This document discusses HP's NonStop platform for providing continuous availability and preventing downtime for critical business applications. It notes that NonStop offers the lowest total cost of ownership for complex, mission-critical systems through its fault-tolerant design and ability to scale linearly without downtime. The document provides examples of large companies that rely on NonStop's 100% uptime guarantee for applications supporting hundreds of millions of customers.

1. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HP NonStop
Tom Moylan
Director NonStop Sales Americas
February 27, 2013
The platform for continuous business

2. In today’s need-it-now world…
when is it okay for your business to be
unavailable to your customers?
Never.

3. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.3
When application availability is vital
Your mission-critical experience matters
SECONDS
Downtime specified in
System issues
PREDICTED
MINIMAL
Software updates
CORRECTED
ZERO
Unplanned downtime
Data integrity
NEVER
COMPROMISED

4. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.4
Average business revenue lost per hour of downtime (US$)
Business failure brings a high cost
Retail $1,999,872
Healthcare $4,223,520
Manufacturing $10,432,800
Communications $15,120,000
Average $9,700,000
Source: © 2009 HP internal testing and development over two-year period and other
competitive materials, including IDC “Cost of Downtime Tool” developed for HP
Financial $16,833,600

5. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.5
… and then there was ...

6. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.6
… and just recently ….
“ … whatever caused the outage, it isn't
good news for Amazon as the cloud
provider lost customers following similar
failures within the space of a month earlier
this year”
Companies impacted included:

7. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
NonStop business
perspective

8. 8
HP NonStop – Mission-Critical out of the box
HP NonStop is at
the top of HP’s
push to meet
Mission-Critical
customer needs.
Designed
specifically for the
very highest
availability level.
Absolutely, positiv
ely, 100%
available; Mission
critical takes on a
whole new
meaning.

9. 9
NonStop value proposition
Modern hardware & software, with timeless architecture and benefits
Lowest cost of
ownershipLowest TCO1 in its class for complex, mission-
critical environments
Investment protection
Direct upgrade to next generation platform
100% software compatibility
Continuous
availabilityMeasured at the user/application/transaction
level
Drive planned and unplanned outages to ZERO
100% data & transaction integrity
1 Richard Buckle, Pyalla Technologies, Research Note, May 2012
NonStop offers the lowest TCO in its class for complex mission-critical applications
Scalability
Handles the largest transaction workloads
Linear scale through parallel architecture
Over 4,000 processors in a single
application/database image

10. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.10
Communications, Media,
and Entertainment
Supporting over 375M subscribers in
advanced Telco network applications
Financial Services
Debit/Credit/POS payment networks
ATM networks
Wholesale payments
Stock exchange order processing
Source: Infonetics Service Providers Report, 2011 and TRAI Report, 2012
Business demands change, but the value of
NonStop is timeless.
Manufacturing
and Distribution
Powering mission-critical applications at
100% of the top 10 global manufacturers
HP 2012 internal sales data, cross-referenced with Nielsen and D&B data
Supporting several of the world’s
leading medical institutions
Public Sector
and Healthcare
HP 2012 internal sales data, cross-referenced with Nielsen and D&B data

11. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.11
HP NonStop.
The platform for continuous business.
Continuous availability
The BonTon stores have recorded zero minutes of unplanned
downtime against their HP NonStop systems since 1998.
Yamazaki Baking produces and delivers18 million items a day to its
customers. With HP NonStop they are on time and without fail.
Lowest TCO*
The NonStop platform has become progressively more modern and
standard… a key factor in helping HEMIT drive down costs.
TCO is only part of the story. We’re capable of processing nearly
5x more volume at about 25% of the former cost.
**Source: Richard Buckle, Pyalla Technologies, Research Note :
NonStop offers the lowest TCO in its class for complex mission-critical applications, 2012

12. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.12
Over 400 solution & tools partners worldwide
Solutions Ecosystem for NonStop

13. 13
Could you become a NonStop customer?
1
You’re looking at implementing an
application or business use case
where NonStop is a de facto
standard:
• Payments, ATM networks
• Mobile phone management
• Manufacturing
• Healthcare
Communications, Media,
and Entertainment
Financial
Services
Manufacturing
and Distribution
Public Sector
and Healthcare
Your business area is one where NonStop has many
years of experience
You should explore NonStop if . . .

14. 14
You are concerned about 100% availability of your
application to your customers, around-the-clock and
around the world
2
You can depend on NonStop’s key
fundamental fault tolerance
capability with 100% uptime.
• Round the clock processing
• Fault Tolerance
• 24 X 7 Support from HP
You should explore NonStop if . . .
Could you become a NonStop customer?

15. 15
3
NonStop servers can meet your needs with
the ability to scale without downtime
• Add CPUs and Storage without downtime
• Use core licensing to double cores in use
• Scale your database as business demands
You are concerned about scaling your environment to
handle a huge volume of transactions, with real-time
response requirements
You should explore NonStop if . . .
Could you become a NonStop customer?

16. 16
4
NonStop’s unique OS and clustered database
is built for fault tolerance and data integrity.
Free from software viruses, NonStop is a
secure environment.
• OS includes data integrity features
• Clustered database is fault tolerant
• NonStop comes with core security features built-in
• NonStop meets Availability Level 4 (AL4)* as defined by
IDC
You’re concerned that data or application loss will have
significant, negative business, customer, or public
relations impacts on your organization
* Source: IDC, Sept. 2012 , Doc #236946
Worldwide and U.S. High-Availability Server 2012-2016 Forecast and Analysis
You should explore NonStop if . . .
Could you become a NonStop customer?

17. 17
Could you become a NonStop customer?
5
NonStop’s capabilities in the area of fault
tolerance, scalability, data integrity and
security mean that you can focus on the core
function of your application and depend on
NonStop for the rest.
• Modern dynamic languages
• Eclipse with NonStop cross-compilers
• Middleware and Java Frameworks
• Clustered database with built-in fault tolerance
You want a simpler, more cost-effective approach to
application availability and scalability than “building it
into the app” yourself
You should explore NonStop if . . .

18. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.18
NonStop product strategy
Standard hardware Modern software Simplified integration
into the data center
Easier to develop & deploy your
apps
Integrate your apps with other
apps in the enterprise
Lower cost of ownership
Ease of use
Part of HP’s Mission-Critical
Converged Infrastructure
Positioned for converged cloud
Architect with Open Applications
SOA
Integrate and Deploy Services and Tools
NonStop

19. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.28
Key takeaways
NonStop business is strong!
New products
New customers
New apps
New solutions
Value proposition is INTEGRATED
Standard Hardware
Modern software interfaces
100% availability
Massive scalability