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Portfolio
Xinbei Zhu
1
Social Media
& Content Marketing Professional
2TABLE OF CONTENTS
01
03
02
04
ABOUT ME
MY EXPERIENCE
WHAT I DO
MY WORK
ABOUT
ME
3ABOUT ME
Thanks for stopping by.
I’m a very detail oriented person, who is exceptionally organized.
I’m a social media professional with 3+ years of experience,
currently work as Marketing Specialist in Yamibuy.com.
I’m an expert of social media tools and technologies, with a track
record of creating successful social media campaigns. I
manage all phases digital marketing initiatives from concept
through delivery and optimization.
Xinbei Zhu
4VALUES
Take attractive photos for
product, selecting appealing
images(40 pics per day) and
video to complement text.
Successfully spearhead
campaigns on social media
platforms including
WeChat, Weibo, and
Instagram. Led 100%
growth in website traffic
from social media posts
Copy Writing
Photography & Image
sourcing
Social Media
Marketing
Writing, editing and
publishing engaging
content for various
social networks,
including WeChat,
Facebook, Instagram,
and Weibo
.
AREAS
MY
RESUME
5MY EXPERIENCE
2016- 2018 MIHAYLO COLLEGE of BUSINESS and
Economics, California State University-Fullerton
Fullerton, CA
MS Information Systems and Decision Sciences
2011 - 2015
MIHAYLO COLLEGE of BUSINESS and Economics,
California State University-Fullerton
Fullerton, CA
BA in Business Administration Joint Emphasis in
Finance and Accounting
2015 - 2019
GURUIN.COM, Walnut, CA |
Editor & Marketing Specialist, 2018
2015 - 2019
EDUCATION
EXPERIENCESSKILLS
YAMIBUY.COM, Brea
Marketing Specialist, 2018 to Present
- Won Yamibuy Effort Award in Nov, 2019.
Social media channels: Weibo, Wechat,
Wechat Platform, Instagram, Facebook,
RED
Platforms and analytics: Google
Analytics, Bit.ly, Hootsuite.
Software: Snapseed, Snapshot,
Photoshop, Maobing,
My Work
Sample
6ABOUT ME
Xinbei Zhu
7MY DESIGN WORK
WeChat Short Work
WeChat
Short Posts-
Food
8
Write content and select
over 36 high quality
pictures per day, to attract
users and drive sales.
WeChat
Short Posts-
Food
9
Write content and select
over 36 high quality
pictures per day, to attract
users and drive sales.
WeChat
Short Posts-
Food
10
Write content and select
over 36 high quality
pictures per day, to attract
users and drive sales.
WeChat
Short Posts-
Home
11
WeChat
Short Posts-
Beauty
12
WeChat
Short Posts-
Campaign
13
14MY DESIGN WORK
Weibo Work
15DESIGN VENUS
Weibo
Work
16DESIGN VENUS
Weibo
Work
17DESIGN VENUS
Weibo
Work
18DESIGN VENUS
Weibo
Work
19MY DESIGN WORK
Other articles
20DESIGN VENUS
Concert
Promotion
Life Style
& Travel
Events
Contact
21CREDITS
zhuxbei@gmail.com
7148151638

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