The document discusses the evolving role of ICT in business, highlighting CIO priorities such as productivity, cost reduction, and IT/business alignment. It emphasizes the importance of adapting to new technologies and collaboration tools to enhance business performance. Additionally, it outlines challenges in aligning IT with business goals and the need for a cultural shift towards openness and collaboration within organizations.

1. Enterprise 2.0
Your fast track to sustainable
business/ICT fusion.... it’s time to
raise the business call
Jeroen Derynck - The thinking ape
jeroen.derynck@thinkingape.be
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2. CIO priorities 2010
1. Business productivity and cost reduction
2. IT/Business alignment
3. Agility and speed to market
4. Business process re-engineering
5. IT cost reduction
6. IT reliability and efficiency
7. IT strategic planning
8. Revenue-generating IT innovations
9. Security and privacy
10. CIO leadership role
http://www.cioinsight.com/c/a/Research/CIO-Priorities-for-2010-196566/
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3. Do CIOs still matter
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4. 4

5. but...what is the role of ICT
in the first place
•Reduce costs
•Access information anywhere
•Improve efficiency
•Secure data
•Enable growth
Based on Paul Strassman - XEROX
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6. 6

7. BITA.... what’s the problem
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8. Business and IT
Like a horse and carriage
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9. Some marriages are dysfunctional
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10. 10

11. Bottlenecks
• Delivery mentality
• Efficient IT systems
• Architecture
• Governance
• Value thinking
• Communication
• Competences
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12. Alignment trap
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13. Alignment is as old as IT
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14. 14

15. Darwinian technologies
Desktop days
Personal computers proliferated in the early
1990s to support specialized tasks:
spreadsheets for financial analysis, computer-
aided design, project management, graphic
design - whatever could not run centrally on
large mainframes. By itself, the desktop
workstation was an isolated development. But
as productivity became the basis of
competition, a new ecosystem emerged around
local area networks, client-server architecture
and new collaboration tools.
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16. Darwin applied to IT
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17. Dot-com days
The Internet has been around since the 1960s, and the
Web since the early 1990s, when the Mosaic browser
provided an easy-to-use interface. By themselves, these
too may have remained isolated innovations, except
that falling prices had already put more PCs and laptops
in homes; most had modems for accessing e-mail. With
client-server architecture well entrenched, companies
built websites to reach consumers; expansion, growth
and market share became the next basis for
competition. A new ecosystem evolved around wide
area networks, search engines, and sophisticated
web software packages and services.
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18. The rise of Internet
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19. C. Perez... bubble economies
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20. Predicting the bubble...
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21. 21

22. Internet post dot-com
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23. Consolidation
Global economic recession and the increasing
cost of managing heterogeneous technologies
built at breakneck speed during the dot-com days
led to significant consolidation over the past
several years. Cost cutting became the norm,
forcing IT to consolidate at all levels: IP at the
network level; XML at the messaging level; Linux
and Windows at the OS level; Java and .Net at the
programming platform level; and SAP and Oracle
applications at the application platform level.
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24. The next generation
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25. Balancing act
• Effectiveness and innovation
• Enterprise Architecture and time-to-market
• Legacy systems and new technologies
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26. paradigm shift (pair uh dime shift)
Etymology:
Late Latin paradigma, from Greek paradeigma, from
paradeiknynai to show side by side
1.a profound and irreversible change to a different
model of behavior or perception.
2.an epiphany with staying power.
3.a sea change of such magnitude that it alters the
course of all who pass through it.
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27. Trends redefining technology
• Seamless interoperability
• Focus on the business processes
• Virtualization
• Cloud computing
• Advanced analytics and intelligence
• Fluid Collaboration
• The Mobile Enterprise
• Web 2.0... and 3.0
• Consumerization of IT
Source: Accenture
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28. Seamless interoperability
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29. SN more popular than email
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30. Generation Y
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31. Social....
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32. Narrowing the digital divide
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33. Gen Y is your next employee
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34. Mobility
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35. Cloud computing
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36. 36

37. Martin Luther
German Reformation leader
“The multitude of
Table Talk, 1530s.
books is a great evil. There is
no limit to this fever for
writing; every one must be an
author; some out of vanity, to
acquire celebrity and raise up
a name, others for the sake of
mere gain.”
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38. The internet today
• 310 million daily visits to Facebook
• 120 million daily visitors to Wikipedia
• 2,900,000 Wikipedia Articles
• 31 million daily visits to amazon.com
• 46 million daily visits to twitter.com
• 900,000 blog posts per day
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39. 39

40. 40

41. 41

42. Less is Moore
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43. Consumerization of IT
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44. apps in the cloud
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45. Conversation
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46. The new way of working has
always been out here....
A powerful global conversation has
begun. Through the Internet, people
are discovering and inventing new
ways to share relevant knowledge with
blinding speed. As a direct result,
markets are getting smarter— and
getting smarter faster than most
companies.
The Cluetrain Manifesto - 1999
The end of business as usual
www.cluetrain.com
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47. 47

48. Enterprise 2.0
An effective ecosystem of social and mobile
technologies that provide rapid and agile collaboration,
and business convergence
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49. 49

50. Changing
paradigms
APIs, XML, Development Platforms ...
Relevant
technologies
blogs & wikis
microblogging & UM
RSS & webservices
mashups
social networks
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51. Convergence
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52. 52
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53. Not IT but business trends
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54. source: McKinsey, september 2009
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55. Social features
- From push to pull (RSS)
- Authoring
- From email to IM
- Co-creation
- Media Sharing
- Tagging/Social bookmarking
- Social Networking
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56. social features
- Micro-blogging
- Widgets
- Mash UP
- Aggregation
- ratings
- Recommendations
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57. SLATES
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58. information overload costs the U.S.
economy $900 billion per year in
"lowered employee productivity and
reduced innovation."
The reason?
People are spending up to half their day
managing and searching for information.
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59. knowledge is an asset
“So the flow of information is changing us at
a far deeper level than we realize.
Knowledge was once power. Now it’s
becoming freedom. If knowledge were
power we’d have good cause to be secretive.
But secrecy isn’t only becoming impossible.
It’s proving dysfunctional as well. We begin
to see how much better our decisions are
when we work together, openly”
(Lienhard, 1997)
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60. WEB 2.0 in the enterprise
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61. Activity ladder
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62. Information society
the ratio of knowledge
workers has substantially
increased and now
constitutes almost 75
percent of the workforce
in industrialized
countries.
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63. Tagging
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64. 64

65. ly in
t
en ws
r ec e
n
t he
CIO.com and http://goliath.ecnext.com/coms2/gi_0199-7057078/Online-social-networks-virtual-communities.html
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66. Long tail of Enterprise IT
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67. Enterprise App Store
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68. How responsive is your organization?
"It is not the strongest of the
species that survives, nor
the most intelligent, but
rather the one most
responsive to change"
(C. Darwin)
On the Origin of Species
24/11/1859
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69. Culture
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70. Culture & collaboration
A culture of openness = the ease of talking
to anyone within the organization, the
regularity of cooperation between units
within the organization, and the
accessibility of persons to those in other
departments.
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71. Collaboration drives performance
Collaboration counts for 36% of
overall business performance
research paper Meetings around the world:
the impact of collaboration on Business Performance (Gofus et. al., 2006)
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72. 10 steps toward RAISE
1. Reduce cost of email traffic & data redundancy
2. Provide alternatives for on-site meetings
3. Decrease training & internal recruitment costs
4. Enable the virtual enterprise & distributed teams
5. Increase speed of information
6. Reduce time searching for information
7. Enable to quickly locate expert knowledge
8. Integrate partner/customer/supplier communities & networks
9. Manage knowledge drain
10. Prepare for the changing demographics in the organization
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73. It’s time to
raise the
business’ call
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74. Thank you
+32 476 96 17 49
+31 6 10 42 36 33
jeroen.derynck@thinkingape.be
www.linkedin.com/in/thinkingape
http://twitter.com/thethinkingape
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