1. Jennifer M. Jedda
10376 NE 12th Street #J101
Bellevue, WA 98004
(612) 812-8484
jen@jjcaprices.com
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PROFILE
!ENTREPRENEUR who has a talent for strategic and tactical business planning , ability to analyze complex situations,
design practical solutions and implement solutions and a passion for excellence. A creative, resourceful and determined
professional with proven project management and supervisory skills. Exceptional interpersonal, written and verbal
communication skills and strong capacity for motivational leadership. Fluent in Spanish.
!Open to part-time project work on marketing or brand strategy projects.
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PROFESSIONAL EXPERIENCE
!FOUNDER AND OWNER 2013 - Present
JJ Caprices Bellevue, WA
• Launched start-up ecommerce brand from a vision to an online boutique that features handmade fashion
accessories for women and home accents that have been hand curated from around the world.
• Built customer friendly website that showcases extraordinary products and developed content that enriches the
customer experience by highlighting items’ unique stories and artistic or cultural attributes through words, photos
and videos.
• Defined and researched customer demographic to strategize how to best reach ideal customer.
• Developed end to end marketing strategy to target niche customer using social media, SEO analytics, organic
marketing and networking, dynamic site content, keywords analysis, blogger outreach, social media advertising,
magazine editorials and interviews, community involvement and local and national pop-up shops.
• Continue to build loyal customer base by providing high quality, exceptional and one-of-a-kind products, producing
dynamic and engaging social media and site content, involvement in community and by providing superior customer
service.
• Grew sales 33% in second year of business.
• Travel world wide to find stand-out and one of a kind products to delight customers.
• Utilize foreign language skills to negotiate price or agreements as well as in ongoing business relationships with
designers and artisans.
• Have had editorial features in all of Seattle’s high profile and influential magazines (e.g. Seattle Met, Seattle
Magazine, 425 Magazine, Seattle Met Bride & Groom, Seattle Bride) and have been interviewed and featured by
many local and national fashion and lifestyle bloggers and publications.
!ASSISTANT DIRECTOR AND SALES REPRESENTATIVE 9/2005 - 9/2007
Great Expectations Bellevue, WA
• Conducted face to face sales presentations to prospective members for the nation’s largest single’s service and
successfully facilitated a one-time close.
• Exceeded individual sales goals by adeptly closing more than 50% of prospects.
• Effectively managed and supervised office staff of 8 during absence of office director.
• Provided excellent customer service to new and existing members.
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2. !!!!CONSULTANT 1999 - 2004
Accenture Consulting Services El Segundo, CA
!Customer Communications Project Team Lead for Fortune 100 Client, Bank of America
• Managed and successfully executed 20 customer communications for a large scale financial services project. All
communications were created without errors and completed prior to project deadlines. Communications were
received by ~15,000 of Client’s customers
• Responsible for working with other project teams to actively identify customer impacts that required customer
• Defined communication strategy, wrote and edited customer communications that promoted a positive customer
experience and clearly communicated customer impact.
• Supervised 3 professionals. Met all target dates and stayed within budget requirements.
• Rated “outstanding” (the highest rating) for quickly coming up to speed on the required new skill set and industry
knowledge.
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Operations Production Support Team Lead for Fortune 100 Client, American Express Financial Services
• Responsible for the 24/7 availability of a Customer Relationship Management (CRM) application used by 1200
customer service representatives in a financial services call center.
• Supervised team of 5 professionals (offshore and onshore resources). Managed workload and 24-hour support
schedule of all team members.
• Utilized excellent problem solving and analytical skills to identify root cause of application downtime to restore
availability as well as implemented long term resolutions to reoccurring issues. Increased overall application availability
from 83% to 97% and significantly increased customer service representatives’ satisfaction when using the application.
• Maintained excellent relationship with client partners. Continually received positive client feedback.
• Recognized during role for leadership and mentoring abilities and was awarded the first project leadership award.
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COMMUNITY SERVICE AND VOLUNTEER WORK
• Chair of Seattle Wine, Women and Shoes Charity Gala to benefit Olive Crest - Present
• Chair of Marketplace Vendor Committee - Seattle’s Wine, Women and Shoes Charity Gala to benefit Olive Crest
which raised over $231,000 raised - 2015
• Volunteer at Seattle’s Wine, Women and Shoes Charity Gala to benefit Olive Crest which raised over $198,000 -
2014
• Mayor appointed member and vice chair of The City of Issaquah, Washington’s Sister Cities Commission - 2008 -
2010 and 2012 - Present
• Campaign manager for local candidate running for non-partisan Issaquah, Washington city council race - 2007
• Cooking club coordinator and annual co-chair of a community fundraiser to benefit Issaquah Food Bank 2007 -
2010
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EDUCATION
BACHELORS OF ARTS IN INTERNATIONAL RELATIONS AND SPANISH St. Catherine University - St. Paul, Minnesota
(1996) GPA 3.8 (Cum Laude)
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3. !!!
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HONORS AND AWARDS
• Graduated college Cum Laude and with honors
• Phi Beta Kappa (Liberal Arts Honor Society) member
• Rotary Ambassadorial Scholar - Awarded 1 year full ride education, board and expenses scholarship to promote
goodwill and understanding living abroad (Costa Rica) – 1998
• Accenture Project Leadership Recipient
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OTHER SKILLS
!• Fluent in Spanish, Proficient in French
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INTERESTING FACTS
• Founded a personal travel blog, One Girl’s Adventures, in 2010 to chronicle personal travel adventures. To date it
has had over 75,000 visitors.
• Traveled to over 41 countries and lived in 5 (including 2 years in Paris, France from 2011 - 2012).
• Selected to participate in a docudrama about “first dates” that will air on a major television network in Spring 2016.
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