2. From the answers of the first question I can see that the majority of my readership
will be male, as 79% of those who answered were men. This means I will have to
adapt my designs and content to fit my preferred male readership.
3.
4. Question 2 shows me that a staggering 75% of my readership is aged 17 to 35; this
means that I will have to use bold vibrant and interesting colours, as well as serif
fonts, to attract to the younger target audience.
5.
6. This question shows that over half of my target audience play a form of guitar; to
insure I attract to this readership, I will use content that addresses themes and
issues relevant to guitarist that my target audience will find interesting.
7.
8. The answers to this question show that there is a very wide spread of different
guitar players that may want to read the magazine. This means I will have to include
content that attracts to all forms of guitarist.
9.
10.
11. Question 5 shows that there is a huge spread of musical tastes within my target
audience. For my magazine, I’m going to target the majority and focus mainly on
rock themes with my content; 50% of those surveyed said they listened to classic
rock/rock and roll.
12.
13.
14. The answers to questions 6 and 7 are very interesting; over 85% said that they don’t
actually read magazines. Most results said they don’t read magazines because they
use online media, I will play this to my advantage by creating a large online presence
to the magazine.
15.
16.
17. Question 8 shows me that a monthly magazine is by far most popular, this means I
will have to include content that’s relevance pans the course of a month and will be
enough to justify a monthly release and price.
18.
19. Surprisingly, question 10 show us that up-coming guitarists and new gear is what
readers want to see the most. To include these features, I will use an up-coming
young artist for my main article; I will also include lots of gear advertisements and
reviews on the contents page.
