1. SUBBIAH.A
Mobile: +91 9841308080
Email: as_subbiah@yahoo.com
Seeking challenging assignments in Client Relationship Management / Accounts with a growth oriented
organization in Banking / Financial Services sector.
ABSTRACT
§ Over 13 years of multi-faced experience in handling Banking and accounts Operations, Retail Liabilities
and Retail Assets in Banking / Financial Services Sector.
§ Adept in controlling all operations involving customer accounts reconciliation, closures, service request
audits, cheque banking control, customer escalations & solutions, preparing MIS & reports.
§ Proficient in selling financial products and handling financial issues.
§ Demonstrated abilities in generating healthy relationship with the clients for generating business and
leading workforce towards accomplishing business and corporate goals.
§ Track record of consistently achieving sales targets at branches, building dynamic sales teams, identifying
high-yielding services and products during the career span & demonstrated abilities in customer
relationship management.
ORGANISATIONAL DETAILS
INDUSIND BANK LTD
Chief Manager - Exclusive Relationship Manager - (Nov 2015 to Mar 2016)
Monitoring and addressing HNI clients banking and Investment requirements, using financial and investment
expertise to review a client’s personal data, align clients need through superior service, seamlessly align
service delivery for enhanced experience; thereby helping the client to reach his short term and long term
investment goals.
Increasing overall financial revenue being generated from the set of HNI accounts mapped with asset and
liability targets by means of, Main deliverables - building and maintaining long term relationships, deepening
relationship (growing relationship value) and growing revenues.
Reaching out to all mapped clients on a periodic basis (defined) and cross selling as many products as
possible (as per the demographic, lifestyle and risk profiling), ensuring compliance with key regulatory and
bank level requirement.
Focusing on business development across liabilities, assets & fee to sustain and achieve growth in
relationship value, revenues & improved client stickiness, achievement of product-wise targets, Formulating
outbound & inbound sales plan to acquire new HNI customers for increasing customer base of the portfolio,
ensuring regular availability of Research material and inputs to the client.
Conducting risk profiling of all mapped clients for better advisory on investment needs, ensuring client
contactability at all times through updation of latest contact details in all necessary systems & Regularly
contacting all mapped clients through weekly / monthly calls.
Resolution of queries of all mapped clients within TAT specified, ensure compliance through regular process
checks and self-audit scores.
2. ICICI Bank Ltd
Branch Manager - (Feb 2010 to Feb 2013)
Enhanced & Contributed in the Growth of the Company through Business Development, smooth flow of
financial and non-financial transactions at the branch level, Revenue Generation, Profit and Cost Management,
Customer Acquisition and Retention.
Ensured that the financials of the branch are under control and the branch adheres to the Know Your Customer
(KYC) and Anti-Money Laundering (AML) norms at all times.
Provided advisory services to corporate & high net-worth customers on funds management while maintaining
relationship with Key Accounts & Was responsible for dealing with external and internal auditors and
inspections and compliance.
Supervised Key Areas including Marketing, Business Channel Development, Team Development, Cost
Management, Revenue Generation.
Monitored the branch sales targets, conceptualized & implemented competent strategies in coordination with
the branch and the sales team with a view to penetrate new accounts and expand existing ones for a wide range
of financial products & services.
HDFC Bank Ltd
Assistant Branch Manager - (Jan 2009 to Jan 2010)
Was responsible for Current account & Saving account sales, for acquisition through direct sales to walk-in as
well as referrals from walk-in customers
Coordinated with Direct Sales Team, Supervised & Monitored Personal Banker and contract sales, Critical
Customer Needs.
Deepened relationship with existing customers who walk-in, through cross sell of all products and services,
provided product Support to ensure that sales targets by branch and through direct sales teams are met
Reviewed Daily Accounts Opened, report and update SS cards with account number, Branch administration &
Reduction in attrition & closures
Facilitated Regional Coordination with Central Sales team & Central Product Team, on all CA product
activities, Expanded customer base through a variety of effective sales techniques
Sales Manager (Personal loan) - (May 2007 to Jan2009)
• Overseeing all urgent loan procedures
• Checking all management after all collection and overdraft procedures
• Preparing credit information of loan quality trends.
• Performing loan crime and other collections
3. • Provide support and guidance to other officers, Also directed training program for junior officers
GE MONEY Financial Services Ltd
Sales Manager - (Nov 2002 to Apr 2007)
• Managed a team of 25 people and delivered numbers above the set target.
• Preparing monthly Plans and publishing timely dashboards to take right decision at the right time to
deliver the committed target.
• GE Countrywide Financial Services Ltd - Recruited Executives and trained them about product and
delivered the set target.
• Maintaining 100% resolution on non starter
ACHIEVEMENT
BLP certification in ICICI BANK
Awarded Jewel Loan Platinum Clup Oct-Dec 2010 in ICICI BANK
Certificate of Excellence Award for Life insurance business in June and August 2010 in ICICI BANK
Certificate of Excellence Award for Gold Loan Mahotsav 2010 in ICICI BANK
Certificate of Achievement in Speed contest in Nov 2010 in ICICI BANK
Certificate of Appreciation for achieving FIVE STAR Rating in internal audit 2010 in ICICI BANK
Awarded as best Sales Manager among Self sourcing channels in the year Dec 2008 for the South-1
Channel in HDFC BANK.
No 1 DST sales manager Pan India for the month of April 2005 & Location Topper consecutively for a Year
in GE Money
EDUCATION
2013 – Still MBA (International Business) currently studying from Alagappa University.
1995 - 1998 BBA - Virudhunagar Senthilkumar Nadar College – Madurai Kamarajar University
1994 - 1995 Higher Secondary - SVV Hr Sec School.
1992 – 1993 State Board - SVV Hr Sec School
PERSONAL DETAILS
Date of Birth : April 11, 1977
Present Address : No:5,2nd street Sridevikarumariammannagar,
Vijayanagar,Velachery Chennai-42.
Language Known : English, Tamil
References : Available on Request