The document analyzes existing magazine products and their design features, noting that mastheads and brand listings are typically placed prominently on the left side to draw reader attention. Dark lighting and bold fonts are used to make models and text stand out from the page. Common successful elements like professionally shot background images and coordinated product colors are highlighted for their ability to make the magazines look knowledgeable and entice readers.

1. Research
Your Name

2. Existing Product
This brand has it
headline/logo in bold
writing in the top left
to draw attention to
their shop and website
which is put
underneath the main
headline.
The different bands that
the magazine advertises
are put down the left
hand side of the
magazine, this could be
more attractive to readers
as we read from left to
right so they will always
look at the left hand side
first which will draw
attention to there brands.
Dark lighting is used to draw
attention to the model in
the photos bright face
which seems to pop out of
the darkness and highlight
features due to the type of
jacket he is wearing which
could be a way to draw
attention to what he is
wearing.
The font is quite plain but
opposite to its background so
it still pops out and catches the
eye, it looks like it has been
chosen to give a look of class
as it is so plain.

3. Existing ProductThe masthead has been
put across the entire top of
the magazine in bold white
writing to attract people to
pick up the magazine.
The background Is also a
gold colour which is a very
similar colour to the jacket,
this could be so it looks
matching and more
professionally done.
The date is on the right
hand side of the
magazine just below the
masthead which will
draw attention to how
well it has been put
together.

4. Existing Product
The masthead for this is in
the middle of the page
and has a level of opacity
so that you can see the
clothing of the girl
modeling.
The rings and logos
the model is wearing
are very colour co-
ordinated so this could
be seen as this
seasons focus for
clothing which could
draw the public to
want these items.

5. Existing ProductThe title of the
magazine and the
subheadings are in big
bold writing in colours
which stand out from
the background.
The background is a photo
of a seaside image which
has been professionally
taken and with it being
featured on a
photography magazine it
could entice people to buy
it as it makes the
magazine look
knowledgable.
The plug in the bottom
left stands out and draws
attention to the magazine.

6. Research Analysis
• What common features do the researched
products have?
– Mastheads in the same place, the list of brands
they sell or images with the products in.
• What aspects of the research will you include
within your on work?

7. Audience

8. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
15-50 • Middle class/upper class.
Gender
All • Male and female designer
clothing/accessories.
Psychographic
Belonger • Trendy clothing which popular people are
seen wearing so they would be made to feel
as though they are belonging by wearing
these clothes.
Social Status
Middle/Upper
class
• Designer clothes which would be regarded
as middle or upper class.