Beginner LinkedIn Job Seeker Profile


Published on

You’ve probably heard of LinkedIn and how great it is for job seekers. According to LinkedIn, however, users are 40 times more likely to receive opportunities if they have a complete profile. So, what’s stopping you?

Published in: Business, Technology
1 Comment
  • Another article candidates will find useful is ’3 LinkedIn Blunders For Candidates To Avoid In 2012’:

    These 3 pitfalls are ones we’ve seen numerous candidates fall into the trap of making.
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Beginner LinkedIn Job Seeker Profile

  1. 1. The Basics of a Good LinkedIn Profile for Job Seekers <ul><li>Presented by: </li></ul><ul><ul><li>Jo Guerra </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>303.632.2928 h ttp:// </li></ul></ul>
  2. 2. What is Social Networking? <ul><li>Basically making friends and connections virtually versus in person </li></ul><ul><li>Through networks you get things done but in real life connections are hidden </li></ul><ul><li>Online you can generally see everybody’s connections (depends on network) </li></ul><ul><li>Adding friends or business connections online expands your network helping you find a job </li></ul><ul><li>Keep it professional </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul>
  3. 3. Top 25 Social Networking Sites All different flavors All different purposes Business, dating, friends, classmates, music, hobbies – you can find everything
  4. 4. Job Seeker Possible Social Networking Sites <ul><li> - professional </li></ul><ul><li> – for ads, you can add your personality, pictures, personalize it - but be careful </li></ul><ul><li> – tweet for jobs, find postings </li></ul><ul><li>Add value to your network so you can look like the professional you are </li></ul><ul><li>It’s not what others can do for you, but what you can do for others – always! </li></ul>
  5. 5. LinkedIn <ul><li>Used by many recruiters to find job candidates </li></ul><ul><li>According to LinkedIn: users with complete profiles are 40 times more likely to receive opportunities through LinkedIn! </li></ul><ul><li>Can find job postings through LI jobs, groups, individual postings, etc. </li></ul><ul><li>Can find hiring managers, company information, connections that might be directly connected to the company you are interested </li></ul>
  6. 6. Home Page Home Profile Edit My Profile View My Profile
  7. 7. Edit & View My Profile Page Edit Profile Settings Edit My Profile View My Profile Edit Profile Public Settings
  8. 8. Profile Sections & Headers <ul><li>Profile Header – your micro summary </li></ul><ul><li>Status Update – what you doing now (like twitter) </li></ul><ul><li>Picture </li></ul><ul><li>Current, Past, Education, Recommended, Connections, Website, Public Profile – compiled from your info on LI </li></ul><ul><li>Summary & Specialties </li></ul><ul><li>Applications </li></ul><ul><li>Experience </li></ul><ul><li>Education </li></ul><ul><li>Recommended by </li></ul><ul><li>Additional Information </li></ul><ul><li>Personal Information </li></ul><ul><li>Contact Settings </li></ul>TIP: Use Word to create your content & use spell check. Copy and paste to LinkedIn.
  9. 9. Profile Header – Your Micro Summary Status Update – Update Often <ul><li>Profile Header </li></ul><ul><li>Use name known by </li></ul><ul><li>Add credentials or designations </li></ul><ul><li>Add professional full head shot </li></ul><ul><li>Use special characters -limited </li></ul><ul><li>Let people know you are looking for a job – Job Seeker </li></ul><ul><li>Use detail – 110 characters </li></ul><ul><li>Your Status Update: What are you working on? </li></ul><ul><li>This is where you can value to your network. </li></ul><ul><li>Show that you are the expert in your field. </li></ul><ul><li>Link to your blog, interesting article in your area of expertise (use to shorten), how to do something better, etc. Update often. </li></ul>
  10. 10. Your Picture - Important Top Ten Profile Picture Mistakes read at: Use a full head professional (looking) head shot. LinkedIn is a business network. Think of work – not play. Leave pictures that show your fun personality in Facebook or other social networks. Current, Past, Education, Recommended, Connections, & Websites all compiled from information in other sections. But you can edit some here. (Right below this is your public profile – next slide).
  11. 11. Public Profile <ul><li>First: </li></ul><ul><li>Use a Vanity URL – your name </li></ul><ul><li>Click on Edit, then… </li></ul><ul><li>Third: </li></ul><ul><li>Check off what you’d like public </li></ul><ul><li>Make your profile public and save </li></ul><ul><li>Second: </li></ul><ul><li>Type in your name </li></ul><ul><li>Click Set Address </li></ul><ul><li>Don’t change it! </li></ul>Making Your Profile Public • Will be available on the Internet • You decide what part of your profile is shown to the public • It will be assigned a permanent URL which is a web address – as an example mine is . • Your profile will be found on major search engines including, Google, Yahoo, etc.
  12. 12. Questions? <ul><li>Profile Header – your micro summary </li></ul><ul><li>Status Update – what you doing now (like twitter) </li></ul><ul><li>Picture </li></ul><ul><li>Current, Past, Education, Recommended, Connections, Website, Public Profile – compiled from your info on LI </li></ul>
  13. 13. Summary & Specialties Edit Page Summary – Your long elevator speech of what you can do for your next company. Look forward - goals, look back – experience. Use your voice as if you are interviewing. Write enthusiastically about yourself; 2000 characters. Specialties: Keywords – Related to your job search. Pick these based on jobs you are applying for separated by commas. 500 characters
  14. 14. Applications <ul><li>Add: </li></ul><ul><li>LinkedIn Polls </li></ul><ul><li>TypePad or WordPress Blogs </li></ul><ul><li>Slideshare </li></ul><ul><li>Google Presentations </li></ul><ul><li> Files </li></ul><ul><li>Amazon Reading List </li></ul><ul><li>Travel </li></ul><ul><li>Huddle Workspace for sharing information </li></ul><ul><li>& More </li></ul>
  15. 15. Experience <ul><li>Your experience is your resume. </li></ul><ul><li>Make sure you include titles, experience, successes, jobs, positions, etc. Be concise and choose your words carefully. Make it success oriented. </li></ul><ul><li>Use examples of successes. </li></ul><ul><li>People relate to stories. Don’t just say “managed” or “sold to”, say why your customers/manager were happy with you, your service or product. </li></ul><ul><li>Think Sales , Marketing, Problem Solving – You are the product and the solution. </li></ul>
  16. 16. Education
  17. 17. Get Recommendations <ul><li>Edit Profile > Get Recommended > On Recommendation Page > Request Recommendation > Click on which company or school, who you are asking and personalize the subject and request. </li></ul>Tip: Ask people for recommendations. Offer to write the recommendation of yourself for them and suggest they put it in their own words. Get at least 5 to 10. Email your request directly instead of asking through LI or call (what a concept).
  18. 18. Additional Information <ul><li>Name your links </li></ul><ul><li>Your website, blog or resume </li></ul><ul><li>Click on “Other”, give it a name “My Resume”, My Blog, etc. </li></ul><ul><li>Go to your resume or website, copy the web address on the address bar, then past here. Make sure you use http:// </li></ul><ul><li>Groups & Associations – name all you participate in or have – this is also where your LI groups will be listed automatically if you checked that off </li></ul>Tip: Use for your resume outside of LinkedIn. Recruiters can copy & paste to their software.
  19. 19. Personal Information Contact Settings <ul><li>Contact Settings </li></ul><ul><li>Accept introductions and Inmail </li></ul><ul><li>Check off all opportunities </li></ul><ul><li>Write how you would like to be contacted and what you are interested. Good place to put your phone and email. </li></ul><ul><li>Personal Information </li></ul><ul><li>Suggest as job seeker minimum should be phone and email. </li></ul><ul><li>As much personal information as comfortable with – your choice. </li></ul><ul><li>Suggest as job seeker minimum should be phone and email. </li></ul><ul><li>Save changes always. </li></ul>
  20. 20. Profile Sections & Headers Review <ul><li>Profile Header – your micro summary </li></ul><ul><li>Status Update – what you doing now (like twitter) </li></ul><ul><li>Picture </li></ul><ul><li>Current, Past, Education, Recommended, Connections, Website, Public Profile – compiled from your info on LI </li></ul><ul><li>Summary & Specialties </li></ul><ul><li>Applications </li></ul><ul><li>Experience </li></ul><ul><li>Education </li></ul><ul><li>Recommended by </li></ul><ul><li>Additional Information </li></ul><ul><li>Personal Information </li></ul><ul><li>Contact Settings </li></ul>
  21. 21. Accounts & Settings Click on Accounts & Settings from any page
  22. 22. Specifics of Accounts & Settings <ul><li>Profile Settings </li></ul><ul><li>My profile photo – my profile photo is visible to > everyone >save settings </li></ul><ul><li>Status Visibility > my status is visible to > everyone >save settings </li></ul><ul><li>Personal Information </li></ul><ul><li>Name - First name, Last name – fill out </li></ul><ul><li>Display as – full name opposed to first name and initial of last name. </li></ul><ul><li>Profile & Status Update </li></ul><ul><li>Profile & status update > check off no & no otherwise can spam. </li></ul><ul><li>My Network </li></ul><ul><li>Using Your Network– probably want to check all. </li></ul><ul><li>* Look around the Accounts & Settings page and study the different settings. </li></ul>
  23. 23. Inspirational Quotes <ul><li>Motivation is what gets you started. Habit is what keeps you going. </li></ul><ul><li>Optimism is an intellectual choice. - Diana Schneider </li></ul><ul><li>I have been complimented many times and they always embarrass me; I always feel that they have not said enough. Mark Twain </li></ul><ul><li>Health is . . . a blessing that money cannot buy. - Izaak Walton </li></ul><ul><li>It is never too late to be what you might have been. – George Eliot </li></ul>
  24. 24. Thank you! At your service, <ul><li>Jo Guerra </li></ul><ul><li>PO Box 440952 </li></ul><ul><li>Aurora, CO 80044 </li></ul><ul><li>303.632.2928 </li></ul><ul><li>Write to me: JoJewel @Gmail. com </li></ul><ul><li>Shop: </li></ul><ul><li>Business Blog: </li></ul><ul><li> </li></ul><ul><li>Personal Blog: </li></ul><ul><li> </li></ul><ul><li>JOIN ME AT: </li></ul><ul><li>LinkedIn With Over 6,000 Direct Connections </li></ul><ul><li>http:// </li></ul><ul><li>facebook: http:// </li></ul><ul><li> </li></ul><ul><li> Twitter: myspace: FastPitch: My Linking Power Forum </li></ul>