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Hearth pitch
1.
2. Massimiliano Imbimbo
CEO & Founder
Carmine Spagnuolo
Graphics and Brand Manager
Francesco Sacerdoti
Software Engineer
ex-teacher Apple Academy
Professore Temple University - Philadelphia
Ignazio Finizio
Software Engineer
ex-teacher Apple Academy
Professore Federico II - Napoli
Nicola Capolupo
CCO
Team di sviluppo
Developer Academy
Apple
Team
4. Municipalities have an evident
difficulty in promoting their
territories through current
digital channels
58,3
of tourists in
*in 2017
Pain
90%
Tourists are digital
73%
Of business tourists
tend to discover the place
as much as possible
80%
Decide their activities
on the ground
5. Solution
To transfer an information
from official pages of
Municipalities
to unique, innovative and simple
platform
6. Mission
Hearth cares about traditions,
culture and nature of our territories
We provide a platform for the
digitalization of Public
Administrations and territories
15. A new way of
living art
Virtual map with text
information, audio guide,
video and 3D rendering
Product
16. A new way of
living art
Virtual map with text
information, audio guide,
video and 3D rendering
Product
17. A new way of
living art
Virtual map with text
information, audio guide,
video and 3D rendering
Product
18. Even indoor
For a wider, smarter and
unique
experiences for museums
Product
19. Even indoor
For a wider, smarter and
unique
experiences for museums
Product
20.
21. Borsa alta moda
Avete disponibile una borsa in pelle
nera, borchiata? Per un regalo, vorrei
spendere sui 180 euro, grazie!
Product
A new tool for
business
Online catalog and direct
communication between
users and stores
22. Avete disponibile una borsa in pelle
nera, borchiata? Per un regalo, vorrei
spendere sui 180 euro, grazie!
Borsa alta moda
Certo, può acquistarla da qui:
Product
A new tool for
business
Online catalog and direct
communication between
users and stores
23. Avete disponibile una borsa in pelle
nera, borchiata? Per un regalo, vorrei
spendere sui 180 euro, grazie!
Certo, può acquistarla da qui:Solo in blu, ci dispiace!
Borsa alta moda
Product
A new tool for
business
Online catalog and direct
communication between
users and stores
24. Avete disponibile una borsa in pelle
nera, borchiata? Per un regalo, vorrei
spendere sui 180 euro, grazie!
Certo, può acquistarla da qui:
Solo in blu, ci dispiace!
Borsa alta moda
Domani arriva la nuova collezione, p…
Product
A new tool for
business
Online catalog and direct
communication between
users and stores
25. Avete disponibile una borsa in pelle
nera, borchiata? Per un regalo, vorrei
spendere sui 180 euro, grazie!
Borsa alta moda
Solo in blu, ci dispiace!
Domani arriva la nuova collezione, p…
Certo, può acquistarla da qui:
Product
A new tool for
business
Online catalog and direct
communication between
users and stores
29. Interactive maps
Municipium App
(and similar apps)
TripAdvisor Evensi Hearth
Events
Traveller`s
comments
Info about small
tourist`s destinations
Musement
Tickets selling
partially
Information
about territory
partially
Competitive
31. Gennaio 2018
Start developing
MVP platform
Maggio 2018
First contracts with Municipalities
(Avellino, Paestum e Agropoli)
Giugno 2018
Entering the incubator Campania NewSteel
Luglio 2018
Publication of the MVP on Stores
Novembre 2018
Maggio 2019
Campania
and Puglia Regions
Settembre 2019
Other Italian regions
2020
Internationalization
Inizio lavori sviluppo con Developer Academy
di Apple
Roadmap
33. 21Municipalities that have
already bought the app
130Municipalities that are about
to purchase the app (45
Area Vasta Avellino, 86
Parco del Cilento)
Municipalities
Revenue
Comune di CasertaComune di Salerno Comune di Avellino Comune di Napoli
44. Hearth protects also the artistic and cultural heritage: for each
subscription signed by a commercial, Heart will donate a portion of the
earnings to improve the territory in which the business operates.
In the perspective of the responsible tourism, the local company
becomes an active component in protecting the artistic and cultural
heritage.