My Initial Magazine Ideas

1. Initial Magazine
Ideas
R&B MUSIC MAGAZINE

2. Magazine Title
I asked 30 people in my target audience which was their favourite magazine name out of the ones I had
come up with, a few of these were by interview which I have included on my blog, but in order to reach
a wider audience I sent out my questionnaire to more people and the results are below. I can see that
Pulse, Volume, Listen, Xplode and loud are the most popular so I shall decide on my magazine name
out of those options.
Pulse
36%
Listen
20%
Volume
27%
Xplode
10%
Loud
7%
Magazine Name Ideas
Pulse
Listen
Volume
Xplode
Loud

3. Themes and Ideas
When planning my magazine, I have looked at existing music (R&B)
magazines in order to gain inspiration and to see what themes and ideas are
already available in order to gain an understanding of what is not already on
the market that my magazine can fill the gap. I can see that most magazines
do not clutter the front cover with lots of different pictures but tend to stick
to just one artist to be the main feature in the magazine so I intent to
replicate this with my magazine. I intend to have a professional and clean
looking theme to my magazine in line with my target audience.

4. Genre
When considering which genre to choose for
my magazine, I thought about which is my
favourite music and therefore which genre I
felt most comfortable writing about. The
genre I have chosen is R&B for this exact
reason. I also know that it is popular amongst
my target audience and therefore there is an
audience that will buy my magazine. There
are also many current artists that fall under
this genre that I can write about and some
existing R&B magazines that I can take
inspiration from and an understanding of
what I need to include in my magazine.

5. Existing Magazine Prices
 Q Magazine = £3.70
 Billboard = £3.99
 Rolling Stone = £4.95
 NME = £2.99
In order that my magazine is an attractive purchase for my target audience I need to
ensure that it’s price is in keeping with the competition or be slightly cheaper. I
therefore am going to price my magazine at around £3.50 as I feel that this beats most
magazine prices but is not so cheap that the magazine loses it’s classy and clean look.