Give without expectations
Don't be afraid to give away old things you don't use, money, tickets. These all can be a great way of sharing with your community ;)
In the past week, I’ve heard this question multiple times “What do I post on my pages?” so I thought I would share my insights on what’s worked for me & my clients.
I truly believe that social networking is an art form. There’s really no way of saying what makes the perfect post because like artwork, everyone has a different perception! Too often I see marketers turn their social media accounts into the traditional “old-school” advertising channel, using messages that are completely over thought and not engaging with their customers and/or social media fans & followers!
Brands and consumers alike love collecting Facebook Likes on their posts, shares, and Pages. Sometimes, though, clicking the Like button is as awkward as leaving your friend’s high five lingering in mid-air. Fortunately, The Social Network recently rolled out Reactions, five new emoticons that give people a wider range of ways to communicate their post responses in a single click.
The new Reactions have been a big hit with users, and here’s why brands should love them too.
In the past week, I’ve felt the power of the influence shifting in the social business marketplace. It seems that most brands have figured out that it’s more authentic, genuine, and real to partner with an influencer than to run more social media advertising. I’ve literally had 4 different brands reach out to partner on Twitter & Instagram with content, and they want me to feel rewarded for sharing their awesome content. It’s a new strategy to really deliver to the social media audiences based on the niche of the influencer. Also a term you might start to hear more is “micro-celebrity”, these are folks that have a following that is smaller than 100K on any platform. We all want to partner with Taylor Swift but to keep it real, not many brands can afford the endorsement with such a superstar. So the alternative is to work with 5-10 micro-celebrities that are all focused in a niche that serve your CUSTOMERS!
This past week, I had a prominent CEO from an up and coming startup reach out to me via LinkedIn message. After a few conversations back and forth I was really able to understand what his business was trying to solve and I genuinely felt personally connected to him. I was thinking to myself, “there is no other social network that connects me to like-minded CEO’s, Entrepreneurs, Social Marketers, and potential clients like LinkedIn.” Unlike other platforms for business that struggle to connect, messages can be blocked by privacy settings, tweets go unanswered because they look like spam, and emails are full of non-personal marketing that doesn’t relate.
This week I had the pleasure to interview one of the top 50 social marketing and content marketing influencers in the world!
We had a lively conversation about marketing and how it’s been completely resurrected with social, and how it’s still just the beginning!
One of the most passionate and interesting moments happened when we were talking about an epic moment in time where social marketing truly changed their lives!
We started to talk about the power of content, and how it can lead to creating the influence we’ve always dreamed about, and aspired to attain.
Show of hands, how many people remember when getting hired was all about putting your best foot forward during a face-to-face interview and hoping they liked you? Or when an interview was the first opportunity you had to make a good impression? These days, when the hiring manager says, “tell me about yourself” she probably already knows more about you than you think.
Social media and the employer
Today many organizations check out an applicant’s social media profiles before they even extend the first interview offer. Reading over a candidate’s Twitter, Instagram, or Facebook feed gives the human resources department insight into the behavior of potential employees to see if they’re a good initial fit.
What you post on your social media accounts can tell them everything from what your political views are to whether you keep your cool over life’s little frustrations. For instance, if you boast about getting mouthy with a barista who messed up your coffee order, you’re probably not a good match for that customer service job you’ve got your eye on.
It may seem unfair that companies sometimes pass over otherwise qualified candidates because of the content of their Vine account, but many managers are glad for the chance to spot potential problem employees before they’re brought on board.
Employment Lawyer Lisa Geurin says the practice is perfectly legal, however it does have it’s limitations. For instance, “an employer who looks at an applicant’s Facebook page or other social media posts could well learn information that it isn’t entitled to have – or to consider during the hiring process,” explains Geurin. “This can lead to discrimination claims. For example, your posts or page might reveal your ethnicity, disclose that you are pregnant, or espouse your political or religious views. This type of information is off limits in the hiring process, and an employer who discovers it online and uses it as a basis for hiring decisions could face a discrimination lawsuit.”
Applicant dos and don’ts
It’s possible to use and maintain social media accounts during your job search as long as you keep a few things in mind.
Don’t give a potential employer your passwords. Some companies may ask you to provide passwords to your social networking accounts during the application process but you are under no obligation to comply. It’s a needless invasion of your privacy and, in fact, dozens of states are in the process of legislating bans against the practice.
Don’t lie about having social media accounts. This one is kind of a no-brainer but important to remember. Even if your accounts aren’t under the name on your job application, there’s still a chance your profiles will be discovered. Hiring managers don’t simply Google your given name, they’ll check to see what services are associated with your email address or even track their way back through peers or colleagues to see if they can find you.
Starbucks is known for lots of things: great coffee, friendly baristas, and a near-complete takeover of practically every street corner in America. Did you know it’s also known for it’s killer social media strategy? It’s true! Take a look at some of these stats:
In the past week, I’ve heard this question multiple times “What do I post on my pages?” so I thought I would share my insights on what’s worked for me & my clients.
I truly believe that social networking is an art form. There’s really no way of saying what makes the perfect post because like artwork, everyone has a different perception! Too often I see marketers turn their social media accounts into the traditional “old-school” advertising channel, using messages that are completely over thought and not engaging with their customers and/or social media fans & followers!
Brands and consumers alike love collecting Facebook Likes on their posts, shares, and Pages. Sometimes, though, clicking the Like button is as awkward as leaving your friend’s high five lingering in mid-air. Fortunately, The Social Network recently rolled out Reactions, five new emoticons that give people a wider range of ways to communicate their post responses in a single click.
The new Reactions have been a big hit with users, and here’s why brands should love them too.
In the past week, I’ve felt the power of the influence shifting in the social business marketplace. It seems that most brands have figured out that it’s more authentic, genuine, and real to partner with an influencer than to run more social media advertising. I’ve literally had 4 different brands reach out to partner on Twitter & Instagram with content, and they want me to feel rewarded for sharing their awesome content. It’s a new strategy to really deliver to the social media audiences based on the niche of the influencer. Also a term you might start to hear more is “micro-celebrity”, these are folks that have a following that is smaller than 100K on any platform. We all want to partner with Taylor Swift but to keep it real, not many brands can afford the endorsement with such a superstar. So the alternative is to work with 5-10 micro-celebrities that are all focused in a niche that serve your CUSTOMERS!
This past week, I had a prominent CEO from an up and coming startup reach out to me via LinkedIn message. After a few conversations back and forth I was really able to understand what his business was trying to solve and I genuinely felt personally connected to him. I was thinking to myself, “there is no other social network that connects me to like-minded CEO’s, Entrepreneurs, Social Marketers, and potential clients like LinkedIn.” Unlike other platforms for business that struggle to connect, messages can be blocked by privacy settings, tweets go unanswered because they look like spam, and emails are full of non-personal marketing that doesn’t relate.
This week I had the pleasure to interview one of the top 50 social marketing and content marketing influencers in the world!
We had a lively conversation about marketing and how it’s been completely resurrected with social, and how it’s still just the beginning!
One of the most passionate and interesting moments happened when we were talking about an epic moment in time where social marketing truly changed their lives!
We started to talk about the power of content, and how it can lead to creating the influence we’ve always dreamed about, and aspired to attain.
Show of hands, how many people remember when getting hired was all about putting your best foot forward during a face-to-face interview and hoping they liked you? Or when an interview was the first opportunity you had to make a good impression? These days, when the hiring manager says, “tell me about yourself” she probably already knows more about you than you think.
Social media and the employer
Today many organizations check out an applicant’s social media profiles before they even extend the first interview offer. Reading over a candidate’s Twitter, Instagram, or Facebook feed gives the human resources department insight into the behavior of potential employees to see if they’re a good initial fit.
What you post on your social media accounts can tell them everything from what your political views are to whether you keep your cool over life’s little frustrations. For instance, if you boast about getting mouthy with a barista who messed up your coffee order, you’re probably not a good match for that customer service job you’ve got your eye on.
It may seem unfair that companies sometimes pass over otherwise qualified candidates because of the content of their Vine account, but many managers are glad for the chance to spot potential problem employees before they’re brought on board.
Employment Lawyer Lisa Geurin says the practice is perfectly legal, however it does have it’s limitations. For instance, “an employer who looks at an applicant’s Facebook page or other social media posts could well learn information that it isn’t entitled to have – or to consider during the hiring process,” explains Geurin. “This can lead to discrimination claims. For example, your posts or page might reveal your ethnicity, disclose that you are pregnant, or espouse your political or religious views. This type of information is off limits in the hiring process, and an employer who discovers it online and uses it as a basis for hiring decisions could face a discrimination lawsuit.”
Applicant dos and don’ts
It’s possible to use and maintain social media accounts during your job search as long as you keep a few things in mind.
Don’t give a potential employer your passwords. Some companies may ask you to provide passwords to your social networking accounts during the application process but you are under no obligation to comply. It’s a needless invasion of your privacy and, in fact, dozens of states are in the process of legislating bans against the practice.
Don’t lie about having social media accounts. This one is kind of a no-brainer but important to remember. Even if your accounts aren’t under the name on your job application, there’s still a chance your profiles will be discovered. Hiring managers don’t simply Google your given name, they’ll check to see what services are associated with your email address or even track their way back through peers or colleagues to see if they can find you.
Starbucks is known for lots of things: great coffee, friendly baristas, and a near-complete takeover of practically every street corner in America. Did you know it’s also known for it’s killer social media strategy? It’s true! Take a look at some of these stats:
Presented to the Revere Chamber of Commerce.
In this seminar, you will learn:
The impact of social media on business - yes, it can be used for marketing!
Creative ideas for using social media to promote your business
3 Fundamentals of a Successful Social Selling StrategyMark Schaefer
Social media provides both an opportunity and an impediment to many sales professionals. But the job will be easier if you keep these three fundamentals in mind!
Presentation for the October 2014 Arizona Author's Association - how fiction and non-fiction can use content marketing and blogging to build their platform.
10 Things to Avoid in Social Media Marketing24Slides
There things you should avoid doing in social media marketing. This short presentation will give you 10 of the most important ones. Learn about how to grow your audience, why should should expect it to come fast, cross-posting, be human
Marketing through social media can be tricky, but at Suncoast Social, we’ve got your back. This series of guides will keep you from toppling down the hole into social media purgatory.
Instagram Strategy for Brands.
This slideshare will help you think step-by-step strategically.
Brandmentalist.com
Brandmentalist.Quora.com
Tweet @Brandmentalist
Whether it’s movies, amusement parks, or cruise ship itineraries, everything Disney touches seems to turn to gold and their social media strategies are no different. To connect with audiences around the world, Disney manages over 1,000 social media accounts. How do they do it? A whole lot of work and a little bit of magic.
If you are writing for a blog, throw the rules out the door. Blogger, author and consultant Mark W. Schaefer teaches us eight ways to connect to your readers!
11 Secret Ingredients to Viral Facebook PostsRoss Simmonds
Wondering how to craft a viral facebook post? Here are the 11 ingredients that are the key to creating Facebook posts that go viral and are heavily shared. Looking for more insights on how you can use Facebook to drive results for your business or brands? Check out my ebook standout, the content marketing guide for entrepreneurs: www.standoutguide.com
Employees are Social Media Marketers, Too! (they just don't know it yet)Gia Lyons
Presented at Social Fresh Charlotte, NC August 24. Employees are going to share about your company in social media, whether you like it or not. Make sure you like it. Here's how.
13 Ways to Make Something Go Viral Colleen Callinan BuzzFeedDigital Megaphone
Do you know which “Friends” character is your soul mate or which fashion decade you belong in? If you do, chances are, you know all about BuzzFeed, the news and entertainment company designed for the social web.
Colleen Callinan, Sales Director at BuzzFeed will give you insider tips on how BuzzFeed creates sharable content. From headlines that get you to click and read more to quizzes and content that you can’t help sharing, the session will show you how to create viral content.
Social selling enables marketers and salespeople to leverage social media to interact directly with their leads and prospects at every stage of their buyer's journey; from attract, to convert, close and delight.
HubSpot and LinkedIn have partnered up to bring you this deck on social selling at all stages of your buyer's journey. We'll show you how to use your online presence to attract the right people and help close them into customers more efficiently.
Develop your own small business social media strategy tailored to your brand, your customers, and your staff. Follow the 6 steps to define your plan, assign responsibility, get started, and follow through.
Want to kill it in the world of social media and blogging? It's all about the C word - community. This was a talk I gave at Problogger Training Event 2014
Brandscaping is not a new invention in marketing… the definition is “The creation of mutually beneficial partnerships between brands that help increase demand”. For me I’m constantly working to learn how we can take our clients social & real-time media campaigns to the next level. After a great meeting with my friend James Navarro at Digital Gear, he mentioned the book “Brandscaping” by Andrew M. Davis. This book has truly changed my understanding as to the power of unleashing partnerships. I would highly recommend this book to anyone looking to really take your Real-time Marketing to the next level with partners that care about your brand.
Go to a Facebook Page, Twitter, Yelp page you think needs help being managed!
I would stick to things your passionate about but our biggest clients are Auto Dealers... and then from there we can help anybody and everybody as you know!
Presented to the Revere Chamber of Commerce.
In this seminar, you will learn:
The impact of social media on business - yes, it can be used for marketing!
Creative ideas for using social media to promote your business
3 Fundamentals of a Successful Social Selling StrategyMark Schaefer
Social media provides both an opportunity and an impediment to many sales professionals. But the job will be easier if you keep these three fundamentals in mind!
Presentation for the October 2014 Arizona Author's Association - how fiction and non-fiction can use content marketing and blogging to build their platform.
10 Things to Avoid in Social Media Marketing24Slides
There things you should avoid doing in social media marketing. This short presentation will give you 10 of the most important ones. Learn about how to grow your audience, why should should expect it to come fast, cross-posting, be human
Marketing through social media can be tricky, but at Suncoast Social, we’ve got your back. This series of guides will keep you from toppling down the hole into social media purgatory.
Instagram Strategy for Brands.
This slideshare will help you think step-by-step strategically.
Brandmentalist.com
Brandmentalist.Quora.com
Tweet @Brandmentalist
Whether it’s movies, amusement parks, or cruise ship itineraries, everything Disney touches seems to turn to gold and their social media strategies are no different. To connect with audiences around the world, Disney manages over 1,000 social media accounts. How do they do it? A whole lot of work and a little bit of magic.
If you are writing for a blog, throw the rules out the door. Blogger, author and consultant Mark W. Schaefer teaches us eight ways to connect to your readers!
11 Secret Ingredients to Viral Facebook PostsRoss Simmonds
Wondering how to craft a viral facebook post? Here are the 11 ingredients that are the key to creating Facebook posts that go viral and are heavily shared. Looking for more insights on how you can use Facebook to drive results for your business or brands? Check out my ebook standout, the content marketing guide for entrepreneurs: www.standoutguide.com
Employees are Social Media Marketers, Too! (they just don't know it yet)Gia Lyons
Presented at Social Fresh Charlotte, NC August 24. Employees are going to share about your company in social media, whether you like it or not. Make sure you like it. Here's how.
13 Ways to Make Something Go Viral Colleen Callinan BuzzFeedDigital Megaphone
Do you know which “Friends” character is your soul mate or which fashion decade you belong in? If you do, chances are, you know all about BuzzFeed, the news and entertainment company designed for the social web.
Colleen Callinan, Sales Director at BuzzFeed will give you insider tips on how BuzzFeed creates sharable content. From headlines that get you to click and read more to quizzes and content that you can’t help sharing, the session will show you how to create viral content.
Social selling enables marketers and salespeople to leverage social media to interact directly with their leads and prospects at every stage of their buyer's journey; from attract, to convert, close and delight.
HubSpot and LinkedIn have partnered up to bring you this deck on social selling at all stages of your buyer's journey. We'll show you how to use your online presence to attract the right people and help close them into customers more efficiently.
Develop your own small business social media strategy tailored to your brand, your customers, and your staff. Follow the 6 steps to define your plan, assign responsibility, get started, and follow through.
Want to kill it in the world of social media and blogging? It's all about the C word - community. This was a talk I gave at Problogger Training Event 2014
Brandscaping is not a new invention in marketing… the definition is “The creation of mutually beneficial partnerships between brands that help increase demand”. For me I’m constantly working to learn how we can take our clients social & real-time media campaigns to the next level. After a great meeting with my friend James Navarro at Digital Gear, he mentioned the book “Brandscaping” by Andrew M. Davis. This book has truly changed my understanding as to the power of unleashing partnerships. I would highly recommend this book to anyone looking to really take your Real-time Marketing to the next level with partners that care about your brand.
Go to a Facebook Page, Twitter, Yelp page you think needs help being managed!
I would stick to things your passionate about but our biggest clients are Auto Dealers... and then from there we can help anybody and everybody as you know!
Social media has been around long enough and has a good enough track record as a great way to engage customers that no one really doubts its potential as a marketing medium.
As social engagement matures, one of the key questions now is how to offer content that people love and want to share with others.
Advertising Agencies are having to change the business model! We're living in the future! Since 2005 a rapid change has been happening with content and where we view and are exposed to it.
Today weather it's your smart phone, laptop, ipad, TV... content is everywhere!
3 Simple Steps to Educating your Clients about Real-time Real-Time OutSource
In 2014, the Advertising world has been completely disrupted with Real-time Marketing vehicles (Blog Writing, Email Marketing, Social Media, Responsive Websites, and Social Advertising). I’m sure that you’ve all have seen the changes with your marketing efforts for your clients, but no matter what you can still help manage it for them. The future is less paid media, and more viral shared media.
Are you a small advertising agency managing your clients' social media?
Are you having trouble gaining the response that you're looking for?
We've helped our agency clients understand how to more effectively use social media, and we want to spread the knowledge.
Here are a few tips.
There are many advertising, marketing, and public relations basics - but none more important than understanding the personality of the brand, company, or cause you are representing. Social networking allows brands the opportunity to interact with their consumers, but social media is just that - an opportunity.
Ultimately it's up to the brand itself to decided how they want to represent themselves, and how they're going to do so. So what is the personality of your brand? Serious? Sarcastic? Witty? Informative? Whatever you are, make sure you show it through all of your interactions.
Just when you thought Instagram couldn’t get any more awesome, the social networking platform rolled out Instagram Ads platform-wide.
Boasting a user base of over 400 million, the announcement flung open the door for marketers to use ads to reach customers in exciting new ways.
Create and share original content: Behind the scenes photos, product photos, and thoughtful or inspirational images are all excellent ideas paired with interesting messages or conversation-starters
10 Reasons why you should Consider Snapchat for your BusinessReal-Time OutSource
With so many social media platforms, it can be hard to keep track of where and how to best market to your audience. Here are ten reasons why you should consider using Snapchat to help you understand if it's a good fit for your brand strategy!
One thing all successful brands have in common is strong customer experience management. Smart companies carefully craft the customer journey, making sure to delight, engage, and build relationships with new and returning customers alike.
Careful attention to strategy is key, and so is the ability to adapt as customer needs change - like the old song goes, 'it don’t mean a thing if it ain’t got that swing’.
With that in mind, let’s take a look at a few examples of companies that knock user experience management out of the park, and also, some times when brands have been stuck in the dugout on the service front.
Now hear this.
Podcasting's been around for more than ten years now, and even though that’s the equivalent of 1,000 internet years, it's showing no signs of losing popularity. In fact, the percentage of podcast listeners has doubled since 2008 and a whopping one-third of all Americans 12 years or older have listened to at least one podcast in their lifetime.
Driving business to your LinkedIn company page is a great way to generate leads. But as with each social network, LinkedIn's platform and audience are unique, so developing a strategy that works on LinkedIn requires you to approach it in a slightly different way to how you would on other platforms. With that in mind, here are some ways you can optimize your LinkedIn company page.
The Latest Updates to Instagram and what they mean for Business!Real-Time OutSource
Instagram has released a range of updates recently. In addition to a new logo and color scheme, they're also updating and adding to their business tools as well.
So what are all the updates, and what do they mean to you and your business?
Recent estimates put the number of social networking sites just north of 500, though many are already shuttered or don’t attract enough users to remain viable in the face of behemoths like Facebook and Instagram. When designing or revamping your brand’s social media presence, it’s tough to know which social platforms are best for your business and which may not bring you the best return on your investment.
Let’s take a look at some factors that can help you make the best choice for your brand.
When you think about brand marketing, which social platforms come to mind?
If you said Facebook, Instagram, and Twitter, you’ wouldn't be wrong, however, there’s another platform that’s often overlooked as a powerhouse selling machine: LinkedIn.
Here are four sure-fire ways to make your LinkedIn business networking account do double duty as a brand engagement channel.
In the past week, I’ve been ask multiple times ...“How do I convert sales from social?”. This question is at the heart of all social marketers - while I truly do believe that there's a lot more to social networking than driving sales, the bottom line is that without sales your business would go broke. Converting fans into customers is not something that's going to happen overnight, it’s a long process of providing value with amazing content, being a part of the community, and helping others. Here are a few elements to consider when seeking to convert your social communities into paying customers.
A special birthday edition for 2017 on the importance of putting the 'social' into social media. Featuring contributions for some of the people I find entertaining, informative, inspiring and provocative!
No idea where to start with social media? Too many people saying too many things?
Social media expert Adam Larter breaks it down nice and simple.
Perfect for marketing professionals, beginners and anyone wanting to refresh on the basics. Up to date as of 2013.
Netiquette, or internet etiquette, is a set of informal rules and guidelines governing respectful and appropriate behavior in online communities. It is crucial for maintaining a positive and constructive digital environment where individuals can communicate effectively, collaborate, and share information without causing discomfort or harm to others
Make true friendships in today convertediamriya112
An example of finding friends very fast is through the Cheatingnot – TrueFriends application. At this application, you can fill up your profile by stating what you like and dislike. And then you can secretly like someone who you think would want to be your friends.
This slide deck was used as part of a 21st Century Symposium at The Lovett School, Atlanta, GA. The audience was 300 11th and 12th grade students. Presentation delivered by Laura Deisley, Director of 21st Century Learning, and Sarita Yardi, PhD student at Georgia Tech's School of Computing. October 2010
PLANET LIVE! The cover is linked to almost every topic we bring up here – could you find them inside? We were a bit unsure about what to write about and which cover to choose (we had two options), but finally we made our mind (and I hope this is the best one!)
I hope this is the best one!).
Social Media loses its power when we only use it to share our own content. If you want to create new and deeper relationships with potential clients and customers, you've GOT to engage with them.
A simple presentation for educational purposes.
Secrets to say goodbye to social media for beginners.
Social media boon or curse.
Social Media a curse?
Social Media!
Top Ten Tips for Getting Started with Social MediaTrey Pennington
Resource given to introductory level social media marketing presentations. Though many slideshare users are already well acclimated to social media, there are many folks who don't yet have a Facebook or LinkedIn account and have no idea why in the world anyone would be on Twitter.
Similar to 6 Simple Secrets to Being a Social Networker (20)
Nowadays, social media is an essential part of any business. No matter your size or sector, making sure that you are engaging with both existing and potential customers online can transform your success. However, we know how confusing the ever-changing world of social media can seem. That is why we have put together our top tips to help you maximize your reach and engage even more followers.
How to create an effective social media workflow and save timeReal-Time OutSource
Social media marketing has been a powerful means of reaching a broad range of audiences with targeted, unique content. In fact, there are currently more than 100 social media networks for marketers to choose from – and that number is constantly growing.
How covid 19 pandemic has affected social media marketingReal-Time OutSource
The coronavirus pandemic has not only affected the daily routine of people and the economy of the world's most powerful nations, but it has also had a great impact on social media. For that reason, marketers have had to go to great lengths to find the right ways to do their jobs.
While it's common knowledge that social media is used by billions of people around the world, what surprises many is the fact that every 6.4 seconds someone new is joining the craze. When used properly, sites like Instagram, Facebook, Twitter, and LinkedIn can draw traffic to your website and increase the general public's knowledge of your brand.
Here are a few tips that will help you to take charge of your web presence.
Three Common Social Media Marketing Mistakes (and how to avoid them)Real-Time OutSource
Social media is everything today. We live in a world where almost everyone has at least one or two social media profiles. Many businesses have their own profiles too!
However, social media marketing is more than just starting a page for your business and posting here and there. In fact, many small business owners make mistakes when using social media to market their business.
Here are some of the most common ones that are made.
When it comes to Search Engine Optimization (SEO), it’s commonly believed that social media signals don’t directly impact where your website ranks in the search engines.
So why bother?
Well, social media may not have a direct impact on your SEO, but it still plays a momentous role in getting your content in front of a bigger audience. This means that investing time and money in social media can produce something of a multiplier effect.
Think about it this way: you create a great piece of content on social media, such as an original infographic, that attracts some pickup from other users. From here, people are more likely to publicize the data, which may in turn generate more clicks through to your site, which may ultimately lead to site visitors becoming shoppers and entrusting you with their money.
How to win buyers and influence sales with 5 different types of google adsReal-Time OutSource
In this post we will talking about the different kinds of ads you can run online, and it will allow you to get an idea of what kind of ads will be best for your business. There are different social media sites you can run your ads on such as Pinterest, Facebook, Twitter, Snapchat, among others. You can also run your ads all across the internet with the help of Google Ads.
When most people think about Snapchat, they think about millennials documenting their every move. There is an impressive number of snaps sent every day (several million in fact) so it is quickly growing in popularity. Because of this, many businesses are starting to look for ways to grab the attention of all of the millions of users on this social media site.
It can be tricky to incorporate Snapchat into your marketing campaign so here are some tips to help you get started.
How to Utilize Storytelling most Efficiently in Social Media Real-Time OutSource
When thinking about the ways to develop your customers trust within your business. We as business owners, or those who aspire to own and create a business, must make our company relatable, we must show that we understand their pains, wants, and needs. We must be warm, accepting and kind.
Our companies must reflect the qualities of that of a dear friend, or relative, someone that the consumer can feel comfortable around. We must make our customers see and feel our vision. We owe it to our consumers to inspire them, humor them, inform them, and comfort them. If you are interested in learning how to accomplish this lofty feat, then you have come to the right place my friends.
84% of millennials don't like advertising and it's easy to see why.
No one likes to be bombarded with videos, banners ads, and promotional pop-ups solely set on selling something. It's invasive and quickly drives visitors away.
What's a solution? According to research, consumers trust each other more than a brand. Hearing from a trusted source about a product or service is more valued than a statement from a company. Knowing firsthand what someone else's experience was like saves time, money, and effort.
That's why you need to take a closer look at influencer marketing. Working with someone who has a dedicated following will allow your business to grow the right way, without the need for intrusive advertising.
It is when an influencer, a person on a social media platform with a high number of followers, creates content recommending or reviewing your product. It is already a booming business, with ad spending estimated to reach between $5 and $10 billion by 2022, yet there are businesses, particularly smaller companies that still seem hesitant to enter the new field.
3 Questions to Ask Yourself when Working with an Influencer Real-Time OutSource
Given the reach of the internet, many people who previously didn't have an audience have now found one. There are well-known bloggers, people who post on social media and those who create YouTube videos, to name just a few. In the marketing field, these people are referred to as influencers.
The Sales Funnel seems almost created for Digital Strategies Real-Time OutSource
A tried and true conceptual framework for marketing, the "sales funnel" or "purchase funnel," has enjoyed a kind of renaissance. Not surprising. Although articulated more than a century ago, the "sales funnel" feels as though it were invented to illuminate e-commerce.
The online store potentially exercises control over the "buyer's journey"—another reborn concept—that no brick-and-mortar store ever achieved. The "funnel," of course, is a metaphor for the guided steps ("journey") by which a potential buyer becomes aware of a product or service, becomes attentive to it, appreciates its value, seeks out additional information, chooses a place that sells it, and buys it.
What you Should be Posting on your Social Media to Engage your Audience Real-Time OutSource
Learning to Level the Social Media Playing Field
Are you an entrepreneur or small business owner diligently working social media to increase your sales but still aren't reaching the numbers you'd like? Do you find yourself growing frustrated when you run across another business your size or smaller who seem to be thriving on social media while you're elated anytime a "like" appears on your posts?
3 Common Influencer Marketing mistakes hindering your brand Real-Time OutSource
Influencer marketing has been a major trend for several years, with no signs of going away. If you visit Facebook, Twitter, or virtually any social media channel, there is a good chance you will quickly come across influencers, from different segments of society, promoting different products and services. It sounds simple, but there are many common influencer marketing pitfalls, which can hinder your efforts.
Advertising on social media is a powerful, proven method to boost sales, connect with clients, and increase brand awareness. It is an absolute must requiring hands-on experience and extraordinary communication skills.
Scientific studies demonstrate the strength behind an effective social media advertising campaign by tallying the topics and the total number of 'shares' each one has earned. It also shows a reduction in concentration among users.
Social Media News is me we poised to be the next big arenaReal-Time OutSource
There has been a lot of upheaval in the world of social media over the past handful of months. First Google Plus announced they were officially ending support for the platform, then Tumblr tried to one-up them by saying they were going to crack down on explicit content. Facebook is, as always, mired in controversy over mining user data, and allowing toxic groups to flourish on their platform.
With all of this going on, lots of people are looking for other ways to get their social media fix. And one website that's drawn a lot of folks is the relative newcomer MeWe.
Powerful Digital Strategies for Conquering Top Consumer Seasons Real-Time OutSource
Never underestimate the power of the seasons; their impact on society and the significant role they play in our lives. The world looks forward to certain celebratory seasons and occasions because of their emotional and educational value. Seasonal marketing campaigns can be the most influential contributor to a brand's success, inspiring customers to return multiple times throughout the year due to a positive 'first contact' experience. Seasonal campaigns matter because they're relevant to the times we're living in now. Everything we know and do is subject to being shared; from minute-to-minute restaurant experiences to hashtags that can boost sales with a single word. Then there are the Instagram stories that carry with them the short yet powerful punch that can increase your bottom line simply by being in the right place at the right time.
Seasonal marketing campaigns remind us that "timing is still everything."
Let a Social Media Management firm boost your company's online presenceReal-Time OutSource
Let's face it.
As an entrepreneur, you're pulled in numerous directions, and it is not always easy to manage your company's social media presence. It is for this reason that you should hire a qualified social media manager to fulfill those duties for you.
Social media managers are responsible for setting up your social media accounts, responding to comments, posting announcements of your company's latest happenings, and hosting giveaways.
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Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
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Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
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Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
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2. Give without expectations
Don't be afraid to give away old things you
don't use, money, tickets. These all can be a
great way of sharing with your community ;)
Comment on your friends posts
When you comment on your friends posts, be
genuine with the topic of conversation on the
post, if it's a funny post be funny, sad then
offer your condolences. Social Networking is
about listening and affirming
3. Re-share interesting articles via link sharing plugins
Re-tweet articles on Twitter that are interesting to
your hobbies, interests, passions and dreams can
only be enhance when you share someone else's
article first!
Be Creative with your posts
Don't be afraid to take risks with your posts, as
long as it's from your heart and soul....it's
something that might open you up to meeting
someone because your honest with your
thoughts. Be FUNNY ;) -
4. Attend events via that your social friends throw
Make a goal of attending 1 event big or small per month that you've
been exposed to via your social networks. Once your face to face you
will see that social networks can only enhance our world.
Always use followups via phone, email, text