J. David Bragg is a marketing and sales professional with over 20 years of experience in advertising, sales management, and business development. He has a proven track record of success generating revenue, developing innovative marketing strategies, and leading high-performing sales teams. His areas of expertise include account development, client relations, public speaking, team building, and contract negotiations. Bragg's resume highlights his career history leading regional advertising teams and managing P&L responsibilities. He has consistently exceeded sales goals and been recognized as a top performer in the industry.

1. J. David Bragg
713 Jefferson Avenue
Anniston, AL 36207 Mobile Phone: 770-862-4734
email: bragg.david@gmail.com
APPROACH • NEEDS • PRESENTATION • OVERCOME • CLOSE • SERVICE
Marketing Manager / Sales Manager
Accomplished marketing and advertising executive with a proven career track known for delivering
innovative marketing concepts and strategies. Exceptional communicator with a consultative sales
style, strong negotiation skills, exceptional problem solving abilities, and a sharp client needs
assessment ability.
• Public Speaking
• Client Relations
• Account
Development/Acquisition
• Team Building & Leadership
• Competitive Sales Analysis
• Project Management
• Solutions Selling & Marketing
• Contract Negotiations
• Advanced Presentations
• Account Retention
• Talent & Performance Management
PROFESSIONAL EXPERIENCE
Director of Regional Advertising, Consolidating Publishing 2013-2015
• Appointed to lead the sales teams in the daily, weekly and special publications using
customized business solutions integrating social media sales opportunities.
• Successfully generated the company’s first profitable year since 2007.
• Pioneered the launch of a successful social media sales campaign.
• Developed a promotional product sales division.
• Established the commercial printing subset with over $100k in revenue sales.
• Expanded human capital in sales and graphic design due to increase in revenue sales.
• Recognized by industry leading magazine for introducing social media sales and the
recruitment of outstanding sales staff.
Director of Regional Advertising, The Newspapers of West Georgia 2007-2013
• Manage the P/L for all proprieties and put together a forecast twice a month in order to track
progress.
• Conduced weekly sales training and product knowledge classes.
• Trained all employees on ad building software (xpance web based system)
• Trained all sales staff on ad entering system (AMP)
• Managed payroll everyday using Cirrius software.
• Trained sales managers on all aspects of management and managing their respective staff.
• Managed and acquired commercial printing accounts.
• Managed all national accounts/ attended all sales calls with the national accounts manager.
• Managed the production and output of 9 newspapers and 6-10 commercial publications
• Manage all classified ads and staff including all the legal advertising for three legal organs
• Created the modular advertising program that changed the way newspapers sell advertising

2. • Named one of the top ten newspapers in the country that does it right with marketing and
advertising
• Developed and maintained commercially productive relationships with both new and
existing clients. Also in charge of identifying sales leads and of making the most out of
every opportunity to increase revenue and profitability.
Automotive Sales Manager, The Newspapers of West Georgia 2004-2007
• Developed a new pricing structure to generate sales in the buy here/pay here market.
• Established contact with potential new clients in small, medium and major markets.
• Introduced several advertising campaigns to reach target markets.
• Implemented and managed special sections to increase revenue outside of automotive.
• Created sales training program to assist sales team in recognizing client needs and maximizing
sales revenue.
• Initiated a cooperative agreement with newspapers outside of The Newspapers of West
Georgia.
• Created the Auto Locator to increase sales revenue in the Driveways section.
• Researched competition with similar circulation.
• Promote teamwork with other departments.
Account Executive, The Newspapers of West Georgia 2001-2004
• Generated new business through networking efforts resulting in tripled revenue in five
weekly newspapers.
• Formed marketing promotions establishing political advertising campaigns and created
special sections along with a contest.
• Instituted a program in cooperation with local high school journalism classes to produce
content for the Tallapoosa Journal and the Gateway Beacon.
• Exceeded annual sales quota by more than 100%, winning numerous sales contests.
• Established cooperative agreement with competitive newspapers from surrounding
counties exchanging completed ad copy.
•
Sales Team Manager, PageNet Incorporated 1994-2001
• Developed marketing campaigns demonstrated by a successful sales record while
maintaining the ability to merchandise a diverse line.
• Evaluate wireless telecom needs and recommend products and services based on
customer requirements. Deliver sales presentations and demonstrations to maximize
sales performance.
• Met or surpassed sales expectations each month for four consecutive years.
• Ranked #1 in the location (out of 20 reps) based on sales achievements.
• Spearheaded the hiring of a dynamic sales team creating a top volume sales office.
COMPUTER and PERSONEL SKILLS
• Windows OS, Mac OS X
• Microsoft and Apple Office
Suites
• AD Manager Pro
• Adobe Photo Shop 7.0
• Internet Savvy
• Entrepreneurial spirit
• Persuasive & articulate
• Relationship development
• Influencing skills
• Service, Service, Service

3. AREAS of EXPERTISE and DEVELOPMENT
• Integrity Selling Certification
• Top Gun Selling Certification
• Advanced Wireless Certification
• Proficient communicator
• Customer Focus
• Forward planning
• Project management
• Spotting business opportunities
• Driving performance
• Implementing plans
• Market intelligence
• Extensive presentations and skill development workshops
SALES AWARDS
Named one of the top ten Newspapers in the country according to Editor and publisher Magazine,
that does it right in marketing and sales. Created the modular program that changed the way
Newspapers sold and marketed advertising to local businesses.