Using LinkedIn as a Job Search Tool


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Using LinkedIn as a Job Search Tool

  1. 1. Using LinkedIn as a Job Search Tool.<br />
  2. 2. Quick Survey<br /><ul><li>What is LinkedIn?
  3. 3. Why should I join?
  4. 4. Who’s on LinkedIn?
  5. 5. Why did you sign up?
  6. 6. Are you actively using LinkedIn?</li></ul>The Powers of LinkedIn<br /><ul><li>Boost your business
  7. 7. Throw out a net when you don’t need it
  8. 8. Get to know a company
  9. 9.  Increase freelance work</li></li></ul><li>LinkedIn<br />is a business-oriented social networking site.<br />Latest LinkedIn Facts<br /><ul><li>LinkedIn has over 60 million members in over 200 countries and territories around the world.
  10. 10. A new member joins LinkedIn approximately every second, and about half of the members are outside the U.S.
  11. 11. Executives from all Fortune 500 companies are LinkedIn members.</li></ul>Just the Facts!<br />
  12. 12. Relationships Matter<br />Our mission is to connect the world’s professionals to make them more productive and successful. We believe that in a global connected economy, your success as a professional and your competitiveness as a company depends upon faster access to insight and resources you can trust.<br />Connect <br />Engage<br />Converse<br />Build<br />Community<br />
  13. 13. Build A Network of Trusted Professionals<br />Tips<br /><ul><li> Get to know the most connected people in your industry.
  14. 14. Have lunch/coffee with people in your network as often as possible.
  15. 15. Volunteer
  16. 16. Subscribe to feeds/newsletters.</li></li></ul><li>What can you do with LinkedIn?<br /><ul><li>Build your brand and manage your professional network.
  17. 17. Get access to hiring contacts outside of your normal reach.
  18. 18. Make connections in a new city, company or industry.
  19. 19. Have discussions, get advice, ask and answer questions.
  20. 20. Find past contacts and stay in touch with colleagues.
  21. 21. Build your reputation with recommendations and references.
  22. 22. Find someone needing your services.
  23. 23. Learn about potential employers or clients
  24. 24. Establish yourself as an expert 
  25. 25. Promote and Find Events
  26. 26. Search and apply for jobs.</li></ul>Tips<br /><ul><li>Search for contact at companies you are applying to and make a connection.
  27. 27. Search for your business card contacts on LinkedIn.
  28. 28. Reason to reconnect: “I need a reference “
  29. 29. Create a group on your expertise/industry</li></li></ul><li>Getting Started<br />The Basics<br />1. Edit your Profile<br />2. Include a Photo <br />3. Professional Summary <br />4. Include Keywords and Skills <br />5. Contact Settings<br />6. Profile Website Links <br />7. LinkedIn Applications <br />8. Your Public Profile<br />9. Grow Your Network<br />10. Get Recommendations<br />Tips<br /><ul><li> Think of yourself as a brand (SME) not a resume.
  30. 30. Spend at least 2 hours on setting up your LinkedIn account.
  31. 31. Logon Daily and respond or comment to your network.</li></li></ul><li>Building your Connections<br />Import your existing networks. (Outlook contacts, Gmail, Yahoo, alumni network, school network, company network, church, School, workshops, user groups, Facebook, Twitter)<br />Search and add your business card collection<br />Outlook Users –Download LinkedIn Outlook Toolbar<br />Put your LinkedIn URL in your Email Signature<br />Get recommendations from your previous coworkers ,employers, industry colleagues and add them to Linkedin.<br />Search out previous company contacts.<br />Attend events and meet as many contacts as you can. Have a Plan! Identify the value exchange.<br />Tips<br /><ul><li>Have your LinkedIn URL on your business card
  32. 32. Your Goal is to stay “Top of Mind” or Brand Visible</li></li></ul><li>LinkedIn Settings<br />My Profile Update career and education, add associations and awards, and list specialties and interests. <br />My Profile Photo Your profile photo is visible to everyone.<br />Public Profile Your public profile displays full profile information.<br />Status Visibility Your current status is visible to everyone.<br />Member Feed Visibility Your member feed is visible to everyone. Twitter Settings Add your Twitter account on your profile. <br />Email Notifications<br />Contact Settings You are receiving Introductions, InMails, and OpenLink Messages. <br />Receiving Messages Control how you receive emails and notifications. <br />Invitation Filtering You are receiving all invitations. Home Page Settings<br />Network Updates Settings for the display of Network Updates on your home page.<br />Tips<br /><ul><li> Make yourself accessible, visible and create a value rich appeal
  33. 33. Let everyone see who you are on LinkedIn by being visible to everyone.</li></li></ul><li>The to Do List – Part I<br /><ul><li>Publicize your LinkedIn Profile. Make it public.
  34. 34. Customize your URL – Personalize (Your name, your brand)
  35. 35. Add links to your LinkedIn profile page
  36. 36. Add your LinkedIn URL to your website, blogs, Facebook, Twitter and any other sites you manage.
  37. 37. Add your profile link to your email signature and your business cards
  38. 38. Join LinkedIn Groups and engage in discussions.
  39. 39. Tell Your other networks you are on LinkedIn.
  40. 40. Engage in discussion. Ask and Answer.</li></ul>Tips<br /><ul><li> Login in to LinkedIn Daily
  41. 41. Be visible
  42. 42. Provide valuable information to your Network
  43. 43. Turn your network into your community. </li></li></ul><li>The to Do List – Part 2<br /><ul><li>Make recommendations on your contacts profiles.
  44. 44. Status your LinkedIn profile on Facebook, and Twitter. Tell your community what you need, and ask them what they need.
  45. 45. Status update: Post content your network/community would find of value (articles, news, events)
  46. 46. Invite contacts not on LinkedIn to join.
  47. 47. Invite other to reconnect. Personalize messages.
  48. 48. Find out who your contacts know and Ask! for introduction to a 2nd 3rd connection via Linkedin.
  49. 49. Create a group. Become the point of contact for a topic, specialty or industry.</li></ul>Tips<br /><ul><li> Be Transparent
  50. 50. Be Sincere
  51. 51. Be Accessible
  52. 52. Create Value
  53. 53. Showcase your Knowledge</li></li></ul><li>The to Do List – Part 3<br /><ul><li>Update your LinkedIn status regularly. (new job, articles links, need, announcements, become an SME, share info)
  54. 54. People You may know Tool. Click on the contact and see what they do and how they are connected.
  55. 55. Search for titles of contacts of contacts you would report to. Example- Director of Software Testing, Bank Manager
  56. 56. Search for people with your title. (keyword search- title, location, company)
  57. 57. Apply for a job and find the posting contact or a person connected to that contact.</li></ul>Tips<br /><ul><li> Iphone Users- </li></ul>Download the LinkedIn Application for adding contacts you meet that do not have business cards, but have a LinkedIn account.<br />
  58. 58. The to Do List – Part 4<br /><ul><li> Add contacts to LinkedIn within 24 hours of meeting. (They will forget you! Message them every 2 to 3 weeks on updates or follow ups to a conversation.
  59. 59. Identify What the value exchange is when adding Linkedin contacts to your network/community
  60. 60. Update your Linkedin status as looking for a “xyz” position.
  61. 61. Search for recruiters local to your area on LinkedIn and introduce yourself.
  62. 62. Make LinkedIn Your Homepage
  63. 63. Upload your portfolio pieces to LinkedIn</li></ul>Tips<br /><ul><li>Iphone Users- Download the LinkedIn Application for adding contacts you meet that do not have business cards, but have a LinkedIn account.</li></li></ul><li>Where do recruiters and Hiring Managers look for candidates?<br />Job Boards<br /><br /><br /><br /><br /><br /><br /><br /><br />YAHOO! HotJobsJobCentral.comCareerBuilder<br /><br />Hound.comJobFox.comIndeed.comSimply Hired<br />Orkut<br />Other<br />Networking events<br />Conferences<br />Luncheons<br />Speaking Events<br />Seminars<br />Job Fairs<br />Career Services<br />Universities<br />User Group Meetings<br />Themed Happy Hours<br />Company Outings<br />Facebook<br />Twitter<br />MySpace<br />Plaxo<br />Doostang<br />Referyes<br />Tips<br /><ul><li>Get out to2-3 events a week that target your industry or contacts you wish to meet.
  64. 64. Signup for newsletters and feeds.
  65. 65. Start a industry blog.</li></li></ul><li>Twitter<br />What is Twitter?<br />Twitter describes itself as, “a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?”<br /><br />There are a variety of Twitter accounts dedicated to providing job listings by field, company, region, and more. <br />Here is a Snapshot.<br />General<br />@JobAngels –Helping the unemployed find jobs@indeed – One search. All jobs.
@jobshouts – General job postings@simplyhired – Job search site
@StartUpHire – Jobs at VC backed companies@twithire – Job board service<br />By Field<br />@journalism_jobs – Jobs in journalism@juicyjobs – Green jobs@libgig_jobs – Library Jobs
@mediabistrojobs – Media job listings from<br />Full Listing:<br />Twitter FAQs:<br />Tips<br />Profiles that tweet about jobs in Austin<br /><br /><br /><br /><br />
  66. 66. Facebook<br />Facebook is a social networking website that is operated and privately owned by Facebook, Inc. Users can add friends and send them messages, and update their personal profiles to notify friends about themselves. Additionally, users can join networks organized by city, workplace, and school or college.<br />Tips for Jobs searching on Facebook<br /><ul><li>Change your job title in Facebook to the job you are targeting. Save. Click on title. Facebook will return your friends and 2nd tier friend contacts in your network with that title. </li></ul>If profile is public, click on company and see if company has opportunities with your skill set. Suggestion: Send introduction messages via LinkedIn or Facebook.<br />Tips<br /><ul><li>Status your Facebook network that you are looking for your next career opportunity and include a link to your LinkedIn Profile.</li></li></ul><li>Oscar Davila<br />Linkedin:<br />Twitter: @oscardavila<br />Email:<br />