1. JESSICA ROTH
Miami, FL 33155 jessb0312@gmail.com
C (305) 458-0514
SUMMARY
BRAND EDUCATION / ACCOUNT EXECUTIVE / CLIENT SERVICES
Creative, solution-driven Senior Training and Account Management professional with proven success in
delivering business and employee development training initiatives through the use of customized
individual/group assessments, training workshops, and programs. Well versed in driving revenue growth,
building relationships, and maximizing sales through solutions that encourage change, increase skills, and
develop habits conducive to a higher quality of production and performance within the Skin Care/Cosmetic
industry. Effectively develop and lead projects, training and sales solutions that meet corporate branding,
sales, and marketing requirements.
• Events Planning • Strategic Business Planning
• Product & Service Education • Client Services
• Team Building & Training • Key Account Management/Development
PROFESSIONAL EXPERIENCE
BOOMTOWN PRODUCTIONS - Miami, FL 2013 - Current
Freelance Make-up Artist
• Professional make up artist for Film and Commercials
KORRES NATURAL PRODUCTS – JOHNSON AND JOHNSON – Miami, FL 2008 – 2013
Account Executive
Managed and drove the business of 30 key Sephora accounts throughout a three state region. Delivered
training workshops with Sephora employees designed to inspire, motivate and develop the skills needed to
introduce and successfully sell Korres products to customers. Planned, coordinated and successful delivered
district clusters, new stores openings and daily account trainings for 300+ employees.
• Provided educational training to staff on sales techniques and team selling abilities to maximize sales
and brand-performance; focused on specific product features and benefits.
• Developed and utilized a training strategy called “memory hooks/words that sell” designed to help
staff easily retain product information needed to relay to clients.
• Led all aspects of training including retention strategies and coaching methodologies.
• Created sales planning strategies and conducted business reviews with accounts to achieve monthly
and yearly goals, consistently met or surpassed company objectives. Achieved average sales revenue
of $1M YOY from 2008 to 2012.
• Cultivated and maintained strong relationships with retail partners to secure additional growth
opportunities through increased store presence, and merchandise exposure to increase revenue.
• Ensured the consistent implementation of merchandising guidelines and corporate image/identity.
• Analyzed sales volume, SKU performance to formulate products forecast and inventory levels.
• Managed the planning and implementation of special events to support brand marketing and drive
sales.
• Recognized for outstanding Customer Service and superior brand training by 5+ Sephora accounts
via in-store surveys.
• Planned, coordinated and facilitated successful color cluster trainings in March 2012 and April 2012
throughout northern and southern Florida, which attributed to a +33% increase of sales within the
Korres Cosmetic brand in stores.
• Won two sales driven contests in October and December of 2011 for exceeding sales expectations.

2. JESSICA ROTH Page Two
SEPHORA –Miami, FL 1998 – 2008
Assistant Manager
Led, oversaw and executed exceptional sales, merchandising, and customer service strategies for industry-
leading retail beauty chain, driving maximum profitability and ensuring achievement of corporate goals.
Managed operational tasks, including payroll, stores daily operations, HR functions, and staff performance
evaluations.
• Interviewed, recruited, hired and trained product consultants, store directors, and specialists for 500+
staff.
• Analyzed sales results and assisted senior management in the development of plans to improve sales
and client satisfaction.
• Managed and drove sales floor activities through staff coaching / mentoring and client service
strategies.
• Developed and cultivated relationships with vendors, staff, management, and clientele.
• Coordinated logistics for special events, fashion shows, and company promotions.
• Reviewed and analyzed sales volume to determine revenue and formulate product forecasts.
• Ensured adherence to corporate sales objectives and budgets, assessed trends and inventory levels.
• Implemented new hires orientation and training programs geared to promote product expertise, and
minimize turnover.
• Oversaw loss prevention and shrinkage initiatives within the store environment; handled aspects of
shipping and receiving, inventory management, visual displays, planograms and assortments.
• Participated in merchandising of 8 new stores within the region; coordinated product and supply
levels.
• Proactively initiated a contest to boost departmental productivity that resulted in 56% sales increase
within one month.
• Successfully organized and executed numerous company-sponsored skin care events, each garnering
more than $30K in revenue; recognized with 4 highly coveted contest awards that included
company-sponsored trips to Italy, Greece, Mexico, and France.
Experience prior 1998
Freelance Makeup Artist / Stylist for multiple film productions
Beauty Supply Boutique Senior Sales Associate for Gables Beauty Supply
EDUCATION / TRAINING / CERTIFICATIONS
High School Diploma
Coral Gables Senior High
Glycolic & Resurfacing Peels – Certification
Miami Beach Adult and Community Education Center
Florida Board Of Cosmetology - Esthetician License
Sephora Courses:
Managerial Courage | Skincare Encore | Developmental Leadership | DISC | Presentation Skills
Software: Microsoft Office, participating in extended course work for Microsoft Office Suite | CRM
Languages: English, participating in Rosetta Stone course work for Spanish