planning. An effective communicator with marketing skills & problem
solving abilities.
EXPERIENCE SYNOPSIS
Madhus Garage Equipments Pvt Ltd. (June 2014 to till Dated)
Joined on June 2014 with Banglore Based company for the Post Sale & service Engg... Punjab Location.
Madhus Garage Equipments Pvt. Ltd. deals in World Class equipments Import from U.S.A, Italy, Japan, Sweden,
Germany and provide world class services for the Car Manufacturer plants OEM , OED,s & Tyre Shops. Company
Also deals in Truck A,B,C pneumatic wrench, & Other Workshop equipments Madhus known for the best reputated
vendor for the entire OED,s in the industry.
(Sr. Sale & Service Engineer)
Role And Responsibilities
• Responsible for sale in assigned territory.
• Responsible for service in assigned area.
• Responsible for Purchase order payment & DOD Payments.
• Responsible to Meet OEM Personals regarding upcoming dealerships & tyre shopee.
MANATEC ELECTRONICS PVT.LTD. (May’12 to May 14)
Since May ’2012 with Manatec Electronics Pvt. Ltd. (Puducherry), Designated as Sales & Marketing
Officer in Chandigarh / Himanchal.
Manatec electronics Pvt. Ltd. is the Asia’s Largest manufacturer of Wheel Alignment, Wheel Balancing & other
Garage Equipments in India, It export its Product more than 40 Countries, Manatec having in house R&D
Recognition by Indian Govt. Company is Awarded for his Best R & D effort award & Star performer for Export
Excellence award from last five years. automotive applications with annual turnover of Rs. 50 Cores.
(Territory) Sales & Marketing Incharge
Chandigarh/Himanchal Area
 Responsible for Sales, & Service implementation in respective Area.
 Responsible for meeting assigned targets for both Auto & MC trade through network.
 Handling a team of 2 Technician, who report for day-to-day activities carried by them in
Chandigarh & Himanchal Area.
 To conduct meet with OEM for sales & Promotion.
 Organizing brand promotional activities within the budget allocated.
 Visits at O.E dealerships.
 Business development by network expansion.
 Reporting to Deputy General Manager(DGM) North.

2. Sales Officer
Maruti Suzuki (Tricity Autos Zirakpur Punjab) (June 2010 till May 2012)
 Study the market for prospects and developing strategies to enhance business through Demo
Events & references.
 Effectively discussing the strategies and other required information’s while building collaborative
environment with the top management and advisors and reporting about the ongoing activities.
 Monitoring sales & Implementing Sales promotional activities for brand building & Market
development
 Responsible for Sales targets ,provide Finance facility to customer on vehicle Loan & best in
SSI.
Area Sales Executive
Force Motors (T.R.Force Motors Pathankot) (Dec’09 to May10)
 Market the company product throughout area .
 Researched, Product development and Promotion for company new and existing product and
present throughout the Pathankot & surrounding area.
 Monitor and analyzing Retail sales volumes.
 Carried out promotional activity such as product displays and customer supports.
 Targeting and contacting potential client to responding quires and request to develop on going
business relationship.
 Built good customer relation and maintain high –standard of services.
Sales Representative
Life Insurance Corporation of India (Dec 03 – Mar’08)
 Responsible for achieving sales target .
 Marketing the event by designing the promotional material and providing the creative content
 Convincing the people by the feature of Products, and guide them according to their suitable
Product.
 Able to work in Rural and Urban Market.
EDUCATIONAL CREDENTIALS
Master of Business Administrative specialization in Marketing & Finance
from A & M Institute Management & technology Pathankot (Under PTU) ,2010. (Passout)
B.A. from S.M.D.R.S.D College Pathankot Punjab
(X) from Pilot Sen. Sec. School, Pathankot Punjab.
PERSONAL DETAILS
Date of Birth: 16th
Jul,1982
Languages Known: English , Hindi & Punjabi
References: Furnished
Current CTC: 3.20 L.P. Annum getting in hand 24000/- PM
Expected CTC: 4.30 PA
(Dhiraj Pal Surroch)