ENTREPRENEURSHIP JOURNEY OF ESTER LAUDERPRESENTED BY: NISHU SHARMA
Estee Lauderfounder of Estee Lauder Inc.Founded: 1946History:
Story of a first-generation   American Built a cosmetics empire BirthShe was born on July 1, 1906 in new YorkThe daughter of Rose and Max Mentzer.American co-founder
Woman on TIME magazine's 1998
Presidential Medal of Freedom
Understanding of entrepreneurship CareerMore interested in her uncle's business
New Way Laboratories
Graduated from Newtown High School.
She was getting her hair done at the House of Ash Blondes, Florence Morris, the salon owner, came up to her. Marriage:Joseph Lauter
On January 15, 1930, they married
Changed her name from Lauter to Lauder
Separated in 1939 (when she moved to Florida), only to remarry in 1942
Had two sons, Leonard and RonaldEstee Lauder - Entrepreneur ExtraordinareEstee Lauder was a late bloomerFrom Makeup to FragranceHer first perfume product was     introduced in 195350,000 bottles in the very first year.In 1960 she entered the international     market Her company also contracted to become    the world-wide licensee for Tommy Hilfiger     and Donna Karan fragrances and cosmetics.
Cond…..Estee Lauder continued to work for her company until well into her 80’sHonored by the American Business Women’s Association Beauty Secrets:become famous for such "Lauderisms" as "Create your own style,“15 rules as advice to aspiring entrepreneurs. Find the proper location.When you're angry,       never put it in writing.You get more bees        with honey.Keep your own image       straight in your mind.Keep an eye on the competition.Divide and rule.

Entrepreneur journey......

  • 1.
    ENTREPRENEURSHIP JOURNEY OFESTER LAUDERPRESENTED BY: NISHU SHARMA
  • 2.
    Estee Lauderfounder ofEstee Lauder Inc.Founded: 1946History:
  • 3.
    Story of afirst-generation American Built a cosmetics empire BirthShe was born on July 1, 1906 in new YorkThe daughter of Rose and Max Mentzer.American co-founder
  • 4.
    Woman on TIMEmagazine's 1998
  • 5.
  • 6.
    Understanding of entrepreneurshipCareerMore interested in her uncle's business
  • 7.
  • 8.
  • 9.
    She was gettingher hair done at the House of Ash Blondes, Florence Morris, the salon owner, came up to her. Marriage:Joseph Lauter
  • 10.
    On January 15,1930, they married
  • 11.
    Changed her namefrom Lauter to Lauder
  • 12.
    Separated in 1939(when she moved to Florida), only to remarry in 1942
  • 13.
    Had two sons,Leonard and RonaldEstee Lauder - Entrepreneur ExtraordinareEstee Lauder was a late bloomerFrom Makeup to FragranceHer first perfume product was introduced in 195350,000 bottles in the very first year.In 1960 she entered the international market Her company also contracted to become the world-wide licensee for Tommy Hilfiger and Donna Karan fragrances and cosmetics.
  • 14.
    Cond…..Estee Lauder continuedto work for her company until well into her 80’sHonored by the American Business Women’s Association Beauty Secrets:become famous for such "Lauderisms" as "Create your own style,“15 rules as advice to aspiring entrepreneurs. Find the proper location.When you're angry, never put it in writing.You get more bees with honey.Keep your own image straight in your mind.Keep an eye on the competition.Divide and rule.