Survey answer analysis for my Foundation Portfolio in Media Studies

2. This shows that the large majority of my audience that filled out the survey are female. Which
may mean that my target audience is mostly female.

3. This shows that the target age range for my magazine would be between 16-25 and no
older than 35.

4. This helps me to determine that most of my audience are not regular magazine buyers
which is good as they may be open to try new things as they do not have a favourite of
which they buy every issue.

5. This tells me that the price of my issue should be between £2.00- and £3.00 as that is what
most are willing to pay.

6. The 3 most popular music genres
from my survey are pop, R n B and
House. This shows me that I should
use these genres in my magazine in
order to appeal to the largest
audience.

7. The most popular places to buy magazines are either newsagents or
supermarkets.

8. There is a wide variety of previous magazine purchases and most of the participants don’t know or have never
bought one before. However, out of the people that have, the most popular and easily available magazines
(Kerrang and NME) are the ones that they have previously bought.

9. The majority of participants said that they read
magazines in order to fill time. This could be on
trains for example. This helps me to determine
that they read the magazines for leisure
purposes.

10. This question has given me a good idea of
what content is most important to have in
my magazine. From this I can determine that
interviews and photographs will appeal to
the widest audience and therefore must be a
key element in my magazine.

11. The response to this question tells me that the participants take part in a variety of activities,
the most popular being listening to music and using the internet. This could help me with my
magazine as I could integrate the use of social media into some of my content. It also tells me
that my readers like to participate in a number of activities in their free time.