Target audience- parents

1. 9
8
7
6
5
4
3
2
1
0
Would you prefer the
magazine to be bright and
colourful?
Would you prefer the
magazine to have darker
colours and look more
professional?
Would you prefer the
magazine to be both colourful
yet professional?
Yes No
These results show that the
majority of the target audience
(parents) would want the
magazine to have a darker colour
scheme and for the magazine to
look professional. This means
that my magazine will need to
have a darker colour schemed
consistent house style.
What would you like the magazine to be
primarily focused on?
0 1 2 3 4 5 6 7
Announcements and important news
Trips and upcoming events
Achievements within the school
Academic based-relevant to current studies
of the students and future opportunities…
This chart shows that to make the
magazine successful I would need
to make it academic based and
relevant to the current studies
and future opportunities
available for students as this was
most popular with parents. I
would also need to include the
rest of the topics in different
sections of the magazine.
8
6
4
2
0
WOULD YOU LIKE TO HEAR NEWS
FROM STUDENTS OR THE STAFF IN
THE MAGAZINE?
Students Staff Both
WOU D YOU L I KE TO H E A R N EWS F R OM
TH E S TU D EN T S OR TH E S T A F F I N TH E
MAG A Z I N E ?
C A T EG OR Y 4
These results show me that the
majority of parents would like to
hear from both students and
staff. This shows me that in my
magazine I will need to include
interviews/comment articles
from students and teachers.
How often would you buy a school magazine?
Once a week Once a month Once a year Never
This pie chart shows that most
parents would want to only buy
the magazine once a year. This
suggests that my magazine
should be a yearly issue therefore
cover topics from all year round.