Want to kill it in the world of social media and blogging? It's all about the C word - community. This was a talk I gave at Problogger Training Event 2014
Ditch bad habits and start good ones. I’m talking about your social media marketing practices. You probably know there are things you could do better and should do better with your Facebook Page, Twitter, YouTube, Pinterest or Instagram accounts. These slide will help you pick up a few practical “ah ha’s”.
Give without expectations
Don't be afraid to give away old things you don't use, money, tickets. These all can be a great way of sharing with your community ;)
We Live in a Pay to Play World... Let's Embrace It! Abby Meyer
Paying to play in the social landscape these days may seem frustrating, but it's actually giving us more valuable impressions than ever before. The days of solely relying on organic reach are coming to an end, especially for smaller institutions. In this deck, I cover why paid content is an essential and valuable component of your social media plan, and how boosted content and paid ads helped the University of Nebraska Medical Center exceed reach and engagement expectations on Facebook, while accomplishing a high return on investment. You will also learn the importance of accurately targeting your audience for paid content – something that was so crucial to UNMC’s success.
Using Instagram to Create Brand Advocates - #SMDAYSFL #IAMLOYALSMDSharon Gadbois
I launched a mini brand advocate campaign where 87% of the attendees in the room were engaged with others during the class and interacting with the presenter. We used #IAMLOYALSMD for the hashtag (specific to the presentation: see here > https://instagram.com/explore/tags/iamloyalsmd) and encouraged the use of picture taking and video snippets throughout the seminar. We had such a great time that I'd ♥ to do it again, and again (for your company)! Email me now to learn how.
Ever wondered how to leverage bloggers to create buzz for you? Learn how to identify bloggers, gauge their true influence, and then engage them to blog about you. Plus learn what considerations need to be included in your negotiations and deliverables.
If you need some tips on how to best utilise Facebook for business then look no further. Our posting tips for Facebook give a complete overview of what you can do to optimise your business Facebook page. Learn about what to post, when to post, how to post, and some tips to ensure you get the best engagement from your posts.
Ditch bad habits and start good ones. I’m talking about your social media marketing practices. You probably know there are things you could do better and should do better with your Facebook Page, Twitter, YouTube, Pinterest or Instagram accounts. These slide will help you pick up a few practical “ah ha’s”.
Give without expectations
Don't be afraid to give away old things you don't use, money, tickets. These all can be a great way of sharing with your community ;)
We Live in a Pay to Play World... Let's Embrace It! Abby Meyer
Paying to play in the social landscape these days may seem frustrating, but it's actually giving us more valuable impressions than ever before. The days of solely relying on organic reach are coming to an end, especially for smaller institutions. In this deck, I cover why paid content is an essential and valuable component of your social media plan, and how boosted content and paid ads helped the University of Nebraska Medical Center exceed reach and engagement expectations on Facebook, while accomplishing a high return on investment. You will also learn the importance of accurately targeting your audience for paid content – something that was so crucial to UNMC’s success.
Using Instagram to Create Brand Advocates - #SMDAYSFL #IAMLOYALSMDSharon Gadbois
I launched a mini brand advocate campaign where 87% of the attendees in the room were engaged with others during the class and interacting with the presenter. We used #IAMLOYALSMD for the hashtag (specific to the presentation: see here > https://instagram.com/explore/tags/iamloyalsmd) and encouraged the use of picture taking and video snippets throughout the seminar. We had such a great time that I'd ♥ to do it again, and again (for your company)! Email me now to learn how.
Ever wondered how to leverage bloggers to create buzz for you? Learn how to identify bloggers, gauge their true influence, and then engage them to blog about you. Plus learn what considerations need to be included in your negotiations and deliverables.
If you need some tips on how to best utilise Facebook for business then look no further. Our posting tips for Facebook give a complete overview of what you can do to optimise your business Facebook page. Learn about what to post, when to post, how to post, and some tips to ensure you get the best engagement from your posts.
Social Media 101 Learn how to use Social Media in your Dental Practice.Tennessee Endodontics
Learn how to leverage social for your dental practice. This presentation will give you key tips on posting on social platforms such as facebook, twitter, and instagram. Take your practice to the next level.
9 Mistakes: How to Make your Facebook Fans Unlike YouWishpond
Are you losing your Facebook Fans? Have people stopped Liking you?
I see so many businesses putting time and effort into gaining high numbers on their Facebook Pages. Then they lose them. Are you one of these companies?
In this presentation, I’ll go over nine mistakes businesses make on Facebook. I’ll also show you how to avoid them on your own Page.
Read more at: blog.wishpond.com
Back by popular demand, Hannah will present you with "The Rule of 5", all based on things that are free or inexpensive could be fun and very informative.
The Rule of 5...for your website: 5 things you can do WITHOUT building a whole new site (like, update the photography, upgrade your email sign-up process, actually USE your analytics)
The Rule of 5...for social: 5 free measurement tools, 5 best practices, 5 no-no's
The Rule of 5...for the rest of your digital media: 5 ways to measure ROi, 5 tips for better creative
This session will end with a countdown!
5 Must Haves in your digital strategy
4 Things you should NEVER do
3 Tactics
2 Planning tips
1 Big idea
How to market on Facebook using your most important marketing tools: your current clients and your friend list! Without being spammy, of course. Learn how to appear at the top of your friends' and clients' newsfeeds with tried and true tactics.
Social networks are not new, but transporting them online can be uncomfortable at first. Find out how to engage people who care about your issues in a professional way, build vibrant online communities, and avoid online stumbling blocks. Facebook and Blogging best practices are also covered.
One of Four presentations given during the Asian Pacific Policy and Planning Councils "Not Your Momma's New Media Training"
Promoting veganism online workshop at Vegan Summer Fest BrightonLeigh-Chantelle
Leigh-Chantelle from Viva la Vegan! gives her Promoting Veganism Online workshop at Vegan Summer Fest Brighton.
Sunday 4 June
Brighton, England, UK
Being vegan is not enough, we need to be using our skills to promote the positive and inclusive elements of the vegan lifestyle when we can. Leigh-Chantelle shares her expertise on how to effectively use our time and energy to promote the core ethics of veganism online, and inspire others to become more effective activists in every possible arena. Learn more about working together, dealing with trolls, online etiquette and leading by example from a 20-year vegan veteran. Find out more about how you can help promote and market yourself, your product, your brand or your vision for a better world using Social Media and other means online.
Learn how to utilize social media marketing in conjunction with niche markets to generate followers, traffic, and sales.
Experience level: Beginner
Target audience: Affiliates/Publishers
Niche/vertical: Social Media
Scott Jangro, Co-Founder, Shareist.com (Twitter @jangro) (Moderator)
Stephanie Lichtenstein, President, Micro Media Marketing (Twitter @MicroSteph)
Joe Sousa, Owner, Whatdoesjoethink.com (Twitter @drcool73)
Tips for Social Media, Online Etiquette & Taking Time OutLeigh-Chantelle
Leigh-Chantelle's presentation in Brisbane on Saturday 18 March for local Not For Profits to encourage their understanding of Social Media, best practices and most suitable channels to use. Online Etiquette, and Taking Time Out also covered.
See http://epicentreequilibrium.com to book Leigh-Chantelle
Download Top Tips for Taking Time Out flyer: http://www.leigh-chantelle.com/684-top-tips-for-taking-time-out-flyer.html
Social Media 101 Learn how to use Social Media in your Dental Practice.Tennessee Endodontics
Learn how to leverage social for your dental practice. This presentation will give you key tips on posting on social platforms such as facebook, twitter, and instagram. Take your practice to the next level.
9 Mistakes: How to Make your Facebook Fans Unlike YouWishpond
Are you losing your Facebook Fans? Have people stopped Liking you?
I see so many businesses putting time and effort into gaining high numbers on their Facebook Pages. Then they lose them. Are you one of these companies?
In this presentation, I’ll go over nine mistakes businesses make on Facebook. I’ll also show you how to avoid them on your own Page.
Read more at: blog.wishpond.com
Back by popular demand, Hannah will present you with "The Rule of 5", all based on things that are free or inexpensive could be fun and very informative.
The Rule of 5...for your website: 5 things you can do WITHOUT building a whole new site (like, update the photography, upgrade your email sign-up process, actually USE your analytics)
The Rule of 5...for social: 5 free measurement tools, 5 best practices, 5 no-no's
The Rule of 5...for the rest of your digital media: 5 ways to measure ROi, 5 tips for better creative
This session will end with a countdown!
5 Must Haves in your digital strategy
4 Things you should NEVER do
3 Tactics
2 Planning tips
1 Big idea
How to market on Facebook using your most important marketing tools: your current clients and your friend list! Without being spammy, of course. Learn how to appear at the top of your friends' and clients' newsfeeds with tried and true tactics.
Social networks are not new, but transporting them online can be uncomfortable at first. Find out how to engage people who care about your issues in a professional way, build vibrant online communities, and avoid online stumbling blocks. Facebook and Blogging best practices are also covered.
One of Four presentations given during the Asian Pacific Policy and Planning Councils "Not Your Momma's New Media Training"
Promoting veganism online workshop at Vegan Summer Fest BrightonLeigh-Chantelle
Leigh-Chantelle from Viva la Vegan! gives her Promoting Veganism Online workshop at Vegan Summer Fest Brighton.
Sunday 4 June
Brighton, England, UK
Being vegan is not enough, we need to be using our skills to promote the positive and inclusive elements of the vegan lifestyle when we can. Leigh-Chantelle shares her expertise on how to effectively use our time and energy to promote the core ethics of veganism online, and inspire others to become more effective activists in every possible arena. Learn more about working together, dealing with trolls, online etiquette and leading by example from a 20-year vegan veteran. Find out more about how you can help promote and market yourself, your product, your brand or your vision for a better world using Social Media and other means online.
Learn how to utilize social media marketing in conjunction with niche markets to generate followers, traffic, and sales.
Experience level: Beginner
Target audience: Affiliates/Publishers
Niche/vertical: Social Media
Scott Jangro, Co-Founder, Shareist.com (Twitter @jangro) (Moderator)
Stephanie Lichtenstein, President, Micro Media Marketing (Twitter @MicroSteph)
Joe Sousa, Owner, Whatdoesjoethink.com (Twitter @drcool73)
Tips for Social Media, Online Etiquette & Taking Time OutLeigh-Chantelle
Leigh-Chantelle's presentation in Brisbane on Saturday 18 March for local Not For Profits to encourage their understanding of Social Media, best practices and most suitable channels to use. Online Etiquette, and Taking Time Out also covered.
See http://epicentreequilibrium.com to book Leigh-Chantelle
Download Top Tips for Taking Time Out flyer: http://www.leigh-chantelle.com/684-top-tips-for-taking-time-out-flyer.html
Presentation - How to enjoy Social Media happinessRebekah Lambert
Turn you social media homework into social media happiness with this easy to follow guide on choosing the right social channels for your marketing needs.
A presentation used in a f2f workshop for Extension agents on social media, including Facebook, Twitter, Flickr. This was the intro section. Most of the workshop was hands-on.
We compiled information found on the internet and designed this presentation that we use to teach small businesses the basics of social media. This particular presentation was used in a workshop for the non-profit organization Rebuilding Together El Paso.
We presented them this beginner level material in a workshop designed to kick off their new social media marketing campaign.
The 5 W's of Building and Growing Your Online PresenceDerek Rice
Social media allows people to share instant feedback about companies — positive and negative — with friends and followers. It also allows companies to join the conversation, establish themselves as respected experts and influencers within their fields, and to become a trusted friend. All it takes is an active, engaged, and loyal online community. If you build it, will they come? Probably not. But your chances increase if you build a strong foundation. So how do you do that?
Similar to Build an online community that you love (20)
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Exploring The Dimensions and Dynamics of Felt Obligation: A Bibliometric Anal...AJHSSR Journal
ABSTARCT: This study presents, to our knowledge, the first bibliometric analysis focusing on the concept of
"felt obligation," examining 120 articles published between 1986 and 2024. The aim of the study is to deepen our
understanding of the existing knowledge in the field of "felt obligation" and to provide guidance for further
research. The analysis is centered around the authors, countries, institutions, and keywords of the articles. The
findings highlight prominent researchers in this field, leading universities, and influential journals. Particularly,
it is identified that China plays a leading role in "felt obligation" research. The analysis of keywords emphasizes
the thematic focuses of these studies and provides a roadmap for future research. Finally, various
recommendations are presented to deepen the knowledge in this area and promote applied research. This study
serves as a foundation to expand and advance the understanding of "felt obligation" in the field.
KEYWORDS: Felt Obligation, Bibliometric Analysis, Research Trends
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
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KEYWORDS :Safety compliance, safety participation, safety performance, SME
Who here wants to build and grow their customer base through the power of online? And importantly create a community around that customer base that not only loves you but you love back?
In this session I’m going to talk you through the five pillars to growing an online community of raving fans. We’re going to get clear on who your customer or client is; where they’re most likely to hang out on social media; how to set the tone of your online community; how to give back to that community and importantly how to manage your time.
When I started blogging, I didn't really know what blogging was.
I was the accidental blogger. I had a website on a blogging platform and I added content but I wouldn't have called myself a blogger.
Mostly because I didn't know what a blogger was.
That all changed about 18 months on. The reason for that change was discovering (mostly via Twitter - it was a lovely place at that time) that there was a whole community out there waiting to connect with you ... if you only opened up to be a part of it.
I'm a part-time foodie so I liken blogging to preparing, cooking and serving a lovely meal.
Yes the meal will still be delicious if you've prepared it with love and wholesome ingredients but it will be even more tasty - and the eating experience more enjoyable - if shared with at least one other person.
For me, I'd go one step further and say that a huge dinner party with like-minded friends is an even better - and infinitely more memorable - way to eat.
So, when I discovered that there were other bloggers out there, writing interesting stuff about all manner of things, I basically invited myself to the giant dinner party that is the Blogosphere.
From that moment on, I loved every minute.
My own online community was teeny tiny but it was lovely and continues to be lovely, even though five years down the track I need way more place settings at the SY virtual dinner table.
The are five key pillars, if you like, that I think help you concentrate on building an online community.
If you have a business website – use it – and Google Analytics
If you have a FB business page, use it to discover demographics
Even if you have access to these demographics, it's still a great idea to have a good picture of your ideal customer. This is something that all businesses think about and I ask you to do that today.
Male/Female
Location
Income
Interests
So you have a handle on who your customer is. Do you know where they are more likely to hang out in terms of social media?
…. Socialmedianews.com.au
1. Facebook - 13,600,000 users (up 200,000)2. YouTube – 13,100,000 UAVs3. WordPress.com – 6,000,0004. Tumblr – 4,600,0005. LinkedIn – 3,900,0006. Blogspot – 3,100,0007. Twitter – 2,791,300 Active Australian Users 8. Instagram – 2,060,000 Active Australian Users
9. TripAdvisor – 1,650,00010. Yelp – 1,300,00014. Pinterest – 370,000
No matter what you think about Facebook personally – it’s the place to be for your business. Make friends with it. Don’t despair at changes to its algorhythm – they will happen. It’s a free platform. Make it work for you.
Blog and email newsletter
Consider the voice of your blog and social media networks - voice is crucial to connecting and growing your online community.
You have the power to set the tone of that voice and this will have the biggest impact on how you create a community that you love.
Your voice has to be authentic - it has to be YOU.
Ask audience for examples
Answer on paper – or out loud
It's ok to mix up the tone from time to time - in fact it keeps things fresh - as long as you keep your primary voice as the main tone that people are used to connecting with.
Blogging is not a broadcast. It's a conversation. This is the single biggest difference between blogging and traditional journalism.
How this all started
The more you give, the more you'll receive applies very much in the blogging and online community. The giving and receiving is two-fold. Think about how to give back to your readers and think about how you can give back to the blogging community.
There is never enough time but it's a good thing to be mindful of the time you have to devote to blogging. Work within that and be ok with that. Think about your customers – find that balance between sharing enough to be interesting and not sharing enough to be noticed.
Create a habit that becomes a reader habit.
Let’s re-cap those 5 pillars to building an online community …
Over the past month, I've had the absolute privilege and pleasure to meet hundreds of Styling You readers in person. Or IRL (In Real Life) as we purveyors of the online space say.
Many of these readers have been regular commenters, so being able to put a face to a name has been amazing; others have never commented but read EVERY day ... the fact that they bought my book and a ticket to come to one of my events blows me away.
One 67-year-old reader brought along her three daughters to an event - they all read the blog but they told me it was their mum who would read my posts and then phone her daughters to talk about what she'd discovered.
Another mum came to my Sunshine Coast event; her daughter was at my Sydney event the week before.
Quite a few have shared very personal stories of gratitude with me - gratitude for my blog helping them personally find their confidence. I'm a complete emotional softy and am prone to tearing up at the best of times - these moments have wreaked havoc on my professional makeup jobs.
All of this has underlined for me why I blog.
It's the community.
It's the community that keeps you logging on each day. It's the community that makes the conversation. It's a community that makes a difference.