This document provides an overview of the roles and responsibilities of a Marketing Supervisor position. It discusses various marketing administration tasks including creating marketing plans, maintaining marketing data and budgets, providing trade letters and sample products, tracking invoices and purchase orders, and ensuring processes are followed. The role is described as the "backbone" and "one-stop centre" for marketing needs. It also notes that the marketing department is growing, requiring more staff to take on additional responsibilities and allow for more efficient operations.

1. A.SHARMILA : MARKETING EXECUTIVE/SUPERVISOR
WHAT IS MARKETING?
Marketing is the process of planning and executing the
conception, pricing, promotion, and distribution of ideas,
goods, services to create exchanges that satisfy individual
and organizational goals
- American Marketing Association

2. MARKETING SUPERVISOR
ROLESCreating MAP
Sample stocks room
Stocks Request
Maintain Marketing data
POSM Request
Promotions Tracking
GT Claims
Maintain library
PAF Setup
Recovery of Expenses
Provide Trade Letters
Handling Courier
Invoice tracking
Data Consolidation
Purchase Order tracking
Debit Note control
Budget/A&P Management

3. MARKETING HALL OF FAME

4. MARKETING ADMINISTRATION TASKS
OTHER ADMINISTRATION TASKS
- Contribute to the development of the company sales and marketing administration
activities.
- Prepare supporting materials as requested (planning, mail merge and individual
letters, printing, checking, signing and packaging)
- Keep the marketing database up-to-date, importing new data, updating records
and performing the necessary cross checks
- To perform and undertake all clerical duties such as filing, scanning, data
maintenance and to support team members in any assigned task.
- Creating the Sample Stocks and POSM form for the Marketing team upon request.
- Preparing trade communication letters and emails for Principals.
- Managing and maintaining budgets, organizing and storing paperwork, documents
and computer-based information.

5. -Defined as the ‘backbone’ of marketing by monitoring each processes carried out
and to ensure it is operating within the given budget and timeline.
-Considered as a One Stop Centre for all marketing needs and queries.
-Build and maintain employee morale and to operate the unit within established
guidelines and budgets.
-Performing the operations within approved standards by attending to all assigned
duties and acting on matters as they arise.
-Achieve a well-organized, smooth running unit by making competent selections and
decisions. Assist with the development of marketing processes over time
- To take ownership and be responsible towards each process and procedures set
within the department.
- Comply with marketing standards and follow set processes for routine work
- Contribute ideas for improving marketing standards and processes and suggest
MARKETING ADMINISTRATION
DEPARTMENT ROLES

6. The growth curve for our products or services is
increasing ie; more products being added to
the team
Opportunity for growth and expansion in Marketing
Department
more staffs needed to assume additional
responsibilities.
As we grow the team, we increase our operating
efficiency and we are more hands-on in doing our daily
job and less room in creating unnecessary backlogs
and reduce errors. These directly leads to personal and
organizational effectiveness.
With good teamwork, we can run the department
operations more smoothly and productively.
MARKETING ADMINISTRATION EXPANSION
With more agencies added in, we foresee more
processes and documentations that we need to cope
and handle.

7. THE BEST!