“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
Lana del rey
1. Lana Del Rey:Born to die
Character- On the Lana Del Rey – Born to Die albumcoverit becomesclear
whothe main character is of the albumscoveris and that isLana herself.She is
representative of the female gender;the artistfully adaptstothe stereotypical
viewof female artistsof beingglamourousdue tothe use of make-upand
clothingwornbythe artistto make herappear flawless. The make-upwornby
the artist consistsonred lips,flawlesslooking skinandherhairstyledto
perfectionlikeHollywoodglamactresses,suggeststhe ideaof innocence anda
sense of truthwithinthe album.
Narrative events- The meaningbehindthe albumfocusesonthe ideaonlove
and heartbreak. There seemstobe anarrative to the digipackasinside the
albumsartworksuggestsa 50-60’s storyline asthe albumartworkcontains
roseswhichsymbolizeslove,passionandpossiblysexuality,whichwill create a
sex appeal towardstoa male audience due tothe artistphysicalityasshe is
lookingseductive lookingdirectlyintothe camera.Howevermanysongsonthe
albumwrittenbythe artistare not so innocentsuchas National anthemand
Dark paradise whichiscomplete opposite towhatthe albumsuggeststothe
audience.Neverthelessmostof the songsrelate tothe theme of love andalso
heartbreak.A narrative enigmaiscreatedtoattract audiencesastheywantto know the meaningof the
albumas Rihannaisgivingindirectaddresstothe audience creatingthe ideaof innocence’s,mystery.
Setting- The settingof the image isquite plaincreatingthe ideatheywanttofocuson the main
character Lana. Lookingcloselyatthe backgroundyouare able tosee a vintage car whichconnotesto
herpop genre andthe blue skywhichhasprobablybeenedittolookmore vibrantmakesherstandout
againstthe blue sky.Andthe title albumhasbeenwritteninablue similarcolourtothe skyto stand out
on artistwhite blouse andalsocreatesthe ideaof purityforthe albumas the artist isveryyouthful and
flawless.
Technical andaudiocodes- The lightingof the albumcoveris quite natural and washedout,suggestinga
sense of vintage style,whichagain,Del Rey carriesinhermusic.Hermain influenceswere Marilyn
Monroe and oldHollywoodartist,due herstyle whichinfluenceshercostume andmakeup.Herbody
language suggests ideaof confidencesandindependences, asthe artistgivesdirectseye contactinto
the camera createsa sense of beingstrongwilled,strongmindedasherphysicalityestablishesthatshe
as a strong womancreatingthe ideaof the artist challengingthe stereotypical view of womenof being
independent.