1. Ashish Srivastava
Mobile No: +919592291743,9415669603
E-MAIL:ashjosri@yahoo.co.in
Career Objective:
Looking to associate with an esteemed organization, which provides ample scope of growth and
competitive environment to utilize my capabilities towards organizational goals in right direction.
PROFESSIONAL EXPERIENCE:
Working as Branch Head at HDFC Bank since Jan 14 to till date.
Achievements-
• Awarded by BBH in KGC accounts (opened 80 KGC accounts in one year value of 11.65 Cr in FY
2014-2015, it was highest in a Zone).
• Received Certificate for best Performance in CASA achievement in region.
• Awarded by BBH in Life Insurance business for best BM in region (Dec15) and also qualify Port Blaire.
• Awarded by CBM for highest Govt account in month (19 accounts March-16).
• Best ranked in Pan India in Branch Health.
• Open highest SA in region among rural branches.
• Achieved total and retail target with 225% March-16, which was highest in cluster.
• Done Rs.24.30 Cr Assets in last two FY.
• Annual CASA achieved in first quarter in this year .
• Branch Break even in just 2 year from the launched date.
Core Work Area as Branch Manager-
• Continuous participation in growth of CASA funds Base to achieve MAB Targets of the Branch and
also branch break even with assets products.
• Lead a result oriented team is responsible for managing the branch profitability, ensuring high quality
service and Relationship Management, Relationship building with clients for deeper penetration.
• Own all branch banking objective and overall branch supervision.
• Ensure achievement of overall Branch target by generation business Assets product and cross sales.
• Ensure all components of the branch sales model function as per design, Active Participation in
Organizing Marketing Activities for Promotion of Products.
• Complaint Handling.
• Review Branch Operation reports.
• Branch Merchandising and co-ordination with Marketing at product level.
• Review vault, LTR, Insta Kit register.
• Review Suspense and Dummy accounts.
• Ensure compliance with Banking rules, Regulation and Procedures.
• Periodic review of progress vs objectives.
• Ensure clarity of Business objectives among staff.
• Complete the sales and operation audit sincerely.
Worked as Branch Sales Manager (Current Account) since Sep2010 to March 2012 at Haridwar and I
was promoted in April 2012 as Branch Manager at Srinagar (Garhwal) Uttarakhand location.
Core Work Area as Branch Manager-
• Continuous participation in growth of CASA funds Base to achieve MAB & MEB Targets of the Branch.
• Lead a result oriented team is responsible for managing the branch profitability, ensuring high quality
service and Relationship Management, Relationship building with clients for deeper penetration.
• Own all branch banking objective and overall branch supervision.
• Ensure achievement of overall Branch target by generation business and cross sales.

2. • Key customer relationship management and supervision of all High Net Worth customer programs,
Sourcing Priority Relationships like Govt. business for the Bank, Sourcing Corporate Relationships like
L&T,GVK etc for the Bank.
• Ensure all components of the branch sales model function as per design, Active Participation in
Organizing Marketing Activities for Promotion of Products.
• Complaint Handling.
• Review Branch Operation reports.
• Branch Merchandising and co-ordination with Marketing at product level.
• Review vault and Gold Loan register
• Ensure compliance with Banking rules, Regulation and Procedures.
• Periodic review of progress vs objectives.
• Ensure clarity of Business objectives among staff.
• Complete the sales and operation audit sincerely.
Achievements-
• Awarded by RH in TASC accounts (opened 16 Govt accounts in one year, it was highest in a region).
• Received Silver Certificate for best Performance in TASC Acquisition in PAN India.
• Awarded by RH in Life Insurance business for best BM in region (Dec12, Jan13).
• Awarded by CBM for highest Govt account in month (7 accounts Nov12).
• Best ranked in Pan India in Branch Health.
• Open highest CA in region among P5 branches.
Core Work Area as BSM (Current Account)-
• Increasing the numbers in CASA Acquisition core focus on Current Account business.
• Continuous participation in growth of CASA funds Base to achieve MAB & MEB Targets of the Branch.
• Relationship building with clients for deeper penetration.
• Sourcing Priority Relationships for the Bank.
• Sourcing Corporate Relationships for the Bank.
• Cross Selling Other Bank Products like Mutual Funds, Insurance, Gold, Gold Loan.
• Active Participation in Organizing Marketing Activities for Promotion of Products.
• Selling Segmented Products & Services.
• Relationship maintain with ERV(Current Account) like C&S ,Neel Meatal,AKUMS,Psychotropics
ltd,AK Industries,Lumax Ltd,Lupin Ltd,Kirby building System,Hindustan Unilever
Ltd,ITC,Indoassian ,Apeco Industries,Pathara,Anand Print Pack,Girdhar Indutries,Rockman
Industies Ltd,Lallo Ram and sons,Pioneer Industries,Munjal Auto,Luxor International,etc
customer and increase MAB.
• Complete the sales audit sincerely.
Achievements-
• Ranked among Top BSM in Uttarakhand region for continuously 1.5 years.
• Qualified CLUB Elite for Current account opening in Nov 2011 (15 Elite current accounts in month).
• Account opend like Nipon Necless Ltd,C&S Ltd,Om Product,Denso Pvt Ltd,LV Heat,Indo herbal
Pvt Ltd,HQ Lamps,JSH Packaging ,Jai Durga Industries,Psychotropics,Akash Pharma,Exel pack
ltd,Orbit cable Ltd,Eveready Industries,Rama Transport Ltd,Amco Industries,Hema Engineering
Ltd,etc in during BSM ,total 930 current account opned.
• Received Silver Certificate for best Performance in CASA Acquisition.
• Received Certificate for Best Performance Twice for Superlative performance in Life Insurance
Business Generation (2010-2011).
• Qualified JFM CLUB member in life insurance (2011-2012).
• Awarded 8 times best BSM in region from RH.
• Awarded for added highest MAB in current account in ERV and NCA.
• Qualified all regional and zonal contest
Business Development Executive in Axis BankWorked as a Business Development executive in Axis
Bank at Sitapur(UP) from June 2008 to July 2010.

3. Core Work Area-
• Increasing the numbers in CASA Acquisition.
• Continuous participation in growth of CASA funds Base to achieve CDAB & MEB Targets of the
Branch.
• Relationship building with clients for deeper penetration.
• Sourcing Priority Relationships for the Bank.
• Sourcing Corporate Relationships for the Bank.
• Cross Selling Other Bank Products like Mutual Funds, Insurance.
• Active Participation in Organizing Marketing Activities for Promotion of Products.
• Selling Segmented Products & Services.
Achievements-
• Ranked Among Top 10 Executives in North Zone for Continuously Six Months.
• Qualified Credit-Cards contest and have won a tour to Malaysia in Feb 2010.
• Qualified the President Club (55 savings account) for account opening in savings account for four
continuous months from Sept 09 till March 2010.
• Qualified CLUB Elite for Current account opening in Nov 2009 ( 15 current accounts in month).
• Received Silver Certificate for best Performance in CASA Acquisition.
• Received Certificate for Best Performance Twice for Superlative performance in Life Insurance
Business Generation (2009).
• Qualified Priority Fiesta by opening 15 Priority accounts in month (Dec 2009).
• Qualified JFM CLUB member in life insurance (2009-2010).
• Achieve Highest Points in the month of March (2010) in North Zone.
• Received Silver Certificate for best Performance in Mutual Fund contest Dec2009( 4th position) in
North Zone.
• Opened Maximum (32) Priority Accounts in the month of March (2010) in North Zone.
Insurance sales officer in Bajaj Allianz Worked as a I.S.O (insurance sales officer) at Lucknow(UP)
from June 2007 to June 2008.
Core Work Area-
• Selling of Bajaj Allianz products.
• Market Mapping of the Segment and penetration.
Marketing Executive in Yew Software pvt. Ltd.Worked as a marketing executive at UP and UK from
January 2005 to April 2007.
Core Work Area-
• Selling of software as like school admin software (campus), Hospital management software.
• Hardware supports
• Presentation & Training of software’s which we uploaded.
QUALIFICATIONS:
• Pursuing correspondence MBA
• B.Sc. from R.M.L Avadh University in 2003.
• Intermediate from U.P. Board in 2000
• High School from U.P. Board in 1998.
Computer Proficiency:
• Comfortable with Packages like MS- Office.
• Proficient in the use of Windows.

4. • Computer hardware
PROFESSIONAL DEVLOPMENT:
Training and Workshops
• KYC Compliance
• General Products
• Segmented Products
• Branch Leadership Program (ICICI Bank Ltd.)
• Forex
• Prevention of Fraud
CORE COMPETENCIES:
• Achievement oriented with excellent management skills.
• Strong Communication & Interpersonal skills.
• Leadership Skills.
• Team facilitator.
• Result oriented & Quality Driven.
PERSONAL DETAILS:
Date of Birth : 15-02-1984
Father’s Name : Mr. O.P Srivastava
Contact Address : 283 Green Avenue Raikot Ludhiana
Languages Known : Hindi & English
Martial Status : Married
Date:
Ashish Srivastava
Place: Raikot,Ludhiana