The document summarizes feedback received on a music video from an audience questionnaire. It was learned that viewers enjoyed the stop motion and time-lapse elements, and this feedback affirmed adding more of those elements. However, some felt the guitar playing didn't look realistic enough. Most viewers indicated they liked the meaning and concept portrayed. The genre was identified as singer-songwriter. It was found that the video appealed to ages 21 and over, which matched the intended target audience.

1. 3) What have you learnt from your audience feedback?
from my rough cut I learnt what the audience liked about my video which was that they liked the
stop motion and the time-lapse elements. Furthermore this made me try and include more of them
in my music video. When I asked what could be improved, the feedback was that the clips were too
long and that I should take the obvious transitions out and replace them with fades and dissolves. I
was also told the guitar playing needs to look more professional. However, singer songwriter genre
isn’t always like that and my music video could be argued to highlight the artist getting it wrong and
practising song in different places. Also this makes it more personal which singer songwriter genre
is.Furthermore I created another time lapse which fits in well with the song and two stop motion
shots.
After I added these new elements in, which greatly improved my music video from the rough cut I
asked for some feedback.The negative feedback I got was that the time lapse should have gone on
for longer, for example until it got dark to reinforce the idea of time passing and it would relate to
the lyrics further. However this is hard realistically to pull off as you have to rely so much on the
weather when doing outside time-lapses and you have to stand outside for such a long time.
I produced a questionnaire to help me get feedback on my music video and ancillary products. I also
asked people of a wide age range to make sure there are widespread views as different people of
different ages may feel differently about my music video and it will appeal to some ages more than
others.
Questionnaire asked to help with my feedback
Please circle when given the option and write your answers in the space provided.
Are you?
Male Female
Which age group are you?
10-20 21-50 51-70 71-90

2. What did you like most about the music video ?
narrative performance meaning and concept
Name two impressive elements that you enjoyed
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2
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What genre would you put this music video into?
more than one can be circled
singer-songwriter country folk rock
do you think that anything could be improved?

3. ……………………………………………………………………………………………………………………………………………………………
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Does this appeal to your age range? why?
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From this questionnaire I found that the stop motion I used and built on was extremely popular, as
in nearly all the questionnaires it was mentioned in the ‘name two impressive elements’ question
whereby many answered the candles and heart stop motion element. The animation created under
the tree was also mentioned on several occasions and the time-lapse throughout the music video to
show the change in time.Thisreafirms that it was the right thing to add in more of the stop motion
and timelapse.
I also asked what needs to be improved and I found that many thought the guitar playing needed to
appear more in time with the music, also it was commented that these parts didn’t look realistic
enough.
People most liked the meaning and concept of my music video and how the meaning was portrayed
and enforced through not only my music video but across my ancillary products as well.
When asked what genre they would put my music video and ancillary products into, everyone said
singer songwriter which is what I was going for,with the artist writing and practising the song
throughout.Some of my audience also thought the protagonist had written the song himself which
conveys that the way I have constructed star image in my music video and ancillary products is
affective as this is what I wanted to convey.
Furthermore on some occasions country was circled as well.This was because of the countryside
shots and scenery which was displayed.Seeing as I asked a wide age range some of the older
members I asked said it was Romance because of the representation and construction in which it
was portrayed.This teaches me that the coventionsi portrayed were of a romantic nature which is
what I wanted it to convey.
The last question which I asked was does it appeal to your age range.It seemed to appeal to from the
early twenties upwards someone in the 10-20 age range said that he felt that it didn’t appeal to him
because it contains more adult meaning and concept.My age range was really over 30’s, furthermore

4. all those with an age range of over thirty said that the music video appealed to them therefore
through this questionaire I have learnt that all my product appeal to my target audience.