Data analysis of information retrieved from my questionnaires

1. Research Data Analysis

2. 32%
68%
Gender
Male
Female
I chose this question because I wanted to know the ratio of
Males to Females as this would affect my results. If I could
redo my questionnaires I would choose a more even ratio
of males and females. This shows that over a third of the
questionnaires have been answered by women.This
suggests that the people most willing to answer the
questionnaire are females however it doesn’t directly
affect my final music magazine.
Age Category
0%
4%
72%
24%
0%
Under 12
12-15 years
16-18 years
19-25 years
over 25
I chose to ask this question because I wanted to find out
what age groups was the majority. It is clear that the
majority of the people asked were 16-18 years of age. If I
were to redo my data collecting I would try ask a larger
variety of age groups in order to get a more diverse set of
data. This data shows almost three-quarters of the people
asked were in the age category of 16-18. This is most
likely due to myself being part of this age group. This does
not immediately affect my final magazine however it
shows that the magazine will most likely be aimed at
people within this age group.

3. 28%
4%
32%
20%
16%
Preferred Colour theme
Black and White
Bright colourful
Black&white with some
colour
Pastel
Neon
I needed to know what sort of colour
theme people liked most because it would
affect massively on the final design and
outcome of my magazine since the theme
would have to be consistent throughout
the magazine pages.
The data shown shows that the answers
were very varied and there were many
themes that were similarly liked however
the theme with the most positive feedback
was Black and white featuring some colour.
This is a good theme because I will still be
able to incorporate some colour yet
keeping it quite monochrome meaning this
is a happy medium between all the themes
that could be chosen.
In response to the results I will make my
overall theme black and white with some
colour and the colours used will likely be
more on the pastel side since that was also
a popular theme.

4. Font for Title (Masthead)
32%
28%
40%
San seriff
Script
Decorative
Since I needed a masthead that would stand out and
be attention grabbing, I needed to know what sort of
fonts people preferred for it. The look of the
masthead would very likely change the success of the
magazine.
The results were quite balanced with all possible
answers being quite favourable however the one that
got the most votes was a decorative font. Therefore
will make my masthead using a decorative font.
Font for Text
60%
40%
0%
San seriff
Script
Decorative
Following on from the previous question, I
needed to also know what font they would
find most suitable for the text as this was the
main body of the magazine. Compared to the
masthead, there were no votes for decorative
fonts to be used as text which I believe is
understandable as it would be very hard to
read an entire double page spread in a
decorative font. San Serif fonts were most
favoured and I will therefore use one for the
main body of text on my magazine pages.

5. What Genre of music do you
12%
16%
12%
12%
0%
24%
12%
0% 12%
listen to
Dance
Alternative
Hiphop
R&B
Classical
Electronic
Indie pop
Rock
Other
I wanted my magazine to be focused on one
certain genre mainly as I think this would attract a
certain audience rather than making a generic
magazine which people may not be as interested
in.
Many options were given and the majority of
them got a similar amount of votes however the
genre that got almost a quarter of the votes was
Rock. Therefore my magazine will be focused
mainly on Rock music and that genre. Alternative
was also slightly higher voted for so I may include
some since I think the two genres can work fairly
well together.

6. I asked the open question of writing
three of the person’s favourite music
artists and from the people who
names rock as their preferred genre, I
took their answers and the artists most
said were:
1) Fall out boy
2) Paramore
3) Hozier
I also took inspiration from the
answers given by people preferring
the alternative genre and their top
answers were:
1) Bastille
2) Alt-J
3) Vance Joy
From this data I will be sure to
include these artists as they are
very popular in these genres of
music.

7. Do you buy
Music
Magazines
20%
80%
Yes
No
I wanted to know if people read music magazine
and brought them however the results show that
very few people did. Therefore through my
magazine I plan to try expand the buying of
music magazines, especially in the age group of
16-18 since this was the group who answered the
most questionnaires. The data does not directly
affect the outcome of my music magazine in
terms of the design.
Leading on from the previous question, I wanted
to further know how often these types of
magazines were brought. Since many didn’t read
music magazines they could not answer however
from the people who did them they brought
issues only sometimes. This suggests that the
magazine should be produced on a fortnightly/
monthly basis as this is roughly how often they
would be likely to buy the.
Since many people did not buy music magazines,
it was hard to find a magazine people most
enjoyed reading however Rolling Stones was the
most favoured music magazine, therefore I may
choose to take inspiration from the magazine
since it is clearly successful.
How often do you buy
a Music Magazine
0% 4%
12% 4%
80%
Every issue
Most issues
Sometimes
Rarely
Never
What is your favourite music
0%
0% 0%
4%
16%
0%
80%
magazine
Rolling stones
XXL
Variety
Billboard
NME
N/A
Other

8. What Articles should be included
16%
40%
0%
8%
32%
4%
0%
Chart music
New music
Events (gig)
Newartists
Fashion
Internviews
Other
I wanted to know what articles were most popular
as this would be what I made my double page
spread on most likely since I wanted to have an
article that people were interested in reading.
The two most popular responses were new music
and interviews, therefore I will most likely make a
double page spread on new music and possible
include a short interview alongside it. The other
popular answer was chart music however since I
am focussing my magazine of Rock, I don’t think it
would be appropriate to include this within my
magazine.
Along with the article question I wanted to also
know what other non text feature people would
want. Both posters and competitions were
equally very popular and therefore I may
include one or the other depending on what is
feasible and also will compliment the magazine
best. I am more likely to have a competition as it
is easier to do and is easier to feature within my
magazine.
What other features should be
40%
20%
40%
0%
included
Posters
Quizzes
competitions
other

9. Maximum Price for a Magazine
23%
36%
41%
£2.50
£3.99
£4.50
Since I needed to price my magazine I
asked for the maximum price of what
they would pay for a magazine with
consideration that the quality would
improve depending of the pricing. The
three options were all quite favoured
however many people went for quality
but pricier and said £4.50. Therefore I
will make sure that the magazine is not
priced over £4.50, I am more likely to
price the magazine around £4 however
as that was also a popular option.