1.  Images: Collections of different camera angles are used on this
digipak from the likes of close ups to define the singers face
and her beauty to appeal to the male audience to make them
find her attractive and get interested in her music and the
female audience to whom will find her a role model. Mid-shots
are used to show how she is natural and is her own person by
placing her in open space in a field to show her somewhat
purity and natural ways. She is also shown in a musical area to
represent her musical career and to appeal to people who
understand that she is somebody who enjoys performing.
 Colours: The colours used in this Indie Pop artist’s digipak are
washed out softened colours such as pinks, whites and greens
to show that she is of a somewhat natural beauty. But at the
same time on the front cover, they use very dark colours to
define her face and how people should find her attractive,
therefore making the front cover very appealing to people just
seeing the cover.
 Font: The font used is a feminine long handed style of writing
giving the digipak a very gentle and elegant feeling about it.
They also use a white strip to define what the writing says on
the front cover to show who the artist is.