1. Evaluation of my
music magazine,
Tempo.
By Connie Smyth
Q2. How does your media product represent particular
social groups?

2. Front cover
The name of my magazine is titled “Tempo” and this was was chosen through a
pole vote imbedded in my blogger which was left there for around 2 weeks. This is
where people around the world in within my media class can vote for title they
think will work best based on my genre for my magazine. This was the start of my
audience fed back as I wanted them to be involved from the very beginning.
However, one problem I faced with the pole vote was that only six people voted
and so this creates quite a biased set of results as it didn’t work as affectively as it
should have.
Another reason I chose the title Tempo was because it means the speed at which
a passage of music is or should be played . This to me reflects how pop music
should be taken and I also wanted to challenge the use of the “pop” within a pop
magazine title.

3. Continuation
• The model for my front cover is the targeted demographic for my music magazine
with the age range of 13-17 year olds. Therefore I have costumed her in casual
clothing and with a white jacket to signify the purity of the magazine, it is just a
general gossip and chatty girls magazine.
• I have also avoided the objectification of any female model used as I do not want
my magazine to be mistaken for a type of magazine that parents would be
horrified to see their children reading. I also didn’t would to give a misleading
concept to the readers/consumers of the magazine that women/girls should only
be seen as sexual objects. If anything I wanted my consumers to feel like
confident and independent young women and be proud to be seen with a
magazine that treated them this way to.

4. Contents page
• For my contents page I have used £ main images to act as the three top articles of
the magazine. Two of the images are of female artists within the media industry
whilst the remaining one is of the male artist of the media industry. This was
another technique of trying to appeal to the targeted demographic.
• “Saffie Thompson” shows confidence in her photograph as she is staring straight
into the camera and appealing to the audience by blowing them a kiss which will
gain the readers attention as it’s an unusual pose. This shows she is comfortable
and confident in her self which almost signifies her as a positive role model to
teenage girls around as she doesn’t need to be half undressed to agin their
attention. She is a representation that females all around should be proud of their
background and what or who they can become.
• All my models originate from different ethnic backgrounds which represents the
equality of the magazine, portraying it is aimed at everyone, there is not a specific
type of person who has to buy it.

5. Continuation
• The language used on the contents page, is again, chatty but informative so that it
appeals to the nature of the reader and also makes it fun to read as it doesn’t
make it feel like a chore.
• Overall, I think my music magazine Tempo, is a positive representation of women
and equality.

6. Double page spread
• Throughout my magazine pages I have used the same colour scheme but dropped
some of them throughout. For example; my front cover is the brightest coloured
page whilst my double page spread is the least but still consists of the same
colour scheme.
• My double page spread is also the less crowded out of the three as it consists of
the images on one half with the article on the other side.
• My article also consists of the question and then the answer, I have used this
simple technique as most pop magazines do and I didn’t want to challenge the
conventions to much as I wanted to appeal fully to my demographic. The question
is in a different colour to the answer so that my reader/consumer doesn’t get
confused between the two so it can be easily distinguished between.

7. People who would read
my magazine are:
• Students
• Celebrity interested fans
• They will have a low budget of money- probably
bought with pocket money
• They will enjoy going out with friends, cinema ,
swimming and possibly celebrity hunting
• The biggest fans of the latest boy band
• Wear the latest trends.