Work

1. Research
Jake Jarvis

2. Existing Product
The masthead is a bold
white on a red
background to be eye
catching.
The text also covers the
top part of the
magazine which is a
common convention in
magazines
The barcode is their for sales and
stock purposes
The main image shows a
Skateboarder preforming a stunt
which is what the target audience
Is interested in so that when this
catches their eye they’re more
likely to purchase the product
This section also shows other
Big names and some articles
Within the magazine to provide
Additional info to the reader
Subheading “special
delivery” to gain the
viewers attention
They layout is clear
As it has all the text on
The outside of the photo
So it doesn’t draw attention
Away from the skateboarder

3. Existing Product
The masthead is a
bold blue in a
unique font to be
eye catching to
possible
customers. It also
takes up the top
part of the
magazine to also
make sure it
stands out
The subheading “Cory Kennedy
kills” is there to gain the
attention of the viewer. The
subheading stands out as it’s a
black bold font in a white box to
stand out even more for the
customer.
A barcode is there for sale and
stock purposes
But sometimes also advertise
price next to barcode
They layout is clear
As it has all the text on
The outside of the photo
So it doesn’t draw attention
Away from the skateboarder
There is another
subheading
Providing additional info
On the articles this
magazine contains
To make more people read
the magazine
If it has an article with a
celeb they like
The main image shows a
Skateboarder preforming a stun
which is what the target audien
Is interested in so that when thi
catches their eye they’re more
likely to purchase the product

4. Existing Product
The masthead is a
bold yellow in a
unique font to be
eye catching to
possible customers.
It also takes up the
top part of the
magazine to also
make sure it stands
out.
A barcode is there for sale and stock purposes
But sometimes also advertise price next to barcode
The subheading “Ryan
Sheckler” is there to gain the
attention of the viewer. The
subheading stands out as it’s
a yellow bold font using the
main image as a background
to stand out even more for
the customer.
The main image shows a
Skateboarder preforming a stunt
which is what the target audience
Is interested in so that when this
catches their eye they’re more
likely to purchase the product
There is another subheading
Providing additional info
On the articles this magazine
contains
To make more people read the
magazine
If it has an article with a celeb
they like

5. Research Analysis
• What common features do the researched products
have?
– All of the products I have research are to do with
skateboarding. These magazines follow common
conventions within a magazine. All of these magazines
have a similar layout with the masthead at the top and the
subheadings are around the main image so they don’t
draw attention away from it.
• What aspects of the research will you include within
your on work? I will be using a similar layout to all of these
magazines as they are clear and simple for the viewer. I will be
using the same convention where the masthead covers the
top part of the magazine to be eye catching for the viewers.

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
Teenagers 15-24 • My product will appeal to this audience as
most skateboarders are around this age
range.
Gender
Male/Female • The content will appeal to males as the
majority of skateboarders are male but
there is a increase in female skateboarders
which could make it appealing to both
gender
Psychographic
Needs driven • We will be emailing and advertising
information about upcoming releases and
deals that customers have missed to give
them the opportunity to impulse buy our
products
Social Status
A B C1 C2 • They all have the income to afford the
magazine, the product would appeal to their
working status