How social media and digital environments are changing management, collaboration and organizations?
A presentation by: Pasi Mäenpää / Elisa at Elisa ICT Forum 2010, Helsinki, Finland.
Presentation consultation and background research: Esko Kilpi & Teemu Arina / dicole.com
Presentation Design: Mikko Kaipio & Markus Koljonen / Dicole.com
See http://www.elisa.com/en/ and http://www.dicole.com for more information.
The presentation also comes with a visually stunning video. Watch and share: "Cloud Company - Change Happens":
http://bit.ly/ChangeHappens
12. COMMUNICATION ✖ COORDINATION ✖ RESPONSIBILITY
ALL EFFECTIVE MANAGEMENT & COLLABORATION TODAY IS
DIGITALLY DISTRIBUTED
13. CLOSED INNOVATION → OPEN INNOVATION
Henry Chesbrough
OUTSOURCING → CROWDSOURCING
Jeff Howe
MASS PRODUCTION → MASS COLLABORATION
Clay Shirky
CENTRALIZED PRODUCTION → COMMONS-BASED PEER-PRODUCTION
Yochai Benkler
38. COMMUNICATION PARADIGM SHIFT
PAST TODAY
• Point-to-point • Context based
• Linear • Temporal
• Pre-defined • Emergent
• Prediction • Responsiveness
LINEAR WORK CREATIVE WORK
WHAT IS THE SEQUENCE? WHAT IS THE CONTEXT?
39. FOLLOW LOGIC
MANAGERS CHOOSE
THEIR FOLLOWERS.
NET GENERATION CHOOSES
WHO TO FOLLOW.
BARACK OBAMA
4 MILLION FOLLOWERS
40. FOLLOW LOGIC
MANAGERS CHOOSE
THEIR FOLLOWERS.
NET GENERATION CHOOSES
WHO TO FOLLOW.
TONY HSIEH
1.7 MILLION FOLLOWERS
41. DO WE ALLOW MISTAKES AND CAN
WE LEARN FROM ALL PRACTICES?
42. “ PLANS ARE NOTHING; PLANNING IS EVERYTHING. ”
– Dwight D. Eisenhower
43. DO WE INCLUDE ITERATION IN
ALL OUR PLANS AND ACTIONS?
44. FOR MOST COMPANIES LEARNING IS A SEPARATE
ACTIVITY CARRIED OUT BY HR DEPARTMENTS.