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1 of 4
3. Who would be the
audience for your media
product?
The target audience for my product is middle class girls
between the ages of 15-25 who are interested in
pop/RnB music, fashion, the latest trends and having
fun. When doing my research I shared a survey on
Facebook asking questions such as their gender and
age, the majority being female between the ages of 15
and 25. I also asked how much would they be willing to
spend on a music magazine, most responded with
quite a low price meaning they probably don't have
loads of money to be spending on magazines and
because people read so much online these days it
is unnecessary to distribute so many different
magazines and so if I keep the price low it will attract
more people into buying my magazine.
I represented this audience throughout my
magazine by using certain colour schemes, language
and images. Although that’s the specific audience I'm
aiming to intrigue, you don't necessarily have to be in
that category to enjoy it, everyone is welcome to read
my magazine.
A way in which I have represented my
audience is through colour schemes. At the
start of my research I thought my magazine
was going to be a lot more girly than the final
product. Although it's still quite girly it has a
more mature edge. I didn't really use a lot of
the colours that I set out to use. I did not use
bright colours as they can appear childlike
and that wasn’t the image I was going for. I
used black and white and pastel colours as
they are much more sophisticated.
As you can see from the dummy layouts I did
set out to use a lot more bright colours than
I actually did. As I was making the magazine I
developed a new colour scheme along the
way to get the final look I wanted.
The was the
original colour scheme
for my magazine.
Another way I represented my audience was
through language and writing styles. The texts
are informal. This can come across as exciting for
younger readers and creates a relationship
between them and the writer, the reader is made
to feel like it is just a normal conversation
between the two and they feel like they are
involved in the magazine.
The writer tries to talk the same language as the
people reading, as the are older teenagers use
‘slang’ and informal words are used throughout
the magazine.
This reflects the language this age group uses
when talking among themselves and helps to
create common ground between the writer and
the reader. It makes the readers feel understood
and reinforces the feeling of involvement.

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3

  • 1. 3. Who would be the audience for your media product?
  • 2. The target audience for my product is middle class girls between the ages of 15-25 who are interested in pop/RnB music, fashion, the latest trends and having fun. When doing my research I shared a survey on Facebook asking questions such as their gender and age, the majority being female between the ages of 15 and 25. I also asked how much would they be willing to spend on a music magazine, most responded with quite a low price meaning they probably don't have loads of money to be spending on magazines and because people read so much online these days it is unnecessary to distribute so many different magazines and so if I keep the price low it will attract more people into buying my magazine. I represented this audience throughout my magazine by using certain colour schemes, language and images. Although that’s the specific audience I'm aiming to intrigue, you don't necessarily have to be in that category to enjoy it, everyone is welcome to read my magazine.
  • 3. A way in which I have represented my audience is through colour schemes. At the start of my research I thought my magazine was going to be a lot more girly than the final product. Although it's still quite girly it has a more mature edge. I didn't really use a lot of the colours that I set out to use. I did not use bright colours as they can appear childlike and that wasn’t the image I was going for. I used black and white and pastel colours as they are much more sophisticated. As you can see from the dummy layouts I did set out to use a lot more bright colours than I actually did. As I was making the magazine I developed a new colour scheme along the way to get the final look I wanted. The was the original colour scheme for my magazine.
  • 4. Another way I represented my audience was through language and writing styles. The texts are informal. This can come across as exciting for younger readers and creates a relationship between them and the writer, the reader is made to feel like it is just a normal conversation between the two and they feel like they are involved in the magazine. The writer tries to talk the same language as the people reading, as the are older teenagers use ‘slang’ and informal words are used throughout the magazine. This reflects the language this age group uses when talking among themselves and helps to create common ground between the writer and the reader. It makes the readers feel understood and reinforces the feeling of involvement.