The document discusses the five key types of resources that a business needs to operate: physical, intellectual, human, financial, and social resources. It provides examples for each type and prompts the reader to make lists of the specific resources their own business would require. The overall message is that in order to start and run a business successfully, entrepreneurs must identify, acquire, and manage the necessary portfolio of physical, intellectual, human, financial, and social resources.

1. The Science of Start
Types of Resources
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scientific business strategy

2. What do you need to
learn this week?
paulshawsmith
scientific business strategy

3. What key resources does your
business need to operate?
paulshawsmith
scientific business strategy

4. Can you acquire those key
resources?
paulshawsmith
scientific business strategy

5. What are the costs and terms
of acquiring your key
resources?
paulshawsmith
scientific business strategy

6. 1
Physical Resources
(Things)
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scientific business strategy

7. Buildings

8. Vehicles

9. Machines

10. Logistics Infrastructure

11. Make a list of physical
resources your business
needs?
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scientific business strategy

12. 2
Intellectual Resources
(Knowledge)
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scientific business strategy

13. Patents

14. Company Secrets

15. Copywrites

16. Brands

17. Databases

18. Make a list of intellectual
resources your business
needs?
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scientific business strategy

19. 3
Human Resources
(People)
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scientific business strategy

20. Experienced Employees

21. Skilled Employees

22. Expert Employees

23. Make a list of human
resources your business
needs?
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scientific business strategy

24. 4
Financial Resources
(Money)
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scientific business strategy

25. Source: FinScope (2011)
Sources of financing

26. Banks

27. Equity Investors

28. Government loans or grants

29. Crowd Funding

30. What financial resources will
your business need?
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scientific business strategy

31. 5
Social Resources
(Contacts)
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scientific business strategy

32. Key Contacts & Relationships

33. Political Connections

34. Incubator average Industry average
(3/20 fail) (10/20 fail)
Source: Phillips (2002) and Audretch (1995)
Support Network

35. Advice from accountants 3< /yr No advice from accountants
(16/20 survived ) (9/20 survived)
Source: Watson (2007)
Key Advisors

36. Patrons or Champions

37. Thought Leaders

38. What social resources does
your business need?
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scientific business strategy

39. In groups of 3 – 4:
* For each person’s business create a dream list of
resources for your business
* Think: Things, knowledge, people, money & contacts
* What resources would get you making money next
week?
* What resources would get you acquiring customers?
* What resources would get you delivering products and
services?
List your dream resources