p2

1. Audience
Theory
Harvey gregson

2. • Primary Audience
Children Between 6 and 12 because
of there imagination and as a child
you have that thought that maybe
animals can talk and can sense the
voice
• Secondary Audience
Parents male or female between 18
and 50 watching above there kids
Audience Profile

3. Audience Profile
• Primary Audience teenagers to new
adults 15 to 25 year olds as it’s a
comedy witch very catchy jokes and
Ryan renolds witch can connect with
people cause of his childish ways
Secondary Audience either between 6
and 12 as a parent or 35 and further for
there kids or random tv show

4. Audience Profile
• Primary Audience
30 to any age s its olden day set film
but a lot of story and action and tom
hardy and cillan murphy are to well
actors
• Secondary Audience 15 to 25 as
this got a lot of views good ratings
and actually became a trend to
watch teenagers got into it after
watching a few episodes

5. Hypodermic Needle
• Definition where the audience immediately
believes
• Example there is a lot of fake news going
around on media like celebrity back story or
rumours on 75 percent of the time aint true
but people all ways got ideas not even asking

6. Uses and Gratifications Information
• Information = weather app for the week
Information=go onto news or snapchat as that
has new section
Or you can go on YouTube to find I feel the best
sources

7. Uses and Gratifications Personal
Identity
• I follow up to a lot of youtubers like a big called the
sidemen problem very well know through the hole of
the uk as the have a amazing friendship and banter and
all friend groups want to be like that with or without
camrers
I also loo up to fast and furious as the evolve around cars like muscle jdm and a few
supercars but the hole messages is family, but friends can be family like your brother
or sister you never had that’s how I feel I want a friendship with my friends to

8. Uses and Gratifications Integration and
Social Interaction
• The way I talk and socialize with my friends I
can do in many ways like just the usual going
out or playing like call of duty, gta, nba, exc

9. Uses and Gratifications Entertainment
• The way I find entertainment is in games as
I'm in control of my phone and I don’t mind
the odd t and YouTube but I prefer gaming in
any way

10. Consumer Generated Content
• Example
• What are the advantages to media producers?
There's no end to what they can do they can build
make and play how they want
• Why would the audience generate content?
• Minecraft 3 to 14 but can be longer
• Rust 15 to any age if you play games

11. Psychographics
• Belongers all ways to fit in as they consume
clothing trends and what is fasnibole
• Achievers all ways need something to do to stay
active but they don’t like things what can waste
time
• Emulators wanna achieve but don’t have the
things to do so to where they buy nock offs

12. Psychographics
• Balanced they banlanced there money between charity's
and caring about them but also others
• Needs Driven these people have a lot of struggles in money
skills and either been brought up very bad or
• poor
• Socially Conscious
- A: want to help the world and give back to charity's and
everything else
- B: think about themselves and think the worlds id done for