1. RICHARD HAYS
Cell: 443-336-2908 • Home: 410-867-2601 • Email: ricahay@aol.com
SUMMARY OF EXPERIENCE
Executive Leadership, Management, and Coordination for both commercial and non-profit 501(c) companies, organizations,
and events. Planned, designed, arranged, and handled all details of sales and marketing for productions ranging from small
business dinners to nationally recognized sports and celebrity ceremonies and Presidential inaugural occasions. Provided
superior sales and executive account management for upscale hotel and lodging industry. Employed extensive conference
and event planning expertise to organize functions on national, state, and local levels. Handled new account development
to generate revenue and promote outreach, benchmarked costs, and developed long-term collaborations and connections
with key players and associates in targeted industry areas. Strong conflict mediation and contract dispute capabilities.
SUMMARY OF ACCOMPLISHMENTS
• Set $1.2M sales goals for 2016 within Northeast, Midwest, and West Association and Corporate Markets for Royal
Sonesta; met 106% sales goal for January 2016
• Successful sales management for 4-Diamond luxury resort and conference center, Hilton Sandestin
• Repeatedly achieved sales goals for Marriott International: 245% Renaissance Hotel in 2006, 110% in 2008, 157%
in 2006, and 140% individual catering goals over multiple years for the JW Marriott
• Achieved 245% of personal Sales Goals Q4 within the first 3 months, Renaissance Washington D.C. and negotiated
city-wide contract for 3 years that produced $1.8M in revenue
• Managed $6.2M catering budget and sales team that included two social catering directors at The Ritz-Carlton,
Washington, D.C.
• Achieved 142% Q4 2013 booking goal, Hyatt Regency La Jolla; 196% of Q4 2011 quota and 98% or annual quota
within the first year Hyatt Regency Baltimore
• Contributed $600K bookings toward team goal of $1M (in the year for the year) for JW Marriott Washington, D.C.
• Achieved $1.2M revenue in catering through close event space management, release negotiation, client contracts,
and stellar banquet event order execution
KEY INITIATIVES AND STRATEGIC DEVELOPMENT
Executive Leadership and Development
• Established Maryland Crohn’s and Colitis Foundation of America (CCFA) chapter: organizing from ground zero into a
thriving, well-funded association
• Produced CCFA “Miles for Miracles Walk-a-thon” raising $55,000 from a first-time grass roots event
• Developed relationships and partnerships with constituents, donors, volunteers, philanthropic foundations, and
community leaders, ensuring cross-functional teams and programs supported new chapter’s initiatives and goals
• Directed and produced “Camp Guts and Glory,” a children’s summer camp program, securing funds from
commercial and civic organizations to fully fund all participants
• Initiated advisory support and educational partnerships with Johns Hopkins Hospital, University of Maryland
Hospital, Greater Baltimore Medical Center, Sinai Hospital, and Anne Arundel Medical Center
Event Production
Baltimore Ravens 2001 Super Bowl Ring Ceremony
• Event produced with less than two-week’s notice for the Ravens Organization
• Orchestrated and arranged event based on client requirement for “something different and spectacular,”
delivering event on time, on budget, and exceeding customer expectations
• Coordinated hiring, logistics, choreography, and details of tented event at M&T Stadium, complete with “Mission
Impossible” theme that included a helicopter carrying the team’s owner and coaches dressed 007-style to the
infield area
• Timing of ring presentations produced flawlessly due to precise planning and strategic coordination
Pennsylvania Society Inaugural Ball for President Obama
• Coordinated historic event for donors of the Obama campaign in Pennsylvania, over 2,500 attendees
• Logistics and execution of event included meeting and collaboration with production company team and providing
lifecycle management from inception to completion
• Requested as Partner for J Street Events based on reputation for excellence in event production and scale

2. RICHARD HAYS RESUME
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Volunteers of America, National Orphans Foundation, and National Fatherhood Initiative
• Contracted and produced fundraising events for JW Marriott including venue ballroom and space configurations,
menu and décor selections, security and Secret Service detail coordination, and VIP amenities
• Coordinated celebrity handling and riders for each event: the Volunteers of America honored Ted Turner and Jane
Fonda; the National Orphans Foundation honored Hillary Rodham Clinton, and the National Fatherhood Initiative
honored Tom Selleck and Evander Holyfield
Contract Negotiations
• Negotiated billing dispute American Bar Association (ABA) on behalf of the Renaissance Washington hotel
• Managed and coordinated large ABA event requested to be a “5-star experience.” Advised coordinators for all
phases of production and during event, ensuring billing and processing of payments was timely and accurate
• Handled complex negotiations and workable compromise between parties
EDUCATION
Master of Science, Business Administration/Marketing, University of Maryland
Bachelor of Arts, Music, University of Maryland
CAREER EMPLOYMENT
Sales Manager July 2015 – March 2016
Royal Sonesta Harbor Court, Baltimore, MD
Regional Sales Manager June 2014 – June 2015
Hilton Sandestin Beach Golf Resort and Spa, Destin, FL
Senior Sales Manager October 2010 – June 2014
Hyatt Regency La Jolla, San Diego, CA, and Baltimore, MD
Director of Sales October 2009 – June 2010
The Enchantment Group, The Tides Inn, Irvington, VA
Marriott International, Inc., Washington, D.C. December 2000 – October 2009
Director of Catering, Sales, The Ritz-Carlton (2007-2009)
Senior Account Executive, Renaissance (2006-2007)
Senior Account Executive, JW Marriott Pennsylvania Avenue (2003-2006)
Sales Manager (2000-2001)
Senior Catering Manager (1997-2000)
Event Production February – September 2001
Production Group International, Washington, D.C.
SIGNIFICANT VOLUNTEER EXPERIENCE
• President Elect, Crohn’s and Colitis Foundation of America, Washington, D.C./Virginia Chapter
• Member, Capital Campaign Committee, St. Margaret’s Episcopal Church, Annapolis, MD. Raised $3M in the first
6 months of a year-long $4M campaign; Grants Committee Liaison for successful venture that distributed $125K -
$150K annually to grant applicants worldwide.
• Member, Steering Committee for Annual Foundation Gala, St. Agnes Hospital, Baltimore, MD
• Planning and participation in: American Cancer Society Relay for Life; CCFA Washington D.C. Chapter Golf
Tournament; CCFA Embassy Gala Event and Day on the Hill event; American Heart Association Lunch on the Run;
Silent Auction coordination for Mayo United Methodist Church and Heritage Harbor Chorus; Tribute Gala for
“Lifesongs” – AIDS research and cure
• Board Member, Director of Sponsorship, Professional Convention Manager’s Association
• National Association of Catering Executives, Chapter President for Baltimore, MD