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Top 10 Telecom Myths
Dean Bubley, Disruptive Analysis
Comptel Nexterday North, November 2015
dean.bubley@disruptive-analysis.com @disruptivedean
Images from Pixabay.com or ©Dean Bubley
About Disruptive Analysis
 Tech/telecom analyst house & strategic consulting firm
 Cross-silo, contrarian, independent
 Futurism, Forecasting & anti-forecasting
 Focus: Voice/video, WebRTC, 4G/5G, Telco biz models & regs
 Consultant & advisor to telcos, vendors, regulators & investors
 Speaker at 30+ events per year in Europe, US & Asia
Twitter @disruptivedean Blog: disruptivewireless.blogspot.com
Copyright Disruptive Analysis Ltd 2015November 2015
Myth: Innovation needs standards & interoperability
Standard
Services
Evolution
Digital
Innovator
&
incubator
Partners &
packaged
Solns
Integration
& APIs
Business
& verticals
focus
Copyright Disruptive Analysis Ltd 2015November 2015
Myth: Telcos understand user needs & purpose
Copyright Disruptive Analysis Ltd 2015November 2015
Myth: Networks are pipes
Copyright Disruptive Analysis Ltd 2015November 2015
Myth: Networks are truly aware of applications
Copyright Disruptive Analysis Ltd 2015November 2015
Myth: 50bn “things” need the Internet (or mobile)
Copyright Disruptive Analysis Ltd 2015November 2015
Source: RGBstock.com
Myth: Network services need subscriptions
Copyright Disruptive Analysis Ltd 2015November 2015
AmenityAPI-based
Owned
outright
Peer-to-peerSponsored Transactional
Myth: WiFi / cellular should be “seamless”
Copyright Disruptive Analysis Ltd 2015November 2015
Myth: NFV/SDN virtualisation will make telcos “agile”
Copyright Disruptive Analysis Ltd 2015November 2015
Organisation & Process
Investors & Risk
Legal & Regulatory
Procurement
Collaboration &
Partnership
Example: Regulation and “agility” don’t mix
Copyright Disruptive Analysis Ltd 2015November 2015
Mentions
“Regulation” 41
“Innovation” 15
“Design” 4+1
“Software” Zero
“Developers” Zero
NFV / SDN Zero
Agile / agility Zero
Myth: Telcos vs “OTT” isn’t a level playing field
Copyright Disruptive Analysis Ltd 2015November 2015
Myth: All Voice & Video = “Calls”
Copyright Disruptive Analysis Ltd 2015November 2015
Sub-Myth: Minutes equal value/quality
Copyright Disruptive Analysis Ltd 2015November 2015
0
20
40
60
80
100
120
140
160
0% 20% 40% 60% 80% 100%
Length,
mins
10 Worst
Movies of
2015
10 Best
Movies of
2015
Rotten
Tomatoes
Rating
Conclusion: Engineering needs to meet Design
Copyright Disruptive Analysis Ltd 2015November 2015
www.disruptive-analysis.com
disruptivewireless.blogspot.com
@disruptivedean
information@disruptive-analysis.com
Skype:disruptiveanalysis
Copyright Disruptive Analysis Ltd 2015November 2015

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Disruptive Analysis at Comptel Nexterday -10 telecom myths

  • 1. Top 10 Telecom Myths Dean Bubley, Disruptive Analysis Comptel Nexterday North, November 2015 dean.bubley@disruptive-analysis.com @disruptivedean Images from Pixabay.com or ©Dean Bubley
  • 2. About Disruptive Analysis  Tech/telecom analyst house & strategic consulting firm  Cross-silo, contrarian, independent  Futurism, Forecasting & anti-forecasting  Focus: Voice/video, WebRTC, 4G/5G, Telco biz models & regs  Consultant & advisor to telcos, vendors, regulators & investors  Speaker at 30+ events per year in Europe, US & Asia Twitter @disruptivedean Blog: disruptivewireless.blogspot.com Copyright Disruptive Analysis Ltd 2015November 2015
  • 3. Myth: Innovation needs standards & interoperability Standard Services Evolution Digital Innovator & incubator Partners & packaged Solns Integration & APIs Business & verticals focus Copyright Disruptive Analysis Ltd 2015November 2015
  • 4. Myth: Telcos understand user needs & purpose Copyright Disruptive Analysis Ltd 2015November 2015
  • 5. Myth: Networks are pipes Copyright Disruptive Analysis Ltd 2015November 2015
  • 6. Myth: Networks are truly aware of applications Copyright Disruptive Analysis Ltd 2015November 2015
  • 7. Myth: 50bn “things” need the Internet (or mobile) Copyright Disruptive Analysis Ltd 2015November 2015 Source: RGBstock.com
  • 8. Myth: Network services need subscriptions Copyright Disruptive Analysis Ltd 2015November 2015 AmenityAPI-based Owned outright Peer-to-peerSponsored Transactional
  • 9. Myth: WiFi / cellular should be “seamless” Copyright Disruptive Analysis Ltd 2015November 2015
  • 10. Myth: NFV/SDN virtualisation will make telcos “agile” Copyright Disruptive Analysis Ltd 2015November 2015 Organisation & Process Investors & Risk Legal & Regulatory Procurement Collaboration & Partnership
  • 11. Example: Regulation and “agility” don’t mix Copyright Disruptive Analysis Ltd 2015November 2015 Mentions “Regulation” 41 “Innovation” 15 “Design” 4+1 “Software” Zero “Developers” Zero NFV / SDN Zero Agile / agility Zero
  • 12. Myth: Telcos vs “OTT” isn’t a level playing field Copyright Disruptive Analysis Ltd 2015November 2015
  • 13. Myth: All Voice & Video = “Calls” Copyright Disruptive Analysis Ltd 2015November 2015
  • 14. Sub-Myth: Minutes equal value/quality Copyright Disruptive Analysis Ltd 2015November 2015 0 20 40 60 80 100 120 140 160 0% 20% 40% 60% 80% 100% Length, mins 10 Worst Movies of 2015 10 Best Movies of 2015 Rotten Tomatoes Rating
  • 15. Conclusion: Engineering needs to meet Design Copyright Disruptive Analysis Ltd 2015November 2015